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Google Shopping ads offer great chances to get more leads and conversions for your products. And in order to show your products in Google Shopping ads, you must generate and upload a product feed in a specific format in Google Merchant Center.

For large stores, generating a feed manually from large volumes of data is not a practical option. So in such cases, it is important to find a tool that helps you generate product feeds. If you have an online store that runs on WordPress WooCommerce, you can consider some of the following plugins to conveniently generate and upload product feeds.

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1. ELEX WooCommerce Google Shopping Plugin

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This plugin will help you generate a product feed from your WooCommerce store in multiple file formats like CSV, TSV, and XML. The feed you generate will be specific to the requirements of your store's base country. At the same time it will help you to regularly update the feed that you have uploaded to Google Merchant Center based on specific hours. And there is no limit to the number of product feeds you can generate with this plugin. At the same time, the plugin offers unmatched mapping capabilities to map your product categories and attributes with Google's categories and attributes. Overall, the plugin has an intuitive interface and advanced features, including:

  • Create location-specific Google shopping feeds that can be uploaded to your Google Merchant Center account.
  • Generate unlimited product feeds in multiple file formats like CSV, TSV, and XML.
  • Supports all types of WooCommerce products, including variable products.
  • Supports multiple languages.
  • Advanced mapping option for categories and attributes.
  • Create custom attribute fields.
  • Manage multiple courses effortlessly from the easy-to-use control panel.
  • Reliable support team and frequent feature updates.

Google Product Feed

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You will be able to create a real-time feed of your WooCommerce store products using this plugin. With this feed, you can update your product data in Google Merchant Center and thus make it available for Google Shopping ads. The highlight of the plugin is the large number of attribute fields that it supports at the same time as the main fields. At the same time it supports product reviews and offers integrations with quite a few other plugins to include custom data in feeds. Most notable features:

  • Create a rich product data source for Google Merchant Center with extensive support for advanced fields.
  • Advanced mapping ability to match WooCommerce product categories, attributes, and fields to Google specifications.
  • Create additional data fields to make your product information more elaborate.
  • Option to add specific product or variation information.
  • Regular feed updates to ensure your product data is up to date.
  • Flexible for customization.

YITH Google Product Feed for WooCommerce

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This is another easy option to generate a product feed for Google Shopping ads. The plugin offers an option to generate fonts in TXT and XML formats. At the same time, the plugin offers a great user interface that will help you generate product feed files effortlessly. And, you can choose the list of products you want to include in the feed, thanks to advanced filters. With the plugin at the same time you can:

  • Generate product feeds in XML and TXT formats to upload to Google Merchant Center.
  • Create unlimited feeds according to your requirements.
  • Include your entire product catalog to be in the field or just a select few.
  • Option to create custom templates with selective fields.
  • Easily add a prefix or suffix to information presented in Google fields.
  • Manage general fields with an option to set the same value for all products.

AdTribes Product Feed Manager

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This is a plugin that will help you generate multiple feeds suitable for different marketing channels. Along with Google Merchant Center, you can generate feeds for more than 200 marketing platforms using this plugin. At the same time, it has advanced functions to filter products and map attributes, which will make your work much easier:

  • It helps you generate product feeds for different platforms, including Google Shopping.
  • Advanced filtering options to choose the products to include in the feed.
  • Support for variable WooCommerce products.
  • There are no limits on the number of products and feeds that can be created.
  • Set schedules to automatically update feeds at regular intervals.
  • Advanced mapping of categories and attributes.
  • Measure your success with the platform incorporating Google Analytics.

WP All Import - Export to Google Shopping

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This is a comprehensive option that will help you effortlessly manage product feeds for your Google Merchant Center account. It has an intuitive user interface and several advanced features to help you create informational sources. The plugin offers options to automatically update your feed at specific times. At the same time, it offers seamless mapping capabilities, as well as these other features:

  • Create Google Merchant Center feeds for large volumes of product data.
  • Drag and drop interface to facilitate the process.
  • Filters to choose the products to be included in the feed.
  • Default mapping to help you start generating food easily.
  • Customize your product feed according to the specific requirements of your store.
  • Suitable for various languages.
  • Developer-level customizations.

WPMarketingRobot WooCommerce Product Feed Manager

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This is another powerful solution that will help you generate and manage product feed for different marketing platforms. It offers several advanced options to help you optimize your feeding. You will be able to update the feed regularly by specifying intervals. Overall, this plugin could be of great help if you are looking to improve the visibility of your feed by linking across different marketing channels. More features of the plugin are:

  • Create and maintain product feeds for multiple comparison engines, including Google Shopping.
  • Easily filter your products to include only the relevant ones in the feed.
  • Optimize your feed easily by making individual product updates.
  • Get started easily with different templates available for different channels.
  • The product feed template is regularly updated according to channel guidelines.
  • Specify convenient times for automatic product feed update.
  • Simple installation process.
  • There are no limits on the number of products that can be included.
  • Reliable support and consistent updates.

RexTheme WooCommerce Product Feed Manager

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This plugin will help you create and maintain a product feed for Google Merchant Center, as well as other channels. It integrates seamlessly with WooCommerce and makes it extremely easy to quickly generate and manage your feed. At the same time, it helps you automate the process of updating your feed regularly, which is a mandatory requirement for Google Merchant Center. The plugin supports more than 150 more markets, and you can simply choose the place you want to promote and you can generate a feed accordingly. You can at the same time:

  • Easily create a product feed for Google Shopping and other marketing platforms.
  • Advanced filters to choose products.
  • Easy option for category mapping between WooCommerce and Google.
  • Create custom identifier and attribute fields.
  • Support for fields created by various other plugins.
  • Ability to add variable products without variations.
  • Reliable support.

ExportFeed

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ExportFeed will provide you with a simple option to create product feeds of your WooCommerce products. It has several advanced features and provides simple settings to get started. You can easily create your product feed with all your products, including variations. ExportFeed at the same time offers:

  • It helps you create a product feed for different marketplaces and comparison engines, including Google Shopping.
  • Support for different types of WooCommerce products, including variations.
  • Advanced mapping options to accurately link your products.
  • Combine multiple product feeds into one.
  • Dedicated support team.

WebAppick WooCommerce Product Feed Pro

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You will be able to present your WooCommerce store products to multiple marketplaces and price comparison engines using this plugin. Helps you create XML, CSV, and TXT product feeds for Google Merchant Center. The plugin offers advanced filters and conditional logic to allow you to selectively include products in the feed. At the same time, there are advanced options to include any custom attribute fields that you may be using in your store. At the same time, the plugin is quite capable of helping you manage category mapping easily. The WebAppick plugin offers:

  • Create and manage product feed for different markets.
  • Predefined template for food generation.
  • Advanced category mapping.
  • Create custom attribute fields based on requirements.
  • Capable of processing large volumes of product data in batches.
  • Include custom field data in your feed.
  • WPML compatible
  • Onboarding with different plugins, including WooCommerce Multivendor.

ShoppingFeeder

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You will be able to manage multiple product feeds from a single location using this tool. With the help of a free WordPress plugin, you can integrate your store data with ShoppingFeeder. This will help you to use personalized product feeds according to the requirements of channels, such as Google Shopping. Overall, this could be a great option to increase the visibility and conversion potential of your products. Other notable features:

  • Manage product feeds for multiple channels, including Google Shopping.
  • Helps you optimize product data based on the channel you are targeting.
  • Get analytical information.
  • Automated stock management.
  • Selectively allow team members to access data based on roles.

Hopefully, this article has provided you with information on some of the best Google Shopping WordPress plugins. Simplify your WooCommerce feed management using one of these advanced plugins. Let us know about your experience with these plugins by leaving a comment below.

R Marketing Digital