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Youtube

Youtube concept

What is Youtube?

YouTube is one of the most used and important platforms on the entire internet. It consists of a corner of the digital ocean dedicated solely and exclusively to video content, allowing users to publish audiovisual content as well as consume it. It is the main place to go when looking for a document in video form or viewing any type of publication made in this format.

A website born in 2005 by the hand of several former PayPal workers. Its popularity and potential attracted the attention of all parties, including the great giants of the network, to the point that a year later Google would announce its purchase and take it over to add it to its set of online services and platforms.

Present in 88 countries around the globe, YouTube has an average of billion and a half users per month, which brings the platform closer to the magnitude of Facebook in terms of popularity and usage. It has 76 different languages and has an average of 500 hours of video published every minute that passes. In other words, it has a constant flow of material that further increases its already monstrous volume.

From consumers to companies meet in this place on the Internet both to consume and to publish videos. Given the popularity of this format, the importance of YouTube has become even greater not only as a place of entertainment, but also as an informational site or communication channel.

What is Youtube for

Youtube is used, in its purest essence, to upload and watch videos. Anyone with a PC or a mobile phone can record something and post it on this website for any user to access and see. This facility is what has made many companies turn their gaze towards it, since they allows you to post videos where they inform about their products, their services, their promotions or even their philosophy.

It is also a good place to show commercial promotion, since video advertising spots are something that consumers are more than accustomed to thanks to television. Brands can also take advantage of this place to promote themselves with small spots.

Youtube examples

Currently there are numerous YouTube channels, so there are countless different examples not only of content creators, but also of published videos. To throw a concrete case, and in order to exemplify a little more, we can provide the link on youtube channel of our marketing agency, NeoAttack.

We can also give a video example, like this one about the natural positioning that we have spread.

More information about Youtube

If you want to learn more about YouTube and you are interested in reading more information about this website, below we give you links to several articles with more useful details.

R Marketing Digital