Durante los últimos diez años, WordPress ha jugado un papel muy importante en la democratización de la Web. En estos días, casi cualquier persona puede crear un Blog en minutos con el sistema de administración de contents favorito del mundo sin tener que preocuparse por cuestiones técnicas potencialmente confusas.
Sin embargo, hay muchas cosas importantes que suceden «bajo el capó», por así decirlo. Esos problemas de back-end afectan a muchos sitios. Otras persons encuentran que actualizar WordPress y sus complementos es una molestia. Aún cuando WordPress es un sistema de administración de contenido increíble, administrar el administrador puede ser una molestia.
Por suerte, ha surgido un mercado que se hará cargo de esa responsabilidad por usted: el alojamiento de WordPress administrado. En este post explicaré qué es, quién podría necesitarlo y por qué. Al mismo tiempo presentaré algunas compañías que se encuentran en el negocio de alojamiento administrado de WordPress.
What is managed WordPress hosting?
Simply put, managed WordPress hosting takes care of all the backend tasks associated with running a WordPress blog so you don't have to. That way, you can focus on what really matters: selling your products and / or services to customers.
Ellos alojarán su sitio, de todos modos. Más allá de eso, al mismo tiempo brindan experiencia específica de WordPress y trabajan para optimize su sitio en muchas áreas: velocidad, seguridad, tiempo de actividad, actualizaciones del núcleo de WordPress y compatibilidad de complementos. Sean O’Brien, director de marketing de Pagely, resume lo que él ve como los beneficios clave del alojamiento administrado de WordPress:
Seguridad, velocidad (SEO) y actualizaciones. Trabajamos de manera exclusiva y buscamos maximizar los tres.
Who should get managed WordPress hosting?
Managed WordPress hosts help on a range of fronts. But the option is not for everyone. As an example, Pagely's plans start at $ 24, with more expensive options offering more features. The cost is not overwhelming, but it is not negligible either. Personal bloggers would probably be better off without managed hosting.
Other than this, small companies and large corporations should definitely consider it. The cost of managed hosting pales in comparison to hiring a system administrator. Buying a managed WordPress hosting plan will be cheaper than paying someone to work for your company and solve the problems.
At the same time remember that managed hosting is specifically targeted at WordPress. If you want your site to be on the cutting edge, having a provider focused on your content management system can be worth it.
How difficult is it to change?
Con el alojamiento normal, migrar un sitio de un proveedor a otro puede resultar frustrante. Los hosts de WordPress administrados tienen como target tomar ese proceso doloroso y hacerlo dolorosoLess. The results are great. In general, you can expect to have a migration with minimal downtime - most managed WordPress providers will test your site on their servers and allow you to see a preview. before cambian la información de DNS.
Jerod explains:
The key is to give people the ability to preview their sites before changing any DNS settings. This enables migration to occur "in the dark" without disrupting the live site… thus, there is no downtime.
The details vary from provider to provider - some managed WordPress companies will move any site for free, while others charge an additional fee.
Of course, you should always research how different companies handle (and charge for) site migrations. Sean O'Brien sums up Pagely's policy:
… We help with migration for free on Professional and Enterprise accounts, and offer migration for a fee on the other plans. The cost varies depending on the complexity. We change sites all the time, so there are seldom problems.
What will I get from managed WordPress hosting?
Aún cuando tiene un costo, el alojamiento administrado de WordPress tiene algunas ventajas clave, y muchas de estas son razones por las que R Digital marketing está alojado en WP Engine.
- Increased site speed
- Reinforced security
- Reliable uptime
- WordPress core updates
- Check plugin compatibility.
Security
Safety is key. Since WordPress powers around 18% of the web these days, it's a huge target for spammers and hackers. Managed hosting services take security very seriously. Jerod details the Synthesis approach:
Proporcionamos escaneos diarios de malware de Sucuri para cada instalación de WordPress que alojamos. Y en caso de que se produzca una infracción, asumimos toda la responsabilidad de limpiarlo y volver a bloquear el sitio. A la vez, hemos estado entre los más proactivos en el negocio para prevenir el flagelo de WordPress: intentos de inicio de sesión por fuerza bruta … Al mismo tiempo realizamos copias de seguridad diarias de cada instalación de WordPress, por lo que ningún sitio de Synthesis se elimina más de 24 horas de un restauración completa.
Other services offer similar security features to protect your site.
Speed
These companies at the same time take the faster speeds as a matter of pride. However, one thing to keep in mind is that increases in speed will vary depending on where your site is at the moment. Chris Piepho writes:
There is no real way to average. I've seen some ads about this and I find it formidably misleading… for sites that are already fast, there may be a little change, but it can't be improved much on very good ones… For sites that experience slow, there is a very real chance that they might see a big improvement.
What about the alternatives?
There are always other options, so the one you choose will depend on your needs. WordPress maintenance companies claim to have superior service, but it comes at a price. I explored this in a previous post here on R Marketing Digital. Virtual private servers and dedicated servers are another option, but keep in mind that they do not specialize in WordPress. Chris Piepho opines:
En comparación con un VPS más pequeño, nuestros servicios de forma general tienen un precio competitivo y se encargan de todos los dolores de cabeza de la administración. En comparación con un dedicated server, Lightning Base será más costoso, pero los clientes se benefician de nuestra experiencia en la ejecución de una gran cantidad de sitios de WordPress; si necesitan contratar a alguien para obtener una experiencia semejante, será mucho más costoso que nuestro servicio.
As always, managed WordPress hosts highlight your expertise. Sean O'Brien continues:
Our service is far superior if you are running WordPress. Our technicians are well versed in all the details of WordPress, including plugins, themes and updates, whereas a typical technology in a standard hosting company may not know anything about WordPress.
Is managed WordPress hosting a good investment?
In short, should I choose managed WordPress hosting? You know your individual situation best, so only you can choose. Hopefully the information I presented here will help you with your choice.
The price of managed WordPress hosting seems quite reasonable, especially for companies that would regularly have to pay someone to take care of these problems. Some people feel like they can handle their own WordPress problems on the back end. If you are one of those people, it may be a good idea to stick with what you are currently doing.
Whether or not to get a managed WordPress hosting ultimately comes down to a logical cost-benefit analysis - will the time you save and the features you get end up saving more money than you spend on managed WordPress hosting? If the answer is yes, then it is difficult to justify not making the change. If the answer is no, you can take a page from Dory's book and keep swimming.
