LinkedIn es una de las redes sociales favoritas a nivel profesional, por lo que se ha convertido en una herramienta básica para buscar y publicar empleos. Es esta última función, la de publicar una oferta de trabajo, es la predilecta de los encargados de recursos humanos de las compañías.
Las razones para ello sobran, una de las principales es por qué, al ser una social network laboral, los futuros empleadores tienen acceso a todos los datos laborales de los candidatos, incluyendo a sus antiguos jefes y las compañías donde laboraron.
This is very useful to be able to include only those contacts who comply with the profile and have real information in their profiles. In this way, when publishing a job offer On LinkedIn, you can be sure that you will get only the best possible employees.
Do you have to pay to post a job offer on LinkedIn?
LinkedIn offers the opportunity to post a job offer online if you have vacancies of any kind. These job offers are received by users who are interested and meet the required profile.
LinkedIn, por defecto, sólo ofrece el servicio de publicación de ofertas de empleo a cuentas Premium de LinkedIn Recruiter, el cual tiene un costo variable de acuerdo al presupuesto diario que posea la empresa.
- There are also certain techniques or tricks that will allow you to post a job offer on LinkedIn for free, but these methods will lack the benefits offered by the LinkedIn service, such as contacting candidates directly or receiving statistics about the job advertisement.
- Step by step to publish job offers on LinkedIn
- In order to publish job offers, the following steps must be followed:
- First of all, you must click on the icon of job, which is located on the LinkedIn home page, in the upper right. Once this is done, click on Post a job within the displayed menu.
- When you click Post a job, es posible que el sistema te dirija directamente a una página con otras opciones de contrato si ya eres client de una cuenta Recruiter. Si este es tu caso debes hacer clic en continuar.
- Once done, the page will open Step 1: What job do you want to advertise?, here you must fill in the fields with the data that are requested, such as the company and its sector, the location, the available position
- In addition to this, you must add at least three job functions, the job description, and the skills required for the position.
- Cuando finalices el llenado de los datos, se debe escoger la forma de solicitud de empleo de los candidatos. Existen dos opciones para ello, una que permite a los empleados solicitar empleo directamente con sus perfiles de LinkedIn y recibir notificaciones por email cuando esto ocurra; y otra que dirige a los candidatos a un sitio Web externo para el envío de sus solicitudes.
- Clicking continue will open the Step 2: add shortlist questions. Here you should place the questions that are considered necessary to learn more about the candidates. After clicking continue, you can set a daily budget for the job advertisement.
- With these data, all that remains is to proceed with the payment, which is made with a credit card. If you already have a registered payment method, this process is predetermined, but if you want a new payment method, you just have to add the corresponding information for the purchase.
- Finally, it only remains to review all the information provided to verify that everything is correct, and then click on Post job ad.
How to improve my job offer published on LinkedIn?
Posting a job offer on LinkedIn is not something to be taken lightly, there are ways to get this ad to more users to get better candidates. To do this, the job advertisement can be improved in different ways.
The first one is to check the box Show my profile in the job postingThis will help candidates to access the profile of who is making the job offer, which adds greater credibility to this job.
It is also possible to modify the required skills, modify or delete the existing ones. This is with the intention of getting more suitable applicants for the position. Another option is to Select the most approximate charge, which will help to give more visibility to the job advertisement.
Finally, although it is not essential, it is recommended to add information about the remuneration offered by the position, if not specified, LiknedIn could show an estimate based on the data of the LinkedIn Salary browser, and this information could not be adequate .
Now with your online job advertisement, you will not only be able to receive information about the candidates who apply their application for the position, but also recommendations from LinkedIn about possible candidates that fit the offer, and the possibility of contacting them directly through the service of InMail.
With LinkedIn jobs, you can be sure that in a short time you will have the best possible candidate for the vacancy, and, equally, it is possible share this ad in social networks to give greater visibility to the offer.
