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Stop motion




Stop motion concept

What is stop motion?

Stop motion is an animation technique that in Spanish translates as “Frame by Frame”. As its name suggests, this technique is about simulating the movement of any object or static scene by taking photographs of several images in such a way that, by connecting them all, a sensation of real movement is generated.

Mainly used in the cinema, with a great presence in children, this idea is also important in the field of marketing, mainly within video marketing. Now, that multimedia has such a presence in any campaign or platform, it is not surprising to see videos recorded using this resource to stand out from the rest.

Filming requires patience and preparation, since it is not only necessary to take a large number of photos to be used as frames, but there are also factors such as lighting, the positions of objects and also that of the camera, which has to be taken into account. to remain static to convey a better finish.

With a high artisan component, there are many brands that have already opted for the use of Stop motion for a video campaign. From advertisements to video clips, they have resorted to this technique to obtain results that, on more than one occasion, are quite surprising.

What is the stop motion for?

Stop motion is used to animate videos in a different way than usual, to obtain a touch that is sometimes quite homemade but, at the same time, to obtain something that attracts the viewer's attention much more. Within the field of videomarketing, its use can be a more than interesting key to obtain more striking videos and make the message to be transmitted have more effect.

With this, the opportunity to reach virality is increased and, therefore, enhance the visibility of a brand through this type of content. It requires a much more conscientious and complicated elaboration than traditional techniques, but its finishes are generally quite striking and manage to penetrate more among the public when, fundamentally, they are of quality.

Examples of Stop Motion

Both on television and in cinema we can find innumerable examples of Stop motion; in fact, some of the most recognized productions have been made by means of this ancient and colorful technique.

To give you more specific cases, we are going to offer you several examples below. In the article that we leave you here, you will be able to see them and see for yourself what a video content recorded of this dynamic looks like: 5 examples of stop motion.

More information about Stop Motion

If you want more information about Stop motion, we can offer it to you through the following contents. Pay attention, since they expand with several more details and, at the same time, give several practical cases and other related data that are also of interest. We hope they help you learn more.