Keyword Planner Concept
What is a Keyword Planner?
A Keyword Planner is a tool that allows you to know the frequency with which certain keywords are searched so that the company can detect patterns and try to profit through its content strategy. It is definitely a key element in the field of SEO positioning.
One of the best known is the one offered by Google itself through Google Ads. Thanks to this platform, anyone with a website can see the most searched keywords linked to their sector, compare the traffic they cause and also see the competition that exists to position more or less easily.
They are easy-to-use tools, which normally only require typing one or more keywords to show results, as well as web pages to see which ones they rank best for and how they do it. It is something totally necessary within any positioning agency, in fact, it is what is used the most to be able to develop good search engine positioning strategies.
One more means to obtain the best feasible position in the SERPs, as well as for other purposes that we will explain in more detail in the next chapter. The keyword planner is another tool that is used every day in the digital ocean that is the Internet.
What is a Keyword Planner for
The Keyword Planner is used to detect trends and search patterns. In the eyes of the company, it is the best way to find keywords to compete for, as well as to see good strategies regarding keyword construction to better position your content.
It is something that can even allow a website to approach new market niches and experiment with different audiences based on the competition they see according to certain searches. It allows to polish the positioning strategy and make it more efficient, causing in turn an increase in web traffic and a greater presence in search engines. As long as it knows how to use it.
Keyword Planner Examples
Even though it may not seem like it, several Keyword Planner examples can be given. There are many tools on the Internet devoted to this matter, as well as other related ones, which feed everything related to positioning in the Google search engine and other search engines.
In the article that we leave below you can see several different examples that are wonderfully valid for this concept, as well as platforms for the analysis and planning of SEO strategies: The best free tools to search for keywords.
More information on Keyword Planner
In case you need more information about the Keyword Planner, we can provide it. Below we have compiled several publications with more additional details focused on specific cases, as well as general guidelines. Pay attention, since they can be very practical.
