Virtual Page Concept
What is a Virtual Page?
A Virtual Page is a site where user interactions on a website are recorded. For example, when downloading a file, you click on a pop-up window or a scroll.
Becomes a important analytics tool, fundamentally in processes with forms or check-out, which are within the same URL, as in the case of sales funnels.
What is a Virtual Page for
As mentioned earlier, The Virtual Page is used to track user interactions on a web portal, and are mainly useful for the following cases:
- Websites with a single URL, that is to say, that the navigation is carried out vertically, instead of subpages it has sections. To differentiate them, anchors and internal links are used. They are also characterized by the use of javascript or scroll, mainly in Parallax designs. For this type of design, Virtual Pages are very practical, to discover how users move on the page and which are the areas with the greatest interaction and reach.
- Ecommerce with navigation tabs, product sheets and purchase funnels.
- Thank you pages or thank you page, to notify that the information submitted in a form was done successfully.
- Keep track of file downloads or access to pdf type documents without URL within the site.
- Pages with forms for purchasing processes located in the same URL, to detect in which part of the procedure users usually give up their purchase intention.
That is, the Virtual Pages are convenient for analytics and display of information about actions within a page, fundamentally for those that do not have URL changes in their sections, and also to measure the effectiveness of each stage of the sales funnels.
Virtual Page Examples
Each user interaction can be considered a page viewedThis is why the most used Virtual Pages are:
- Download a file
- Load ajax content
- Load pop-ups
- Load dynamically generated web pages.
- Scroll down a page
The information that this tool collects, allows to better understand the user, identify the causes for which a call to action or a purchase procedure is not specified, and correct them.
If you are looking to know in detail how users interact on your web portal, and what aspects should be used to the maximum to boost their experience, avoid worrying about the technical aspect of this concept.
That's what NeoAttack exists for, to make your life easier. We take care of the analytics and optimization of your web portal, contact us now.
More information about Virtual Page
For information on other related concepts, we suggest the following article:
