Trap Accounts Concept
What are Cheat Accounts?
Trap accounts, which are also known as spamtraps, are those email accounts that no longer exist and that email providers such as Gmail, Outlook or even Yahoo! used to detect all those media, people or bots that send emails without having received prior authorization from the recipient. A decoy to end him spam, but also quite dangerous.
At this moment there are two main types of spamtraps: there are pure spamtraps, which are accounts created to detect spammers who send emails indiscriminately to lists previously created through algorithms, dangerous because they can sneak into databases through crawling; and, on the other hand, there are recycled spamtraps, previously created profiles that have been abandoned that providers take advantage of to detect who is cleaning their databases or not after receiving mail bounces.
Protecting yourself from scam accounts is very important, since sending emails to them unknowingly, as can happen during a marketing campaign via e-mail, may be reason enough to become part of a blacklist and have banned from sending emails to a provider. This, for any company that focuses its strategy on mail, can be a simply negative situation and, therefore, reason enough to continually review databases.
There are many initiatives to tackle cheat accounts. Now, with double confirmation, the perfect means has been found to avoid them and avoid those problems that they can bring with them.
What are Trap Accounts for?
Trap accounts are created in order to detect and suppress the activity of spammers; In spite of everything, the two types that exist are prone to sneak into databases on any website and trigger powerful penalties to companies or users who only carry out their activity normally.
Of this dynamics, they also manage to be a way of forcing the owners of the web to review the activity of the registered user accounts many times to find out if there is any spamtrap, as well as to reinforce the security measures at the time of registering. .
Examples of Trap Accounts
There are many examples of trap accounts, especially if we believe in those emails that have fallen into disuse in providers such as Gmail or Outlook, two of the most prominent in the current panorama.
Applying it to the field of our agency, NeoAttack, a spamtrap could be the email of a customer who has deleted his account; but that your provider continues to take advantage of. If the database was not cleaned and emails continued to be sent to said email with offers, information or promotions, part of our corporate email would be banned from the provider of that profile.
More information about Trap Accounts
If you need to learn more about scam accounts and their link to email marketing, you can take a look at the links below.