CEO and SEO concept
What is CEO and SEO?
Abbreviations CEO mean Chief Executive Officer and is the CEO of a company, while SEO stands for Search Engine Optimization (search engine optimization). As you will have the option to see, it is much more than a letter of difference, it's a totally different job. In spite of everything, it cannot be said that they do not have some connection with each other.
Roughly, the CEO is the chief executive officer of a company, that is, the person who makes the decisions about how an entity will work. On the other hand, An SEO professional is the person who is in charge of making the most of a website and all its contents to obtain a place among the first results of organic searches, knowing the operation of Google algorithms.
What are CEO and SEO for?
The CEO is the head of the company, who is in charge of establishing the actions that the company must take and how the proposed objectives will be achieved. He is a leader who carries out the actions proposed in the strategies of the companies.
For its part, an SEO professional will carry out an analysis or audit to find points to improve an online project and make it friendly to search engines. The SEO will be in charge of reviewing aspects such as the web architecture, the keywords or the content of the site to establish the best strategy that takes the web to the first positions in the search results.
Even when exposed therefore it seems that neither of the two had any link, we can determine some Points in common between each:
- The CEO is in charge of giving visibility to a company and obtaining new clients in the physical environment, while SEO does the same, but in the digital environment, bringing traffic to the web and designing strategies to obtain the highest possible amount of sales.
- Both are concerned with the user experience with the brand and creating a loyal community of buyers who interact regularly, one from physical strategies and the other from the company's corporate website.
CEO and SEO examples
A very clear example of a CEO is Mark Zuckerberg, CEO of Facebook, whom you may have already heard named somewhere, as he is in charge of the operations of social networks used by hundreds of millions of users such as Facebook or Instagram. As SEO professionals you can see a great example from the team of our company, NeoAttack, where we perform search engine optimization services from our SEO agency.
More information about CEO and SEO
Learn more about the differences between SEO and CEO on the NeoAttack blog. These posts will give you a clearer idea of the job that an SEO professional does as opposed to a CEO:
