Startups and entrepreneurs often have big ideas and little cash. Generally speaking, most startups understand that an Internet presence is critical to their idea becoming a profitable company. A website is a convenient and cost-effective place for them to explain their ideas, map out the roadmap to achieve them, and keep all stakeholders informed of their progress. Give the company credibility with details of name, address, and contact phone numbers.
The website at the same time is a place to reach job seekers, investors, suppliers and potential clients in the early stages and to generate interest until launch day. And as the company takes off, the website can become a 24/7 place to market the product or service and stay in touch with all stakeholders. With so many content management systems available, choosing the right one for your website can be tricky. In this post we will look at 13 reasons why WordPress for startups and entrepreneurs is a good idea.
1. WordPress is reliable
WordPress is a tried and tested open source platform that is supported by a community of thousands of professional programmers, testers, and programmers. Right now, it's the Leading content management service In Internet. It has been around for over 10 years, has been used by millions of websites, and has undergone a lot of refinement. Not only that, WordPress relies on sound technology like PHP, SQL, and JavaScript that follow the practices set by Google and other search engines.
What does this all mean? You can conclude that, unlike many competitors, WordPress will last much longer and grow as a platform.
2. WordPress is free
What could sound sweeter to a cash-strapped startup than the fact that WordPress is free? At the same time, the question arises: what is the catch? Similar to Wikipedia and Ubuntu, WordPress is free because it is open source, which means that it is not owned by anyone. It's backed by a billion dollar company (* 13 *) Automatic, as well as thousands of volunteers from around the world who are constantly working to improve it.
WordPress is licensed under the GNU General Public License. This does free for anyone to use to create as many websites as you want with WordPress. At the same time, WordPress users at the same time have access to free updates, thousands of free themes and more than 50,000 plugins in the WordPress directory. The free themes and plugins available on the market ensure that users get off to a good start, thus saving time and money.
In spite of everything, let's clarify one thing: WordPress, the software is free and at the same time thousands of themes and plugins are. But that doesn't mean you can run a website for free. There are other expenses associated with running a website such as domain name, hosting, optional customizations, and you can find out all about the costs of creating a WordPress site on our blog. These costs are not unique to WordPress, but at the same time apply to other content management systems.
3. There is no blocking with WordPress
At first, many companies are unsure about the technologies and software required for their website and are reluctant to spend on software they are unsure about. At the same time, they will be linked to the software service provider for continuous updates and maintenance. Moving to a different platform at a later date can be tricky as in most cases all data is locked in the old software.
Luckily that's not the case with WordPress - your data is yours on a self-hosted WordPress installation. Therefore, you can choose to migrate from WordPress to any other platform with all your data intact. At the same time, there is a wealth of WordPress talent to help you get along.
4. Whatever your business, WordPress can manage the website for you
Let's put this ghost aside once and for all, WordPress isn't just for blogging. Yes, it started as a blogging platform, but since then it has evolved to serve as a platform for any type of website. You can use it for,
- Corporate or commercial websites
- Portfolio websites
- Online stores
- News sites
- Membership sites
- Hotel Websites
That list is only illustrative. At the same time you can create NGO websites, forums, apps and even earn money from a WordPress website. And it has the added bonus that WordPress has a blog feature that you can use in conjunction with your website.
5. WordPress is a professional in e-commerce
Popular WooCommerce plugin is he leading e-commerce technology for the weband it can foster any e-commerce company. If you need even more functionality for your store, you will be happy with the hundreds of free and premium extensions that can expand your online store. WooCommerce can help you easily start selling any product or service. And if you are selling downloadable products, the Easy Digital Downloads plugin will help you.
6. WordPress is mobile friendly
The number of people who access the Internet using mobile devices have exceeded the number that accesses through desktops. At the same time, you should know that when it comes to mobile devices, Google does not take kindly websites that are not compatible with mobile devices.
Don't worry, WordPress has you covered. Even though the technology used by WordPress itself is compatible to create web pages for mobile devices, WordPress at the same time has a series of free and premium themes that automatically adapt to the size of the user's screen. There are official iOS and Android mobile apps that can render WordPress pages on mobile devices. If, for some reason, you haven't made your website responsive, you can at the same time do it later.
7. WordPress is SEO ready
WordPress is search engine friendly out of the box. And it's backed by a person no less than R Marketing Cutts, previously at Google. WordPress takes care of most of the search engine optimization.
Not only that, there are numerous plugins that help make your SEO correct. Regardless, it is important to remember that search engine ranking depends on much more than CMS. And you can be pretty sure that if you are moving down the rankings, it is not because of WordPress as your CMS.
8. WordPress is extensible with plugins
Different websites have different needs. Some may want to sell products, some may want interactive communities, while others may want a perfect landing page. WordPress offers a basic platform for all types of websites, allowing them to add the features they need as they go. These functions are added by means of separate plugins. If you want, you can add custom-coded functions at the same time.
At WordPress plugin repository, you can choose from over 50,000 free plugins to fulfill most of the functions you need. Along with the free plugins, there are third-party premium plans you can dive into. This makes WordPress a highly extensible platform.
For a person starting a new business, free plugins are not only a great addition to their website, they can add features when needed without having to plan all the requirements from scratch. As an example, you may not need live chat on your website at first, but if the need arises later, you can simply add a plugin for this feature later.
9. WordPress can scale with your business
Most startups are unsure of their growth at first. They run a narrow ship, keeping things low-key. But they need room to scale and grow if their idea takes off in a big way. WordPress is an ideal choice, as it enables them to start small and then scale to run even enterprise-grade organizations spanning many countries and continents. The Walt Disney Company and Mercedes Benz run your website on WordPress. You can use WordPress on almost any server with a basic shared hosting plan for high-end dedicated servers. It works equally well for small and large business blogs.
10. WordPress is safe
Security is a major concern for any website, especially when it comes to monetary transactions or confidential information. The fact that big and famous names like The Obama Foundationand (* 13 *) NGinx Using WordPress should assure you that WordPress is a secure platform.
What you need to know about security is that no platform is 100% secure, with hackers always on the lookout. The growing popularity of WordPress at the same time makes it a favorite target for hackers. But with WordPress you are relatively safe. That's because the WordPress team is constantly monitoring for security threats. The broad and proactive WordPress community at the same time quickly reports security issues. Security updates are released quickly, and what's more, minor updates are done automatically by default.
What's important at the same time is that as a user, there are many things you have to do to keep your website secure, such as choosing a trusted host, using secure usernames and passwords, selecting quality themes and plugins, and updating WordPress. regularly. And to be on the safe side, you can install security plugins and back up your website regularly. Therefore, in the hands of the responsible user, WordPress is a secure platform.
11. WordPress is easy to use
If you ask me to pick my favorite WordPress feature, I would pick its ease of use. Without knowing any code, you can create web pages from a user-friendly interface. Working with WordPress is as easy as working with any word processor. Sure, it's useful if you know some basic coding, especially when you have to troubleshoot. But even in such situations, you will find that there are WordPress courses, training videos, podcasts, and blogs to help you. WordPress excels at Do It Yourself. Even newbies can easily create content. At the same time, WordPress supports images, audios and videos and manages multimedia files effectively. At the same time you can embed third party content like YouTube and Vimeo.
12. WordPress enables a smooth workflow
WordPress has many built-in user roles, each with its own capabilities. Any member of a team can be granted multiple levels of access by assigning the appropriate user role. And if the built-in user roles are not suitable for your team, you can just as easily create a new user and assign the privileges you want. If you're working with a multi-author blog, managing your editorial workflow is easy with WordPress.
At the same time you can equip your WordPress website with advanced behavior and create a number of apps. Through the use of custom fields and conditional logic, you can automate a number of WordPress tasks.
13. WordPress helps with branding
Even though the default WordPress web page may seem standard, most of the available themes offer tons of customization options that allow you to align the web pages with your brand. Colors, logos, fonts, almost all items can be customized from a custom options panel. Changes can be viewed in live preview mode before saving. WordPress helps reflect your brand on the web.
Ending
All the reasons listed above should give you reason enough to choose WordPress for your website. It is an ideal option for setting up a website quickly with minimal expense.
At the same time, WordPress at the same time is ready for future growth. With the introduction of the REST API, there will be better onboarding with third-party apps and you will see new possibilities open up.