Screaming Frog

What is Screaming Frog?

Screaming Frog is a tool that positioning professionals are familiar with. It consists of a software dedicated to SEO that allows you to completely review a website to detect what it does well and what it does wrong when obtaining the best feasible positioning in web search engines.

This program crawls the entire web like search engine spiders to later provide information about all the links, the content, the stored images and even all the code that is used (be it HTML, CSS, PHP or any other kind). All these details are essential when conducting an SEO audit.

In fact, the good thing about this tool is that it behaves precisely the same as Google crawlers and others, so it reflects the same information and details as these, with the difference that its evaluation does not influence your positioning. It basically reveals what these bots will tell search engines after analyzing the entire page.

Because of what it does, and how well it does it, Screaming Frog has become one of the essential tools for natural search engine optimization professionals. Even for webmasters who want to improve the performance of their website to offer the best possible user experience.

What is Screaming Frog for?

Screaming Frog's main premise is to see what Google sees when it enters any website. By throwing in all these details, you get a good idea of what needs to be improved on a page to increase its performance and, of course, also increase its position in the results pages.

An indispensable software for SEO audits that, at the same time, also has some potential to boost the user experience, and it also reflects if there is an image that does not load properly or that is too heavy, as well as any code that is harmful . All this is reflected in their reports so that those responsible for the web can fix it.

Screaming Frog examples

We cannot give examples of Screaming Frog beyond the software that it is, since it consists of something absolutely specific. However, what we can do is raise a hypothetical case that illustrates its use. Let's imagine that in NeoAttack, our digital marketing agency, we want to improve the positioning of the web that we have.

While developing content and following other essential maxims, we use this software to receive a complete report of possible errors that may exist. With this in our hands, we proceed to fix everything, improving both our positioning and navigation by users.

More information from Screaming Frog

If you want more information about Screaming Frog, as well as other programs that are used in the same field, that of SEO, keep reading. These articles that we link will be useful to you.