Contents




Si desea obtener más información sobre qué hacer con su sitio web una vez lanzado – a modo de ejemplo, cómo promocionar su sitio web, o cómo monetizeConcepto de Monetizar¿Qué es Monetizar?Monetizar, dentro del sector web, es ganar dinero en base a la actividad desarrollada por medio de de la página o páginas que posea un negocio o marca. Una forma de percibir unos ingresos con los que se compense el esfuerzo volcado en la elaboración de contenidos o el mantenimiento de esta, que puede llevarse a cabo de muchas formas distintos gracias a la cantidad de plus su sitio web – lea cualquiera de nuestras otras guías en el BlogEl término blog se usa para describir un diario virtual en Internet. El autor de un blogger puede publicar posts sobre cualquier tema. Los posts suelen estar presente de forma cronológica. El estilo de redacción de un blog suele ser informal y se escribe en primera persona. No obstante, además son posibles otros estilos, por ejemplo en el caso de los periódicos online, en los que la atención se centra plus.If you have any questions about making a website, ask us in the comments below!

How to create a professional WordPress website step by step for free in 2020

https://www.youtube.com/watch?v=G2qZIQkApOU

<noscriptNoScript es un complemento del navegador para Mozilla Firefox, que impide que se cargue en las páginas web contenido como JavaScript, Flash o iFrames. Su objetivo es incrementar la seguridad durante la navegación y quitar la promoción comercial más molesta al cargar sitios web. El términoNoScript tiene un significado distinto en la programación HTML. Cuando JavaScript está desactivado, la etiqueta <noscript> o </noscript> asegura que el usuario pueda ver el plus>https://www.youtube.com/watch?v=G2qZIQkApOU

 

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Looking to create a website to be your own? Building a business website or personal website used to be quite a challenge in the past, especially if you weren't a tech savvy person. The good news is that with all the different options available on the internet today, starting a website has become extremely easy even for non-tech savvy users. Hallelujah!

Basically, if you can read, point and click the mouse, then you can create a website in less than 60 minutes.

Al crear un sitio web, usted puede expandir su alcance a una audiencia más amplia y conectarse con personsLas personas son personalidades imaginarias que representan a un determinado grupo objetivo. En el marketing online, las personas ayudan a entender mejor a los usuarios de un portal web o a los clientes de una tienda online. Concepto de personas Para que las personas puedan ejercer su efecto positivo, deben ser lo más detalladas viable. Esto conlleva un término exhaustiva de los grupos destinatarios para conseguir datos empíricos. La próxima plus de ideas afines a nivel mundial. Con las estrategias adecuadas, su sitio web al mismo tiempo puede ayudarle a crear un flujo constante de ingresos en línea.

In this article, we will show you how to start a website step by step without the need for technical knowledge.

For your convenience, we have organized our ultimate guide to creating a website into 10 different chapters:

Why start a website?

With thousands of websites being created every day, you might be wondering, why start a website? There are so many out there already, how could you compete? But, it is important to remember, even if your website is not the most popular out there, it can still have great benefits for you.

Some of the benefits of starting your own website include:

  • Connect with new people - A website of your own can help you connect with other like-minded people around the world.
  • Share your passion - If you are passionate about something, you can create a website to share that passion with others.
  • Help others - Do you want to share your experience to help others? A website can help you do this.
  • Get a new job - Many employers are looking for candidates online. A personal and professional website can showcase your previous work and help you land a new job.
  • Earn extra money – Con anuncios, affiliate marketingEl Marketing de Afiliación se basa en la vinculación entre el anunciante y el afiliado. En esta técnica de promoción comercial el procedimiento de venta se caracteriza por el pago de una comisión que se le ofrece al afiliado basada en los resultados . La cuantía de esta comisión se define entre las dos partes. El afiliado se responsabiliza de su propio portal de afiliación y lleva la campaña publicitaria. plus, o la venta de productos en línea, usted puede construir un sitio web para hacer un poco de dinero extra en el lado.
  • Promote your business - If you have an existing business, you can start a website to promote your business and get new customers online.

At the same time, today, creating a website is very easy. Therefore, there is nothing stopping you from creating your own website, be it for business or for fun.

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Types of websites

Before creating a website, you need to select what kind of website you should create. The type of website you want to make is an important step in figuring out what your website should look like and what you need on your website.

There are a number of different types of websites. We are going to go over some of them below to help you select what kind of website you want to make.

Online store

Una tienda en línea, al mismo tiempo conocida como un sitio web de comercio electrónico, es donde la gente puede comprar productos de forma directa desde su sitio. Usted probablemente ha visitado un número de sitios web de comercio electrónico antes, la mayoría de las grandes marcas los tienen como Walmart, AmazonConcepto de Amazon¿Qué es Amazon?Amazon es la tienda online más importante de todas partes (haz un clic aquí para ver la web de Amazon). Se trata del icono más representativo del e-commerce y de una de las webs más frecuentadas por los usuarios de medio planeta. Cuenta con un catálogo repleto de productos de todos los tipos y sectores y con precios y condiciones que suelen atraer las miradas de plus, Best Buy, y así sucesivamente.

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You can visit these websites, buy a product online, and have it shipped to you. But online stores are not just for big brands, smaller companies can have them at the same time.

On an e-commerce website, you will need to make a list of the products you have for sale, which includes an image, a description of the product, and the price. At the same time you need a shopping cart and a checkout page where visitors can access your payment information to make a purchase.

Therefore, if you plan to sell products on your website, you will want to create an online store.

Blog

A blog is an informational website with regularly updated articles / articles, written in an informal and conversational style, presented in reverse chronological order (most recent first). When blogging was first introduced, people used it primarily as a type of online journal where they shared what they ate for breakfast, what they did that day, shared their thoughts, and so on.

But today, blogging is much more than that. Blogs are no longer just for fun, in fact you can make money from a blog by adding ads and affiliate links. At the same time, people can visit blogging websites not only to read about someone's life, but to learn about a wide variety of topics. Some popular blogging niches include:

  • Lifestyle
  • Technology
  • The entrepreneurial spirit
  • Food / Recipes
  • Rising children
  • Health / Fitness
  • Travels
  • Finance / Budget

Algunos ejemplos populares de blogs incluyen el nuestro, IsItWP, así como WPBeginner, Pinch of Yum, TechCrunch y Huffington PostConcepto de Post¿Qué es un Post?Un Post es todo aquel contenido, sea post, opinión, noticia u otro género, que un autor publica en un blog. Este puede ser de carácter corporativo o meramente ocioso; pero siempre tiene como meta arrojar información o reflejar una idea, al mismo tiempo de facilitar que los usuarios encuentren la web donde se recoge por medio de de buscadores y demás plataformas online.Generalmente, se han plus.

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If you are looking to share your knowledge on a particular topic, you should choose to start a blog website.

For more detailed information, check out our post on what a blog is and the differences between a blog and a website.

Forums

Un sitio web de forumConcepto de Foro¿Qué es un Foro?Un Foro es un lugar de Internet donde los usuarios se reúnen para tratar distintos temas relacionados por una misma temática, o inclusive para hablar de todo aquello que les resulte interesante, mediante de mensajes que se hacen público en formato texto. Permite alojar contenido multimedia, pero la conversación no se hace en directo, como sería en un chat.Los foros son uno de los puntos plus es un sitio de discusión en línea donde la gente puede mantener conversaciones en forma de mensajes publicados. Esto es diferente de un sitio web de chat en vivo debido a que los foros casi nunca están en vivo y los mensajes pueden ser leídos en cualquier momento por cualquiera en el sitio web.

A forum website, also known as a message board, is an opportunity for like-minded people to come together to discuss a wide variety of topics. The forums are usually organized and arranged in different topics so that users can easily find what they want.

Some popular forum websites include Quora and Reddit.

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If you want to create an online community for users to discuss a topic or a variety of topics, consider creating a forum website.

Social networkLas redes sociales pueden ser vistas como un canal de marketing que ofrece a los usuarios la posibilidad de producir y compartir información de la manera más fácil, y de comunicarse con otros usuarios. Uno de los ejemplos más famosos de las redes sociales es facebook.com. Historia de las redes sociales Los orígenes de las redes sociales se remontan a mediados de la década de 1990, cuando el término se plus Nicho

Todos hemos oído hablar de sitios de redes sociales como FacebookConcepto de Facebook¿Qué es Facebook?Facebook es una red social hecha por personas y pensada para conectar a personas. Es una de las pioneras de este sector, una de las primeras plataformas que llegaron a Internet con la finalidad de facilitar la comunicación entre usuarios de todas partes, compartir información y contactar con familiares lejanos, amistades o conocidos.Hoy en día, es la red más popular de todo Internet. Nacida en 2004 plus and TwitterTwitter es una red social en Internet que permite a los usuarios difundir información en tiempo real. La característica más notable de twitter solía ser su limitación de tweets a 140 caracteres, pero en septiembre de 2017 se incrementó a 280 caracteres. El único requerimiento para utilizar Twitter es la creación de una cuenta gratuita. Tweets Twitter contiene pequeñas piezas de información llamada tweets. Se puede escribir un máximo de plus, que son plataformas que cuentan con miles de millones de usuarios. Pero un sitio de nicho de red social se dirige sólo a un segmento particular de la población en general.

In a niche social network, users can establish connections with others who are similar to them or are interested in the same topics. As an example, you could create a niche social network for dog owners or professional musicians.

Some of the most popular social networks are Classmates, Last.fm, and Meetup.

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Do you want to create a closed community that allows like-minded people to connect with each other? Start a niche social networking site.

Sitio de MembershipConcepto de Membresía¿Qué es una Membresía?La Membresía es el término con el que se establece a ese proceso por medio de del que un usuario decide pasar parte de un grupo selecto de consumidores a ojos de una empresa, recibiendo información sobre sus servicios y/o productos, así como algún tipo de bonificación especial. A efectos prácticos, es un concepto totalmente semejante al de suscripción.Como ocurre con las suscripciones, las membresías plus

Un sitio de membresía es un sitio web cerrado donde sólo las personas que se han suscrito pueden entrar al contentsEl contenido puede ser muy difícil de definir con precisión. Es una definición que se refiere a las declaraciones contenidas en un documento o publicación de cualquier tipo y puede incluir las tecnologías de la información y la comunicación. Esto cubre todos los tipos de medios como imágenes y texto. A parte de esto, en el campo de la optimización de motores de búsqueda, los términos duplicar contenido, contenido único, plus detrás de la puerta. La «puerta» es simplemente una barrera que usted pone en la parte delantera de su sitio web, donde los usuarios tienen que iniciar sesión para entrar a su contenido exclusivo, ofertas especiales, o para interactuar con la comunidad. Un sitio de membresía puede ser pagado, gratis, o un poco de ambos.

Usted puede convertir fácilmente cualquier sitio web en un sitio de membresía usando un pluginConcepto de Plugin¿Qué es un Plugin?Un Plugin es un fragmento o componente de código hecho para ampliar las funciones de un programa o de una herramienta. En el ámbito del marketing digital, especialmente dentro del marketing de contenidos, es algo que se utiliza con mucha frecuencia dentro de entornos como WordPress, puesto que sirven al momento de contar con añadidos que hagan mucho más cómoda y completa la experiencia de plus de WordPress como MemberPress.

Some popular membership sites include Wishlist Insider, Quiet Speculation, and Authority by CopyBlogger.

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If you want to create a website with a VIP touch, consider creating a membership site.

Static business site

Another popular type of website is a static business site. A static business site is an unalterable, rarely updated website that represents and promotes a specific business. This type of website exists so that people can discover your business online and see what you have to offer.

A static business site can include your business address, your phone number, a contact page, and an overview of what your business does. At the same time, they often include an About page so your potential customers can get to know you and your credentials, a list of the services you offer, business photos, and comments or testimonials.

Some examples of static business sites include Awesome Motive and small business websites like New Eco Landscapes.

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So if you want to create an online presence for your small company and you don't have products to sell online, choose a static business site.

Hopefully, you have already decided what kind of website you should create. The next step is to start building it! But first, you have to choose the right website builder.

How to choose a Website Builder

Building a website used to be difficult. If you wanted to have your own website, you would have to start building it from scratch, which requires an expert level of coding skills. Or you would have to hire a web designer to build it for you, which could be quite expensive. Fortunately, that is no longer the case.

There are a number of website builders on the market that make it possible for you to easily build a website in no time. But not all website builders are created equal. And with so many to choose from, how do you know which is the best website builder for you?

In the next section, we'll go over some of the best website builders. We will discuss its features, ease of use, price, and more, to help you select which website builder is the best option for building your website.

3.1. Best Website Builder Showdown

The following website builders are all beginner friendly, this means that with any of these options, you can make a website in a matter of hours. We'll go through each of them to help you select which website builder is best suited for your needs.

WixConcepto de Wix¿Qué es Wix?Wix es una plataforma para la construcción de páginas Web en lenguaje de programación HTML5. Su característica principal es el sistema Drag & Drop, es decir, arrastrar y soltar, lo que la hace muy intuitiva e ideal para que cualquier persona sin conocimientos de programación pueda crear un sitio en Internet.El modelo de negocio de  Wix se encuentra en la categoría Freemium, es decir, que ofrece plus
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Wix is a website builder that makes it possible for you to create any type of website easily. You can design your own website from a blank whiteboard, or you can choose from over 500 designer-made templates that will give your website a professional look in no time. At the same time you can add video backgrounds, animations and much more easily.

Pros:

  • Free - You can get started with Wix for free. Its free plan enables you to create a simple drag-and-drop website with limited features.
  • Responsive design - Any website you create with Wix will be optimized for mobile, tablet and desktop. This means that regardless of the device your website visitors use, your website will adapt accordingly.
  • Advanced features – Con Wix puedes integrar fácilmente funciones avanzadas, como añadir una tienda de comercio electrónico. Wix al mismo tiempo proporciona herramientas de SEO  ¿Qué es SEO o search engine optimization?   Conjunto de prácticas destinadas a mejorar el posicionamiento de una web en el ranking de resultados de los motores de búsqueda. Al contrario que la estrategia SEM, que contempla la inclusión de enlaces contratados para obtener este objetivo, el procedimiento SEO se ocupa exclusivamente de los resultados naturales (no pagados) localizados por el algoritmo propio de cada buscador. Para esto contempla ajustar plus y guías para ayudar a optimizar su sitio para el organic trafficConcepto de Tráfico Orgánico¿Qué es el Tráfico Orgánico?El tráfico orgánico es todo aquel volumen de usuarios que se dirige hacia una página web por medio de de enlaces encontrados en las SERPs de los buscadores tras haber ingresado una serie de términos de búsqueda. Se trata, básicamente, de todo aquel tráfico que llega desde un buscador por medio de de un link sin costes, es decir, colocado gracias al seo.Este plus.

Cons:

  • Wix Brand Ads - Wix shows branded ads on your website with the free plan, you need to upgrade to a premium plan to remove the ads.
  • Limited customization - Personalization is limited with Wix. You have to upgrade to a premium plan to have access to more features, and it is still limited compared to other website builders. As an example, if you want to accept online payments on your website, you need to upgrade to a business plan starting at $20 per month.
  • No Export - Wix does not offer the ability to export your website data. So if you want to move your website to another platform in the future, there is no easy way to do it.

Price:
You can build a simple website for free with Wix. But to get access to more powerful features and remove Wix-branded ads, you need to upgrade to a paid website plan. These plans range from $5 / month - $29 / month. As we previously mentioned, if you want to start an ecommerce website with Wix, you will have to upgrade to an ecommerce and business plan, ranging from $20 / mo - $35 / mo.

GoDaddy Website Builder
godaddy-website-builder-6664535

GoDaddy is a well-known domain registrar and hosting service provider, but at the same time it offers a simple drag-and-drop website builder. They offer a number of website building templates to get you started. At the same time, those templates are easily customizable using their mix and match sections.

Pros:

  • Marketing tools – GoDaddy Website Builders viene con un número de herramientas de marketing incluyendo SEO y email marketing¿Qué es el correo electrónico marketing?Consinste en el envío de mensajes de email a una serie de usuarios registrados en una base de datos. Los objetivos del correo electrónico marketing son de naturaleza comercial, ya sean realizar ventas o obtener registro, entre otros. Puede emplearse tanto para afianzar la vinculación con clientes ya existentes (fidelizarlos con comunicados de bienvenida, boletines informativos periódicos con relación a novedades en los productos o servicios, plus para aumentar su presencia en línea.
  • Website Type Options - This website builder enables you to create a number of different types of website. You can easily add a blog or an ecommerce store to your site.
  • Mobile-Friendly - All websites created in GoDaddy Website Builder are mobile.

Cons:

  • Limited customization - This website builder offers fewer layout options and fewer features for your site than other options.

Price:
No se ofrece ningún plan gratuito con este constructor de sitios web. Usted puede comenzar con GoDaddy Website Builder por sólo $5.99/mes con su Plan Personal. A pesar de todo, si desea aceptar pagos en línea o donaciones con PayPalConcepto de Paypal¿Qué es Paypal?Paypal es un servicio que permite realizar pagos, aceptarlos o básicamente enviar dinero a otras personas sin necesidad de introducir datos bancarios. Un sistema de monedero virtual seguro, rápido y eficaz que cuenta con millones de usuarios actualmente y que se ha convertido en un nuevo estándar en el siglo XXI para todo lo relacionado con pagos por medio de de Internet.Huelga decir que su masificación plus en su sitio Web, deberá actualizarse al plan de negocios por $9.99 al mes.

Do you want to make an ecommerce site with GoDaddy Website Builder? Then you will have to choose the most expensive plan, the Online Store, which will cost you $29.99 / month.

Buy
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Shopify is a popular website builder geared towards e-commerce websites. This website builder makes it possible for you to make an online store in the blink of an eye, without having to deal with any code. They offer a ton of free and paid themes, customizable to give your online store a professional look in no time.

Pros:

  • Online payments - You can accept payments on Shopify without third-party accounts. At the same time, they seamlessly integrate with more than 100 third-party payment gateways.
  • Advanced marketing tools - Shopify offers advanced marketing tools such as SEO tools and built-in blogging. At the same time, they provide marketing dashboard reports so you can monitor the performance of your online store.
  • Mobile-Friendly - Your online store will look great no matter what device users are viewing your site on.

Cons:

  • Transaction fees - If you use an external payment gateway, you will be charged a hefty transaction fee, ranging from 0.5 to 2%.
  • Expensive apps - Apps for social media incorporation, live chat, flash sales, and more have to be purchased separately. This can make customizing your online store very expensive.

Price:
You can get started with Shopify for $29 / mo with the Basic plan, this includes a 3% transaction fee. You can switch to the second highest plan, $79 / month, to lower the transaction fee to 1%. If you want to lower the transaction fee to 0.5% and get access to all the advanced features you need to run your online store, you will need to upgrade to the more expensive plan, which costs $299 / month.

Square space
squarespace-website-6276662

Squarespace is another popular website builder that comes with everything you need to build a personal or business website. They offer a range of impressive templates designed for a variety of industries and niches to transform your website in a second. At the same time, each template comes with a number of customizable features.

Pros:

  • Bandwidth and storage - With any of their plans, you get unlimited bandwidth and storage.
  • No transaction fees - You will not be charged transaction fees for e-commerce transactions with your basic or advanced e-commerce plans.

Cons:

  • No Free Plan - Squarespace does not offer any free plans, unlike other website builders. At the same time, their starter plan is more expensive than other website builders.
  • No third-party apps - Squarespace does not allow any third-party application or extension.

Price:
The personal plan for Squarespace costs $12 / month, this includes the ability to build unlimited pages. If you want to add an ecommerce store to your website, you will have to upgrade to your business plan which costs $18 / month with a transaction fee of 3%. If you want to clear transaction fees, you will need to upgrade to your basic online store plan for $26 / month.

WordPress.org
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WordPress.org es el constructor de sitios web más popular de todos los tiempos, y de hecho es el creador de más del 30% de todos los sitios web en la web. Con WordPress, al mismo tiempo conocido como WordPress, puedes construir fácilmente cualquier tipo de sitio web que quieras, incluyendo un blog, un sitio web para pequeñas compañías o compañías, una tienda de comercio electrónico, un briefcaseConcepto de Portafolio¿Qué es un Portafolio?Un Portafolio es una definición que posee gran cantidad de acepciones pero que, no obstante, dentro del marketing se queda con dos: el conjunto de proyectos acabados, de trabajos realizados, de estudios, de maquetas o de todo aquello llevado a cabo por un profesional o un grupo de profesional que avale su experiencia y preparación.La segunda definición es la del grupo de productos que una plus and much more.

Pros:

  • Endless customization - With WordPress you have access to thousands of free and paid themes to transform the appearance of your website. At the same time, you can easily change the theme, whenever you want. At the same time you have access to thousands of free and paid plugins to customize and add more power to your website. Building a completely custom website is easy and affordable with WordPress.
  • Control - When you use WordPress, you have full control of your website.

Cons:

  • Slight learning curve - Learning to use WordPress takes a little time. But, there are plugins that you can use to make the process easier, like drag and drop page builders.
  • Can't create a free website – No se puede crear un sitio web gratuito con WordPress.org, tendrá que pagar por el alojamiento y un nombre de domainUn dominio es una sección de Internet con direcciones que comparten un sufijo común o están bajo el control de una organización o individuo en particular. Está organizado jerárquicamente. Tanto los objetos físicos como los virtuales pueden ser direccionados con el nombre de dominio. Estos objetos pueden ser webs, ordenadores en red o servicios, como impresoras, faxes o servidores de correo. Cada objeto está referenciado por una dirección IP única, plus.

Price:
Meanwhile he softwareConcepto de Software¿Qué es el Software y cuál es su función?Un Software es la parte lógica, o más bien el soporte lógico, de cualquier sistema de tipo informático. Sea un PC, un teléfono teléfono celular o inclusive una tablet, es todo aquel programa que se ejecuta en él gracias a la coordinación de la parte física, es decir, el hardware, para llevar adelante alguna tarea concretamente o un recopilatorio de plus de WordPress es gratuito, usted todavía necesita gastar algo de dinero para hacer un sitio web. Usted necesitará comprar un nombre de dominio y alojamiento web, pero no se preocupe, estos pueden ser muy asequibles dependiendo de los proveedores que elija. A la vez, veremos cómo comprar un nombre de dominio y alojamiento web más adelante en esta guía.

3.2. Why do we recommend WordPress.org?

WordPress is by far the best option for building a website. It is the most popular website builder for a reason. You can use WordPress to build any type of website you want, be it a business website, blog, membership site, forum site, e-commerce site, etc. At the same time, with WordPress, you get instant access to whatever features you need to make your website successful.

Let's quickly go over the reasons why WordPress.org is the best website builder:

  • Free - WordPress is free to use. You need to buy a domain name and web hosting, but even with those costs, WordPress is still one of the most affordable website builders out there.
  • Popular - With over 30% of all websites online, WordPress is the most widely used website builder by far. There is safety in numbers.
  • Community - There is a great WordPress community online. Anytime you have a problem or need an answer to a question, you can find tons of articles, tutorials, and discussions online to help you.
  • Themes and Plugins - With other website builders, you need to pay extra to get access to plugins that add more power and customization to your website. But with WordPress, you have access to thousands of free plugins instantly. Not only that, but at the same time they offer thousands of free themes.
  • Easy to use - While WordPress takes some getting used to, it is actually very simple and easy to use. Installing WordPress doesn't take long either, many hosting providers offer one-click WordPress installation.

In this way, in general, we recommend using WordPress to build your website. Even beginners can make a completely custom WordPress website in no time.

Don't confuse WordPress.org with WordPress.com. We recommend building your website with WordPress.org because you get full control over your website, unlimited customization options, and it is less expensive at the same time. For more details, see our article comparing WordPress.com vs. WordPress.org.

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«Previous: Chapter 2 - Website Types

Chapter 4: Set Up Your Website With WordPress - The Technical Guide

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WordPress is the most popular website building platform available on the internet. Currently, it is the basis for more than 30% of all websites.

WordPress makes it formidably easy to build a website from scratch. You can easily customize the appearance and features of your site by installing the appropriate theme and plugins (apps) respectively.

The best part is that you don't need to know any code or be a tech savvy. We will help you get your WordPress website up and running in less than an hour. All you have to do is follow the step-by-step guide below.

4.1. Choosing a platform - Self Hosted WordPress

Because there are tons of different website builders to choose from, it's easy to get overwhelmed. Even though many website builders are free to use, we always recommend starting a website on a self-hosted WordPress platform.

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With a free website builder, you cannot set up a custom domain name. As an example, you won't be able to get a custom domain like:

www.mycoolwebsite.com

Instead, you'd be stuck with something like:

www.freewebsitebuilder.com/mycoolwebsite.com.

Which is not that professional and is harder for your visitors to remember. A free website builder at the same time displays irrelevant ads, which makes your website look unprofessional and can annoy your visitors. If you want to set up a custom domain name and delete your ads, then almost all website builders require you to subscribe to a premium plan which is quite expensive.

Another downside is that the interface of most website builders comes with a bunch of bloated options that you will probably never need. This makes creating a website a tedious task for novice users.

Apart from this, a self-hosted WordPress platform gives you full control over your site. The interface is uncluttered, and you can easily expand the features of your site by simply installing the plugins you need. At the same time, WordPress offers thousands of free plugins, this enables you to make your site more powerful at no cost.

At the same time, you can find thousands of free WordPress themes in the official theme repository that allow you to easily customize the appearance of your site the way you want.

4.2. Buy a domain name and a hosting account

To start a website on WordPress.org, you will need to have a domain name and a web hosting account.

Domain name: Su nombre de dominio es la dirección de su sitio web (UrlEl URL (Localizador Uniforme de Recursos), es una dirección definida que apunta a la posición de un archivo en un servidor y lo recupera. Las URL se introducen en un navegador web para ingresar a documentos en la web o se incrustan como hipervínculos dentro de un documento. Se puede usar un Permalink para que una URL esté disponible de forma permanente. Componentes de una URL • prefijo de protocolo plus) en Internet, como Google.com o IsItWP.com. Es lo que sus clientes escriben en sus browsersConcepto de Navegadores¿Qué son los Navegadores?Los Navegadores son herramientas informáticas que utilizamos para, normalmente, navegar por Internet y visitar cualquier página web, al mismo tiempo de para hacer otras tareas como ver documentos, observar vídeos o reproducir contenido multimedia de cualquier tipo. Son un tipo de software sencillamente usual y bastante utilizado hoy en día.Insistimos en que es algo que se utiliza con mucha frecuencia, puesto que moverse por Internet plus para entrar a su sitio web. Un nombre de dominio regularmente cuesta alrededor de $14.99 por año.

Web hosting: Su cuenta de alojamiento web es donde el contenido y los archivos de su sitio web se almacenan en línea. Piense en ello como la casa física de su sitio web. Cuando un visitante intenta entrar a su sitio web escribiendo su dirección web (nombre de dominio), será dirigido al sitio web que usted ha configurado en su serverLos servidores son ordenadores centrales y potentes dentro del campo de la tecnología de la información que procesan y proporcionan software y archivos en una red. Desde el punto de vista de un cliente, varios ordenadores en una red pueden ponerse en contacto con el servidor central para conseguir la información solicitada. En la arquitectura cliente-servidor, el servidor puede ser un software que proporciona un servicio y se ejecuta en plus de alojamiento web. El hospedaje web regularmente cuesta $7.99 al mes.

The combined cost of a domain name and hosting can be quite expensive, especially if you are just getting started.

That is why we have reached an agreement with Bluehost to offer our users a FREE domain name and more than 60% discount on web hosting. It's a great thing to start with.

Click here to claim this exclusive offer from Bluehost »

Bluehost is one of the largest hosting companies in the world. They have been working with the WordPress community since 2005, and are an officially recommended WordPress hosting provider. Read our Bluehost review for more information.

Nota: Creemos en la transparencia total. Si usted compra hosting usando nuestro linkConcepto de Dominio¿Qué es un Enlace?En Internet, un link, además conocido como enlace o hipervínculo, es cualquier texto o imagen que se encuentra en una página web y en la que el usuario puede pulsar o clicar para ser dirigido a otro contenido distinto. Es el principal medio de “desplazamiento” en la red, puesto que se encuentra presente en prácticamente cualquier portal que visites a día de hoy, inclusive en plus de referencia, entonces recibiremos una pequeña comisión sin costo adicional para usted. En realidad, obtendrá una rebaja en alojamiento + un nombre de dominio gratuito + SSLLa encriptación SSL (Secure Socket Layer) proporciona una conexión segura entre el cliente y el servidor. Consiste en un protocolo de Internet que permite encriptar datos sensibles (como información de pago, datos de tarjetas de crédito) y hacerlos ilegibles a terceros. Al mismo tiempo, un certificado confirma que el servidor es fiable. En este momento, además se le llama TLS (Transport Layer Security). Relevancia SSL es un método de cifrado plus gratuito. Podemos obtener una comisión de casi cualquier empresa de hosting, pero recomendamos productos que realmente creemos que darán valor a nuestros lectores.

To start your WordPress website, head over to the Bluehost website and click the button Start now.

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On the next page, you will be asked to choose a plan. Since you are just getting started, you must choose the basic plan. Includes a free domain name and SSL certificate. You can always update later as your site grows.

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On the next screen, you will be asked to choose an existing domain that you own or you can purchase a new domain for free. Go ahead and buy a new one since it's free.

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You will be asked to enter your account information. To facilitate registration, you can log in with Google with just a couple of clicks.

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After entering your details, scroll down the page until you find the package information box. You can choose the basic plan for 12 months, 24 months or 36 months. At the same time you can see that some addons are pre-selected, adding up the total price. We recommend unchecking the addons as you won't need them right away. You can always buy them later if your needs change.

Choosing the 36-month plan will give you the best value for money.

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Once you've finished choosing your plans, scroll down the page to access your payment details. You have to accept their Terms of Service and then click Submit.

That's all!

You have successfully subscribed to a hosting plan. You will be asked to create a password for your account.

A continuación, recibirá un correo electrónico con detalles acerca de cómo iniciar sesión en su panel de control de alojamiento web (cPanelConcepto de Cpanel¿Qué es Cpanel?Cpanel, cuyo nombre es el acrónimo de Control Panel, es un panel de control que se usa para gestionar servidores de hosting web. Un entramado de herramientas con el que automatizar procesos, administrar datos y cuentas por medio de de una interfaz gráfica que se aloja además en la web.Una de sus principales características es que cuenta con distintos aspectos y menús accesibles en función del plus), donde podrá gestionar todo, desde el alojamiento de archivos hasta los correos electrónicos y el soporte técnico.

4.3. Install WordPress on your Web Host

With Bluehost, you don't have to go through a separate WordPress installation process as Bluehost now installs WordPress by default. All you have to do is choose your WordPress theme, specify your website name and tagline, and you are good to go with WordPress.

After subscribing to your hosting plan, you will be asked to choose a WordPress theme. You can choose anything during this step because you can always change the theme later (we'll explain how to do that in a later step in this tutorial). The most important part is to start building your site so that any theme will do the work for now.

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You will then be asked to choose your website name and tagline.

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After specifying the details, click Next. Bluehost will install WordPress for you and, once done, it will show you a screen like this:

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You can enter your site by adding wp-admin to your url. This is what your WordPress login URL should look like:

httpEl HTTP (Hyper Text Transfer Protocol) es un protocolo que se usa para transmitir datos en redes. HTTP es un estándar técnico generalmente aceptado que establece cómo un cliente web se comunica con un servidor para que los datos solicitados por el cliente puedan ser cargados y mostrados. Información general Junto con el URL y el HTML, HTTP es uno de los conceptos más importantes de Internet (www). Fue desarrollado plus://example.com/wp-admin

You can now log into your WordPress website with the credentials sent to your email address.

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4.4. Change WordPress theme

With WordPress, you can easily change the visual appearance of your website. All you have to do is find the correct WordPress theme and install it on your WordPress website.

The default WordPress theme is good, but if you need a different look for your site, then you can find an alternative theme in the official directory and install it on your site. Finding the perfect theme will allow you to make the site truly yours, and give it that personal "you" feeling.

It is highly recommended to take a look at our list of top WordPress themes before diving in and installing a random theme.

If you choose a premium theme, then it has to be downloaded from the theme provider's site and uploaded to your WordPress.

If you decide to go with a free WordPress theme from the official theme repository, then you can install it directly from your WordPress dashboard without needing to manually download it from your computer.

To install a free theme, go to Appearance »Themes in your WordPress dashboard. Then click on the box Add new topic.

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This will show you some featured topics on your dashboard. Before installation, you can even see the preview and its details by clicking on the image.

At the same time you can filter themes based on your website layouts, features and niche by clicking the button Feature filter.

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In the right corner, type the name of the topic in the search bar. Once you've found the perfect theme, hover over its image and click the button Install. Then click the button Activate to change the appearance of your website.

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4.5. Create your first page

After changing the appearance of your site, it is time to create a new page on your site.

In the menu on the left of your WordPress dashboard, you can find two similar options that often confuse beginners: Messages and pages.

Choose pages if you want to create separate pages on your WordPress website such as About Us page, Contact page, Terms of Service page, etc.

Choose Tickets if you want to create a blog post that appears in reverse chronological order (newest first) on your WordPress website. The messages at the same time are organized into categories and tags. You can read the difference between categories and tags to learn more about it.

To create your first page, go to your page editor by clicking Pages »Add new. You will need to add a title for your page before you start writing content in the page editor. To upload images to your website, all you have to do is drag and drop your images into the text editor from your computer. At the same time you can use the button Add media to upload your images and videos.

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4.6. Set up a static home page

By default, WordPress displays the latest blog posts as your home page instead of a static page. If you want to set a custom page as your home page, just follow the steps below.

After creating a page, go to Settings »Read in your WordPress control panel. In option Your home page, you must choose A static page and select the page you want to display as the main page from the drop-down menu. Once you're done, click the button Save Changes.

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Your navigation menu sticks to the top of your website, so your visitors can easily find the most important pages and links, making it easy to navigate your site.

To add a navigation menu, you must go to Appearance »Menus in your WordPress admin. Specify a menu name in the field Name from the menu (this is especially useful if your theme supports multiple navigation menus). Then click Create menu.

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You can now choose from your existing pages, posts, custom links, and categories. After selecting what you think deserves to be featured, click Add to menu. With drag and drop, you can position the menu structure. Next, you will need to specify the screen location and click Save menu.

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4.8. Añada y personalice sus widgetsConcepto de Widgets¿Qué son los Widgets?Los Widgets son una serie de pequeños programas que se usan para añadir funciones, simplificar o automatizar aquellas acciones que se lleven a cabo a menudo dentro de una web. Son herramientas adicionales, añadidos que se elaboran con la finalidad de hacer más fácil las labores de mantenimiento o inclusive de generación de contenidos dentro de cualquier sitio de Internet y que no han hecho plus

On your WordPress website, you can easily add widgets to your sidebar and other widget-ready locations like your site's footer, header, etc.

Adding a widget enables you to add custom / dynamic content. It enables you to add things like menus, calendars, contact forms, galleries, and other nifty items to the sidebar or footer area of your website.

You can add a widget by going to Appearance »Widgets and selecting one of the available widgets. Simply drag and drop your preferred features to the expanded area of your WordPress site.

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4.9. Customize WordPress with plugins

The beauty of WordPress is that you can easily improve the capabilities of your site simply by installing the appropriate plugins. Think of plugins as apps for your website (for example, contact form, gallery, etc.).

Like WordPress themes, you can easily find and install free plugins from the WordPress plugin repository within your WordPress dashboard.

All you have to do is visit Plugins »Add New. Use the search box in the right corner to find a plugin and click the button Install Now. Once installed, click the button Activate To make it work.

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«Previous Page: Chapter 3 - Choosing a Website Builder

Chapter 5: Configuring Your Website Settings

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Next, you will need to configure your website settings. Configuring the basic WordPress settings is important to the operation of your site. There are a few key website tweaks you should focus on, we'll go over them below.

5.1. Make your website visible to Google

En primer lugar, debe asegurarse de que su sitio web es visible para Google. Esto posibilita que su sitio web sea clasificado en los resultados de los search enginesConcepto de Motores de Búsqueda¿Qué son los Motores de Búsqueda?Los Motores de búsqueda, o Search Engines, son lo que se conoce comúnmente como buscadores. Todos aquellos sistemas informáticos que trabajan buscando todos los archivos almacenados en internet por medio de de arañas o crawlers para elaborar páginas de resultados que sirvan para que los usuarios accedan a webs tras realizar una búsqueda. Son los responsables de que, al buscar cualquier plus, lo que permitirá a los usuarios encontrarle más fácilmente en la web.

In the WordPress dashboard, go to Setting and then to the section Reading. En la sección Visibilidad del Search EngineUn motor de búsqueda es un programa de PC utilizado para buscar datos. Los resultados de la búsqueda se muestran como enlaces en las páginas de resultados de los motores de búsqueda (SERPs), que se pueden usar para conseguir la información deseada. Con la finalidad de establecer la relevancia de una consulta para los datos existentes en el índice, los motores de búsqueda de hoy, trabajan con algoritmos sofisticados. Cómo plus, asegúrese de que la casilla do not this marked.

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5.2. Ajuste de la estructura de PermalinkConcepto de Permalink¿Qué es un Permalink?Un Permalink, además conocido como Link Permanente, es toda aquella URL utilizada para apuntar de forma permanente a un contenido concretamente dentro de una página web, que se utiliza fundamentalmente en blogs y foros. Se le denomina así porque es menos propenso a convertirse en un link roto.Aún cuando hemos hablado de su utilización en dos tipos de webs muy concretos, lo cierto es que plus

Next, you will need to configure the permalink framework. A permalink is the web address used to link to your content. By default, WordPress sets the permalink structure, but it is not the most optimized. Instead, you'll want a permalink structure that will help search engines and your website visitors easily understand your content.

So go to Setting and then to Permission Links. In Common configuration, select the option Post name.

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5.3. Comments and Notifications

If you are starting a blog or blogging on your website, you will want to configure the comment settings for your website at the same time.

Any blog should allow users to comment on entries, this increases engagement on your website, increases the time users spend on the page, and encourages them to visit your website again.

To configure comments, go to Setting and then to Discussion. Here you can choose if you need to allow people to comment on new articles and allow link notifications from other blogs (pingbacks and trackbacks) on new articles.

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At the same time you can choose whether you want commenters to have to fill in their name and email before commenting or register and log in to comment. At the same time, you can choose to receive an email notification anytime someone comments on your blog.

5.4. Update your time zone

At the same time you have to make sure that your WordPress site is configured in the correct time zone. The scheduled activities and plugins will disappear the moment your WordPress is configured.

So if to make sure your WordPress website is set to your correct time zone, go to Setting and then to general.

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From the drop-down menu next to Time Zone, choose a city in the same time zone as you or a UTC time zone offset.

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«Previous: Chapter 4 - Creating a Website - Technical Guide (Step by Step)

Chapter 6: Essential WordPress Plugins and Tutorials (Basic)

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Regardless of the type of website you want to create, you will need to add the same essential features (such as the ability to create a contact form, the ability to easily add SEO tags, etc.).

With WordPress, you can easily add those features without having to hire a developer or write a single line of code. All you have to do is find the right plugin and install it on your site.

We will explain it to you.

  1. How to add a contact form to your website
  2. Cómo realizar un seguimiento de sus visitantes a través Google analyticsConcepto de Google Analytics¿Qué es Google Analytics?Google Analytics es una de las herramientas SEO gratuitas y más populares al momento de realizar la analítica de una web. Es un panel web que se emplea para conocer el tráfico web de una página, el volumen de usuarios que se mueven en tiempo real, la procedencia de las visitas y toda esa información útil para establecer el comportamiento de una página con plus
  3. How to improve your website SEO

6.1. How to add a contact form to your website

Regardless of the niche, size, and purpose of your site, adding a contact form is essential. When you have contact forms added, your visitors can easily contact you directly from your website without having to access your email account.

WPForms is the best contact form plugin for WordPress beginners. It enables you to create contact forms with a drag-and-drop builder and enables you to publish the forms you create anywhere on your site with ease.

Some more benefits of using WPForms:

  • Create any kind of online forms seamlessly, like contact forms, donation forms, registration forms, registration forms and more ...
  • All forms you create with WPForms will be 100% responsive, which means they work on mobile devices, tablets, and desktop browsers.
  • Seamlessly integrate your form with your favorite third-party email marketing tools or web apps.
  • And more..

Read the full WPForms review for more information.

To create a form on your blog, you will have to install WPForms by navigating to Plugins »Add New. Find the WPForms plugin and when it appears click Install Now and then on Activate.

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You will now be directed to the beautiful WPForms welcome page. You can click the button Create your first form or click WPForms »Add new to create your first form.

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Next, you will be asked to choose a template. You can choose one of the pre-made templates or start with a blank form. If you wish, you can give a custom name to your first contact form.

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WPForms makes it easy to create a form with drag and drop. Click the appropriate form fields in the left panel to add them to your form. At the same time you can rearrange them or even delete unnecessary fields with ease. After making the necessary changes, click Keep.

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Go to the editor of your post or page and click the button Add form located above the text editor.

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Select the correct form you want to publish, click Add form and then click To post.

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That's all! You have already successfully disseminated a contact form.

Do you want to create a contact form in the easiest way? Get started with WPForms today.

Do you want to start with the free version instead? Try WPForms Lite.

6.2. How to track your visitors through Google Analytics

If you want to increase your website traffic then you will first need to understand how people are finding your website and what they do when they get there.

The easiest way to track user interactions on your website is through Google Analytics. Google Analytics is the best tracking solution for websites, and its use is completely free.

The MonsterInsights plugin makes it easy for you to set up Google Analytics on your WordPress website. At the same time, it enables you to take advantage of the full potential of Google Analytics tracking, such as tracking file downloads, ads, forms, e-commerce transactions, etc., without having to touch a single line of code.

Read the full MonsterInsights review to learn more.

To configure Google Analytics on your site, go to Plugins »Add new. Search for MonsterInsights and when the plugin appears, click Install Now and then, active.

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Go to Insights »Configuration to authenticate your site with Google Analytics. Click the button Authenticate with your Google account.

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On the next screen, select your Google account.

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Next, let MonsterInsights manage your account.

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In short, select the correct website profile for your site and click Full authentication.

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After authentication, you can easily find out how your website is doing by visiting Insights »Reports.

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Get started with MonsterInsights today to easily set up Google Analytics on your site.

Do you want to start with the free version instead? Try MonsterInsights Lite.

6.3. How to improve your website SEO

¿Desea atraer a un público target¿Qué es un objetivo?En marketing, un objetivo es el resultado que se pretende alcanzar en un periodo de tiempo, a través el uso de los recursos disponibles. Por tanto, se debe formular de una forma clara y hace falta que sea accesible y medible. plus a su sitio web? La mejor manera de atraer a los visitantes objetivo es conducir más tráfico de motores de búsqueda, al mismo tiempo conocido como tráfico orgánico, a través la mejora del SEO de su sitio web.

According to OptinMonster, SEO is the practice of increasing your website traffic by making your web pages rank higher in search engine results. Visitors who come to your site through search engines are called organic traffic.

SEO can be technical and complicated, but, thanks to free SEO plugins, it became quite easy to improve your WordPress SEO, even for beginners.

While you can find tons of different SEO plugins out there, we use and recommend Yoast SEO. It is the most popular SEO plugin for WordPress (for good reason!).

Con Yoast SEO, usted puede agregar fácilmente meta tagsMeta Tags¿Qué son los Meta Tags?Las Meta tags, además metaetiquetas o items meta, son fragmentos de código escrito en lenguaje HTML que se introducen en páginas web con la intención de que sean detectadas por los correspondientes motores de búsqueda. En estas etiquetas se incluyen una serie de datos o de información clave de la web en cuestión para su correcta detección. Son, al mismo tiempo, algo básico para poder plus y títulos a sus entradas y páginas de WordPress blog. Al mismo tiempo le obliga a elegir una keywordPor definición, una palabra clave, (keyword en inglés), es una palabra informativa utilizada en un sistema de recuperación de información para indicar el contenido de un documento con la expectativa de un resultado de búsqueda coincidente. Herramientas de palabras clave La búsqueda de palabras clave para proyectos web individuales se ve enormemente facilitada por útiles herramientas. Al mismo tiempo, las herramientas de palabras clave ayudan mucho en la optimización del plus de enfoque para sus entradas de blog y páginas para asegurarse de que está utilizando la palabra clave adecuadamente en esa página.

In your WordPress dashboard, go to Plugins »Add New. Search for Yoast in the search bar in the upper right corner. The Yoast SEO plugin will now appear on your page. Click on Install and then on Activate.

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In the WordPress dashboard, you can now find the SEO menu on the left taskbar. Just click on it. If the plugin detects any SEO errors, you can correct them by following the suggestions provided.

Yoast SEO setup is simple when using the setup wizard. Just click on the Setup Wizard to get started.

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In the first step, you will be asked if you want to configure Yoast SEO yourself or hire an expert to do it for you. Please select CONFIGURE YOAST SEO to do it yourself.

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In the next step, you will be asked if your site is ready to be indexed. You can choose option A. Then click Next.

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You can find many different types of websites on the list. Make sure you choose the correct type, and then click Next.

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Para la tarjeta gráfica de conocimiento de Google, se le preguntará si el sitio está gestionado por una persona o una marca. Si se selecciona Persona, deberá especificar el nombre de la persona. Si se selecciona Empresa, al mismo tiempo tendrá que agregar el LogoConcepto de Logotipo¿Qué es un Logotipo?Un Logotipo, o logo, no es más que el elemento gráfico o visual con el que se dota de identidad a una empresa, negocio, producto o servicio. Es ese símbolo con el que se apela a la memoria visual y con el que se permite dotar de presencia a cualquier tipo de entidad sin necesidad de recurrir a descripciones.De hecho, es más correcto hablar de plus. A continuación, haga clic en Next.

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Now you can enter the URL of your social media profile in the corresponding field. Then click Next.

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In the Search Engine Visibility step, you should not change the default settings since it is configured to index your posts and pages. Just click Next.

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Los archivos de autor pueden crear problemas de duplicate contentEl término contenido duplicado, o duplicate content proviene de SEO. El contenido duplicado se crea cuando se puede ingresar al mismo contenido con distintos URL y se indexa con distintos URL. La indexación de sitios web con contenido duplicado puede tener un efecto negativo en el Ranking en los SERPs. Tipos de contenido duplicado El contenido duplicado puede surgir si: • El contenido es sindicado, vendido o copiado ilegalmente, entonces plus para los motores de búsqueda. Para evitarlo, puedes desactivarlo si tu blog no cuenta con varios autores.

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A continuación, se le pedirá que conecte su sitio web a la Consola de búsqueda de GoogleEn este momento, la búsqueda en Google o Google Search es un medio de búsqueda de contenido en la web a nivel mundial. Desde que fue creado en 1997, la búsqueda en Google se ha convertido en un punto central para muchas actividades web. La búsqueda web es sólo un componente de la cartera general de Google Inc. A pesar de todo, es la plataforma principal para entregar anuncios de plus, que es una herramienta gratuita que le ofrece información detallada acerca de cómo percibe Google el contenido de su blog.

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You can then set your blog title and then click Next.

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You can now exit the setup wizard as other steps are created for promotional purposes only (such as signing up for the Yoast newsletter).

Get started with Yoast SEO today to promote your blog SEO.

Do you want to start with the free version instead? Try the free Yoast SEO.

If you are looking for some more recommended plugins for your website, take a look below:

  • Create contact forms with WPForms - Pro | Free
  • Connect your site with Google Analytics using MonsterInsights - Pro | Free
  • Improve your SEO with Yoast SEO - Pro | Free
  • Add an extra layer of security with Sucuri
  • Create regular backups with Updraft Plus - Pro | Free
  • Improve WordPress performance with W3 Total Cache
  • Evite los comentarios de spamEl spam puede ser definido como mensajes no deseados que se envían principalmente por vía electrónica. Se entregan sin haber sido solicitados por el destinatario, y suele ser promoción comercial. Existen varios tipos de spam, como el spam de email o el spam en las redes sociales. Los afectados pueden acudir a los puntos de contacto designados y buscar ayuda. Detección de spam El spam tiene muchas características por las plus with Akismet - Pro | Free
  • Increase your subscribers and sales with OptinMonster

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«Previous: Chapter 5 - Configuring Your Website Settings

Chapter 7: Adding Enhanced Features to Your Website (Advanced)

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Depending on your needs, you may want to add enhanced features to your website. WordPress is extremely extensible, so all you have to do is find the right plugin that allows you to add enhanced capabilities to your site without having to create it yourself or hire a developer.

Let's take a look at how easy it is to add enhanced features to your WordPress website.

  1. Start blogging
  2. Add an ecommerce store
  3. Add a discussion forum
  4. Make your website available in multiple languages

7.1. Start blogging

Adding a blog to your website is a great way to drive traffic to your new website and make it easier for users to discover it online. Therefore, you will want to start a blog on your new WordPress website.

First, decide what you are going to blog about. The blog posts you write should match the purpose of your website. As an example, if you are starting a small company website for your landscaping company, you could blog about lawn care tips for your clients. If you are creating an online store, you can write a blog about gift recommendations to promote your products. Decidedly, if you are starting a lifestyle blog, you will want to write about lifestyle topics.

Step 1: Create a blog entry
To create your first blog post, in the WordPress dashboard, click Publications and then on Add new. This will take you to the WordPress editor where you will be able to start writing your message. Just type the title of your blog post and start writing the body of the post below it.

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In your blog posts, you can add blocks such as images, titles, audio, gallery, quotes, list, video, and much more. To add a new block, click the (+) icon in the upper left corner. The most common blocks will appear first. Just click on the block you want to add within your blog post.

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Step 2: Add categories and tags
When creating a blog post, you'll want to add categories and tags at the same time. Categories and tags will keep blog content on your website organized and make it easier for your website visitors to find what they are looking for.

The categories are meant to be broad groupings. As an example, in a recipe blog, you can have broad categories such as Breakfast Recipes, Lunch Recipes, Dinner Recipes, and Dessert Recipes.

To add a category to your blog post, go to the changes panel on the right. In the section Categories, click on Add new category.

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Name the category in the text field provided and click the button Add new category below. Once your new category is created, it will appear with a marked blue box.

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You can add as many categories and subcategories as you want.

Tags are intended to describe specific details of your message and can be used to micro-categorize your messages. As an example, a blog post for a spaghetti recipe might be in the "Dinner Recipes" category and include tags like "spaghetti recipe" and "homemade pasta."

To add a tag, go to the right panel of the WordPress editor. In the section Tags, type your tag and hit enter to add a tag to your message.

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Once you've finished writing your blog post and adding categories and tags, click the blue button To post in the upper right corner for your blog post to go live on your website.

7.2. Add an ecommerce store

The e-commerce industry is booming and the future of retail is e-commerce. With WordPress, adding an ecommerce store to your site is as easy as installing a plugin.

Mientras que puedes encontrar docenas de plugins de eCommerceConcepto de Ecommerce¿Qué es un Ecommerce?Un Ecommerce o comercio electrónico es el traslado del comercio tradicional al ámbito digital. Se trata de toda la distribución, la venta, el procedimiento de compra, el marketing y el suministro de información sobre productos y/o servicios tomando como base Internet. Es la actividad comercial en su estado más simple, pero llevada a Internet para sacar provecho de sus posibilidades tanto de cara a la plus, WooCommerceConcepto de WooCommerce¿Qué es WooCommerce?Woocommerce es el nombre de un plugin sin costes pensado para integrarse en webs donde se utilice WordPress. Se caracteriza por facilitar la elaboración de una tienda online con la que el responsable de la web puede poner en venta prácticamente cualquier tipo de producto y por permitir que tanto el webmaster como los desarrolladores puedan llevar un exhaustivo control de la tienda sin miedo a plus supera a toda la competencia y se mantiene a la vanguardia con sus características únicas y su facilidad de uso.

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WooCommerce is the best eCommerce plugin for WordPress. It enables you to easily integrate a storefront with your existing website and enables you to accept payments through PayPal. Having said that, the best thing for you is to make sure that your WordPress theme is compatible with WooCommerce.

Some of the WooCommerce features are:

  • It enables you to easily sell physical or digital products on your website.
  • Easily add more payment gateways with additional plugins.
  • It supports tons of free, high-quality plugins to promote your storefront.
  • If you need to hire developers to add custom features to your site, they are easy to find because WooCommerce is the most popular eCommerce solution for WordPress.

Read the full WooCommerce review for more information.

Do you want to integrate an online storefront with your website? Get started with WooCommerce today.

7.3. Add a discussion forum

Adding a discussion board or forum within your WordPress powered website is helpful in growing an engaged community. WordPress makes it easy to create discussion forums where users can mingle and work collaboratively with a wider audience.

bbPress is one of the best WordPress forum plugins, and it's created by the same folks behind WordPress.org.

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Some of the benefits of boosting your website with bbPress forums are:

  • There are hundreds of addon plugins available that allow you to easily improve your forum.
  • It makes it easy to start your forums with just a few clicks.
  • It comes with a full set of features including extended profiles, group forums, notifications and activity log, etc.

Read the full bbPress review.

Do you want to integrate a discussion forum with your website? Get started with bbPress today.

7.4. Make your website available in multiple languages

Do you want to reach a wider audience by making your website available in multiple languages? Creating a multilingual website and reaching a global audience is easy with WordPress thanks to the different types of translation plugins available in the market.

With WordPress, you can find tons of different plugins that make it easy to create a multilingual website.

While some plugins focus on ease of use and enable you to easily create and manage your multilingual website, other plugins help you deliver machine translation based on user preferences. At the same time you can find plugins that help you connect
with professional translators from your WordPress dashboard.

To create a multilingual website with ease, we recommend using Polylang, one of the most popular WordPress translation plugins in the plugin directory.

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With Polylang, you can use all the languages you want, which is friendly to search engines and at the same time is compatible with the WooCommerce plugin.

Get started with Polylang today.

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«Previous: Chapter 6 - Essential WordPress Plugins and Tutorials

Chapter 8: Promote and Grow Your Website

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Before you start investing time and resources promoting your site, it is important to take a moment to examine whether your website provides value to your visitors. No matter how much you spend promoting your website, your visitors won't stick around unless they provide you with some kind of value.

As an example, if your site is an online store, you might want to post helpful videos showing your products and how to use them. At the same time you can offer great discounts for first-time customers and bundle purchases.

In the same way, if you have a content website, then you can create pillar content that ranks well in Google search to attract new visitors and backlinks.

Once you've built a system on your website, like pillar content that provides some kind of value to your visitors, you can start investing your time and resources to drive traffic.

Keep in mind that without these systems your visitors won't stick around, making your marketing efforts less effective.

8.1. Drive traffic to your website

Traffic is the life of every website and without it your website will be worthless.

Some different ways to drive traffic to your blog are:

  • Guest posting- Post your guest articles to a popular blog and include a backlink to your site. Aside from driving traffic, it helps you demonstrate your expertise in your niche and establish yourself as an authority.
  • Email Disclosure: Create a list of bloggers in your niche circles. Start an email outreach campaign to reach bloggers and ask them to provide a backlink to your site. With the right strategies, this tactic is effective in creating backlinks and driving traffic.
  • Search engine optimization (SEO)SEO enables you to increase your website traffic by getting your blog posts to rank higher in search engines. With both on-site and off-site SEO tactics, you can drive more organic targeted traffic to your site.
  • Social media: Encourage your readers to share your blog posts on social media. This can help you direct social media users to your site.

8.2. More ways to promote your website

Promotional strategies are not limited to driving instant traffic. If you only focus on short-term gains, you will most likely be left behind soon.

Wondering what promotional strategies you can rely on in the long run? Let's take a look at some of them below.

1. Start an email list:

One of the best ways to keep your visitors close to your brand or website is by creating an email list. In fact, it has been found that 70% of first-time visitors will never return to your site once they leave. Regardless, with an email list, you can establish a connection with your visitors by regularly updating them on what has been going on on your website and ultimately bringing them back to your site.

You can sign up for a list-building tool like Constant Contact, AWeber, or MailChimp and start growing your email list by adding a sign-in box to your blog.

2. Exponentially grow your list:

Most of the default registration forms that you create from email marketing services are boring. This makes lead generation less effective, which at the same time significantly slows down the growth of your email list.

Con OptinMonster, usted puede crear hermosos formularios de optin con facilidad que se ha comprobado que conducen a más registros. Al mismo tiempo viene con docenas de opciones de segmentation"Segmentación" por definición significa descomponer en fracciones de menores dimensiones un grupo y se aplica a distintos ámbitos: • En biología, una lombriz se compone por distintos segmentos • En literatura, las palabras, las frases se dividen en segmentos y unidades menores • En IT la memoria además se divide en muchos segmentos • En economía, el término segmentación de mercado se basa en productos y clientes Criterios de Segmentación plus, por lo que puede mostrar el formulario al usuario adecuado en la ubicación correcta de su sitio en el momento adecuado sin frustrarlos.

OptinMonster at the same time helps you decrease cart abandonment with offers based on time-sensitive behaviors, which can be of great help to online retailers.

3. Get customers and potential customers:

Investing in online ads is one of the best ways to get visitors, leads, and customers. Unlike traditional ads, online ads help you target your potential customers. Because of this, you can spend your advertising budget efficiently and generate more income through it.

Facebook Ads: Advertising on Facebook is probably the easiest, but effective enough to attract customers to your websites. It comes with tons of targeting options that allow you to show your ads to the correct segment of Facebook audiences that are most likely to become your customers.

Google adwordsCon la finalidad de generar nuevos clientes para una web, existe la oportunidad de colocar anuncios pagados en los resultados de búsqueda, al mismo tiempo de la optimización de los motores de búsqueda (optimización de los componentes técnicos y de contenido de la web). Esto se hace por medio de de programas especiales de pago ofrecidos por los operadores de motores de búsqueda. Google AdWords es un programa de pago plus: When done right, Google AdWords is the most reliable advertising method that helps you generate more leads and customers for your online business. You can place your ads right above the Google search results to drive visitors to your site and sell your products.

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«Previous: Chapter 7 - Adding Enhanced Features to Your Website

Chapter 9: Pre-Launch Checklist

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Building a website is serious business. Publishing your website for the world to see before it's ready can affect its status and cost your future customers. Therefore, before launching your website, you need to make sure that you have everything in order.

To avoid launching your website before it's ready, here is a pre-launch checklist you can follow. Go through the list below and before making your website live make sure you can check off each step.

  1. Build your website - Build your website and make sure you have all the important pages such as a home page, about page, contact page, etc.
  2. Get ready with a Coming Soon page- Get your audience excited about your website before it's even launched by adding a Coming Soon page to your site. You can easily do it using a plugin like SeedProd.
  3. Check for errors - Check your website for minor errors such as spelling mistakes. Make sure it's easy to read by checking the fonts and colors.
  4. Check images – Compruebe que sus imágenes aparecen en su sitio, que están optimizadas y que tienen texto alternativoConcepto de Texto alternativo¿Qué es el Texto alternativo?El Texto alternativo es un tipo de escrito, texto, que se usa en páginas web para facilitar la información en caso de problemas de carga, errores al enlazar imágenes o cualquier situación que impida ver el contenido de la imagen a la que está enlazado. Es una técnica que guarda especial vinculación tanto con la usabilidad como con el posicionamiento SEO.Un concepto implantado plus.
  5. Test the links - Test all the links on your website to make sure they work and lead to the right place. This includes the navigation of your site, as well as any buttons or links within the content.
  6. Configure WordPress parameters - Configure WordPress parameters such as search engine visibility, permalink structure, comments and notifications, and time zone.
  7. Install Analytics - Create a Google Analytics account and use MonsterInsights to keep track of your website data. Test to make sure it is being crawled accurately before launching your site.
  8. Try your website for mobiles - Make sure your website is mobile friendly.
  9. Compruebe la compatibilidad del browserUn navegador (además: browser) es una herramienta informática que te permite ver documentos y datos y navegar por la red. Los navegadores pueden mostrar distintos tipos de recursos de información; principalmente documentos HTML, a pesar de todo, además son posibles otros tipos de archivos y contenido multimedia, como PDF, JPEG, MPEG, GIF o el lenguaje de meta marcado. A través el uso de complementos especiales y la configuración respectivo, los plus - Make sure your site appears correctly in all different types of browser by using a tool like BrowserShots.
  10. Test your site's performance - Test the speed and performance of your website to make sure it is optimized for users. You can use our free website speed test tool to test your site and get suggestions for improvements.
  11. Optimize your site for SEO - Install a plugin like Yoast SEO in order to optimize your website for SEO.
  12. Secure your site - Install a security plugin for your site like Sucuri. Make sure to use a backup plugin like Updraft Plus and avoid spam comments with Akismet.

After you've checked each step on this pre-launch checklist, it's time to get your website up and running!

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«Previous: Chapter 8 - Promote and grow your website

Chapter 10: Helpful Resources and Frequently Asked Questions

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Para ser capaz de ejecutar un sitio web y crecer en una plataforma WordPress, el dominio y perfeccionamiento de sus habilidades de WordPress son esenciales. Aunque no debes de aprender ningún programming languageConcepto de Lenguaje de programación¿Qué es un Lenguaje de programación y qué significa?Un Lenguaje de programación es un recopilatorio de instrucciones y términos, un lenguaje formal, que se construye y se emplea para que un PC o un dispositivo pueda crear distintos tipos de datos. Por lo general, hablamos de él como el idioma que el programador habla con la máquina para crear un programa de cualquier tipo.Hay distintos clases plus, deberías ser capaz de solucionar algunos problemas técnicos comunes por ti mismo. Se recomienda seguir algunos de los mejores recursos de WordPress en la web.

Some of the best free WordPress resources that you will find useful are:

  • IsItWP: At IsItWP, we typically post WordPress tutorials, WordPress theme and plugin reviews, product briefs, WordPress offerings, and much more.
  • WPBeginner- WPBeginner is the largest free WordPress resource on the web for WordPress beginners. Typically, they post helpful WordPress tutorials, videos, WordPress product offerings, and much more.
  • WPForms blog: Do you want to grow your business online using the WordPress platform? Then you need to follow the WPForms blog where you will be able to discover the best WordPress practices and recommendations to build any type of WordPress online forms.
  • MonsterInsights blog: The MonsterInsights blog is a great resource you can follow to familiarize yourself with Google Analytics best practices and tips.

Having helped thousands of users create websites, we have found that people often ask the same questions over and over again. This is why we have compiled a list of the most frequently asked questions, so that you can easily get your website up and running.

Can I create a website without WordPress?

Yes, there are a ton of different website builders out there that help you build a website. Regardless, we always recommend starting a website with WordPress because most of the free website builders display their ads on their free website, which makes it look unprofessional. They also don't allow you to choose a custom domain name for your website unless you subscribe to a premium plan. At the same time, if you violate any of their terms, they can close your website without prior notice.

Apart from this, with WordPress, you get complete freedom over your site. At the same time, you can add any additional functionality without hiring a developer (such as contact forms, an online store, etc.).

Can I make a website in WordPress without coding?

With WordPress, anyone can create a website without any technical knowledge. You can easily choose from tons of different WordPress themes that will help you change the look of your websites. WordPress at the same time has several drag and drop page builders like Beaver Builder and Divi which makes it super easy for you to create fully custom websites.

What is the difference between WordPress.com and WordPress.org (self-hosted WordPress)?

WordPress.com es una plataforma de blogs gratuita que te posibilita iniciar un sitio web con facilidad. A pesar de todo, viene con muchas restricciones, como la disponibilidad limitada de temas y el espacio de almacenamiento limitado. A la vez, la plataforma gratuita no le posibilita monetizar su sitio web con proveedores de terceros (como Google AdSenseConcepto de Google Adsense¿Qué es Google Adsense?Google Adsense es uno de los productos que Google ofrece por medio de de su rama publicitaria. Un sistema de monetización que permite a los editores de los portales online conseguir ingresos económicos en base a sus visitas gracias a la colocación de banners publicitarios con los que se promocionen distintos marcas y/o servicios que pueden guardar o no vinculación con la temática a plus).

WordPress.org, also known as self-hosted WordPress, requires you to have a domain name and a hosting account to run a site. With a self-hosted platform, you have full control over your site, you can monetize it any way you want, and it provides unlimited theme and customization options, as well as unlimited storage space depending on your hosting provider.

How much does it cost to create a website?

To start a self-hosted WordPress website, you will need to buy a domain name for $14.99 per year and a hosting account, which costs around $7.99 per month. In total, starting a site will cost as little as $110.87 per year.

You can find thousands of free themes and plugins for your site. Regardless, if you prefer premium themes and plugins, the cost of running your website may increase.

How to make a website responsive on a mobile device?

Choosing a responsive theme for your website is the easiest way to make your website mobile responsive so that it works on any device, including desktops, mobile phones, and tablets.

How to make a website searchable in the Google search engine?

If you want your potential users to discover your site in the Google search engine, then you should improve your SEO (Search Engine Optimization). SEO is the practice of increasing your website traffic from search engines by getting your web pages to rank higher in search engine results.

Can I start a site anonymously?

If you want to publish a site but remain anonymous, be sure to protect your domain with WHOIS privacy turned on. For anonymous sites, people often use a pseudonym / name to write underneath. You can even create a unique email just for site management.

How do websites make money?

There are many different ways to monetize your website and earn money from it. Some of them are:

  • Advertising: Sell ad space to potential advertisers directly or through a third-party provider like Google AdSense.
  • Affiliate marketing: Promote products on your website and start generating income when your visitors buy products through your affiliate links.
  • Sale of products- Add a showcase to your website and start selling your products to your site visitors.
  • Sell services: Offer a service to your customers and generate income through it.

Can I add a blog to my website?

With WordPress, adding a blog to your website is easy. All you have to do is create articles by browsing to Posts »Add New, and publish them by clicking the button Publish.

At the same time, be sure to add a link to your blog in the navigation menu so that your visitors can easily discover it.

Can a website be managed by many users?

Sí. WordPress viene con 5 roles de usuario predeterminados por los cuales puedes administrar los roles y permisos para cada usuario de tu sitio: administrador, editor, autor, colaborador y subscriberConcepto de Suscriptor¿Qué es un Suscriptor?Un Suscriptor es toda aquella persona que, de forma intencionada, ha facilitado sus datos a una marca, suscribiéndose a varios de sus servicios o posibles campañas de mailing. Ofrece datos personales como nombre y dirección, al mismo tiempo de su cuenta de email, debido a una compra, a un registro o inclusive alguna promoción en activo y, a cambio, recibe ciertas bonificaciones.Es una figura que plus.

What are categories and tags in WordPress?

The content of your WordPress blog is organized by categories and tags.

Categories are basically a large group of your blog posts. Think of it as general topics that you cover or as a table of contents for your blog. Since the categories are hierarchical, you can have as many subcategories as you want.

Tags are intended to describe specific details of your message. They can be used to micro-categorize content and are not hierarchical. Think of them as the index part of a book.

How can I get more information about WordPress terminologies?

Refer to this Glossary of Terms for WordPress Beginners whenever you feel confused by strange WordPress terms or abbreviations.

How can I make my website faster?

Choosing a reliable host like Bluehost is one of the recommended ways to make your website faster. Some other methods are:

  • Reduce the images you use on a single page or load them lazily if you want to use a lot of them on a single page.
  • Aumente el rendimiento de su sitio utilizando un plugin de cacheUn caché es un tipo de memoria auxiliar de la que se puede recuperar a alta velocidad con una capacidad de almacenamiento relativamente pequeña. Se encuentra entre la unidad central de procesamiento (CPU) y la memoria principal. Ayuda a evitar el acceso al disco duro o los recálculos complejos almacenando temporalmente ciertos datos y haciéndolos disponibles rápidamente cuando sea necesario. El caché almacena una copia de la petición actual y plus, como W3 Total Cache.
  • Use a Content Delivery Network (CDN).

How can I make my website secure?

To keep your website safe, it is recommended to take regular backups and use a security plugin, such as Sucuri, so that you can scan it and correct any issues as it is found.

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«Previous Page: Chapter 9 - Pre-Launch Checklist

We hope this guide helped you learn how to start a WordPress website without hiring a developer.

If you liked this article, check out our article on how to create an online store.

ShareTweetUn tweet es un mensaje corto que puede ser enviado por medio de del servicio de microblogging Twitter. ¿Qué es un tweet? Un tweet es un mensaje de estado en Twitter que puede tener hasta 280 caracteres. Los tweets solían limitarse a 140 caracteres, pero esta cantidad se incrementó a 280 en septiembre de 2017. Debido al espacio limitado para el texto, las URLs para uso en tweets son normalmente plusShareActions6

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Nos alegra que haya escogido dejar un comentario. Por favor, tenga en cuenta que todos los comentarios son moderados de acuerdo a nuestra política de privacidad, y todos los enlaces son nofollowEl atributo rel="nofollow" es una microetiqueta en el código HTML de una web. Se usa para etiquetar hipervínculos por lo que no se tiene en cuenta en el índice de Google. Por lo tanto le dice a los robots de los motores de búsqueda que no se les permite seguir los enlaces mientras crawlean o rastrean el sitio. Información general Google introdujo el atributo rel=nofollow- en 2005 y otros motores plus. NO utilice keywords¿Qué son las palabras clave?Término o conjunto de términos que un usuario introduce en un buscador como Google cuando quiere localizar información y que este último utiliza para identificar los resultados y los anuncios que mejor se ajustan a la búsqueda. Así, elegir palabras clave que coincidan con las expresiones o frases que los usuarios emplean se ha convertido en una pieza básica tanto para el posicionamiento orgánico como para la plus en el campo de nombre. Tengamos una conversación personal y significativa.

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