MBA and Master in digital marketing and e-commerce ✅ Student opinions

PRESENTATION

The double degree of the MBA + Digital Marketing and eCommerce aims to provide a strategic and global vision of a manager as well as a complete knowledge of the different departments of a company such as Human Resources, Finance, Operations, Marketing, Sales and Commerce, integrating them in its change to the digital environment that surrounds us and increasing economic results by creating an online and offline convergence of products and services offered by a company or organization.

Professionals who apply the knowledge acquired throughout this Master have many more possibilities to increase their professional aspirations thanks to the integrative vision of all the necessary means to succeed.

Choose to train at ENEB, one of the most relevant distance business schools in Europe that allows you to train at the highest level, from anywhere and with the daily support of all teachers and tutors.

GOALS

Establish, manage and control the main financial elements of the business.

• Have a global vision and thus promote critical thinking.
• Get to know all the business departments and develop skillfully.
• Develop leadership skills in teamwork.
• Evaluate and implement an adequate management of corporate social responsibility.
• Manage ICT effectively and use them in the development of our skills.
• Know the strategic tools of communication, control, quality and organizational change.
• Develop essential strategies for success in online sales channels.
• Mastering the technologies and the legal framework for the creation of virtual stores.
• Learn more effective techniques in the online field, such as social media, SEO, SEM, usability and web analytics, and CRM.
• Mastering the strategic direction of marketing applied to the network.
• Apply the key factors to designing and running a successful website.
• Manage the appropriate online advertising strategies according to the objectives set.
• Creation of content in social and digital media and communication management.
• Know and apply online the real successes of reference companies and analyze how they got to this point.

ADMISSION

PROFESSIONAL OUTINGS

The double degree of MBA + Digital Marketing and Electronic Commerce allows you to occupy any position in the field of business management such as Marketing, Finance, HR, Operations, IS, General Management in public and private, national or international companies. At the same time, a global vision of particular importance will be acquired for project managers, marketing managers, communication managers, web channel managers, webmasters, marketing campaign managers, account managers, analysts and consultants, programmers, architects of information, designers, layout, copywriters. , Product Managers, Online Store Directors as well as the creation of their own online businesses.

FOUR GRADES

At the end of your studies, you will obtain four diplomas issued by the European Business School of Barcelona, ​​approved and certified by the Isabel I University:

• MBA - Master in Business Administration and Management
• Master in digital marketing and e-commerce
• Diploma of specialization in coaching and NLP
• Business English Program Certificate

All training programs come with an optional business-level English course, allowing you to function in an international work environment. In the event that you do not follow it, you will obtain a double degree.