→ Learn to write a PERFECT HEADLINE on LinkedIn [Very fast]

The way we decide to write the headline on LinkedIn is a very determining factor in getting hired.

In this article, we are going to teach you how to write a good headline for your LinkedIn profile, one that is effective, complete and meets what companies are looking for.

How to write on LinkedIn the right way

Define your goals

You have to understand that the LinkedIn headline is the first thing that will be shown when accessing your profile, it is your cover letter, it is the first impression that a user or employer will take when they want to know about you, when evaluating you for a job offer or get in touch with you.

It is important that you are clear about your objective from the beginning, so that you can adapt it and show it in a summarized way in the headline.

Escribe un Titular SEO

You can and should optimize your headline, adding keywords by which you want to be found.

For example: when an entrepreneur needs to hire a graphic designer, he goes to the LinkedIn search bar and writes: Graphic Designer. Those two words together should appear in the headline of all professionals who are specialists in the subject.

We also recommend that you focus only on one sector and do not divide your professions with commas.

Do not put: graphic designer, web writer, systems analyst.

Just choose the branch in which you perform best and include that word in your LinkedIn headline.

Include the type of job

It does not matter if you do not have a job yet, always include in your LinkedIn headline, the position of you would work in the company, for example:

Do not put: Unemployed / Employee in writing

Pon: Editor-in-chief

It is important that from the first moment, you feel identified with what you want to be, that draws a lot of attention, entrepreneurs will rarely want to hire someone who is desperate to work.

Add a highlighting feature

Just before putting your type of position in your job, add a word that reinforces the level of professional you are, and we repeat; It does not matter if you are not yet, the important thing is that you believe it and transmit it.

Be careful: if you use a term that refers to a certification degree, example: graduate, you would have to prove it through a document, if not, it is better not to include it.

You can use the following terms:

• Expert
• diplomat
• Graduate
• Skilled

Examples:

Editorial chief expert

Software development analysis specialist

Briefly describe what you do

This recommendation is especially for people who want FreeLancer positions, where the competition is much higher.

It consists of describing what you know how to do better or what you can offer to the company that hires you.

Examples:

Specialist in Head of Graphic Design, I monitor the graphics for publications in Fan Pages.

Keep this description quite short and very well written.

Include your specialization

Today companies are no longer looking for a systems engineer, they are looking for a systems engineer specialized in web programming, they do not want a social communicator, they want a social communicator specialized in web content creation.

The specialization is very considered within LinkedIn, for this you have to have your certificate, it is not worth lying, if you have the opportunity to specialize in something, you can perfectly include it in your headline.

Examples:

• Preschool educator specialized in early stimulation
• Nutritionist specialized in pediatric nutrition
• Internal medicine specialist

 

• Name the tools you handle

There are some professions where entrepreneurs seek to handle certain tools, especially in technology careers, look at these examples:

• Graphic designer | CorelDraw | Photoshop | Illustrator
• Web developer | HTML | Java
• Graphic designer, specialized in Corel Draw
• Web programmer specialized in Jave Script