What is email marketing?

Consist in sending email messages to a series of users registered in a database. The objectives of email marketing are commercial in nature, whether they are making sales or obtaining registration, among others. It can be used both to strengthen the relationship with existing customers (build loyalty with welcome announcements, periodic newsletters regarding news in products or services, exclusive promotions, answers to questions ...) and to generate trust in potential customers by engaging with them a personalized dialogue.

Other denominations:
Emailing