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One of the social networks that has had the most impact in 2021 is Tik Tok. The Chinese app has penetrated a very specific market segment: that of users who love short and concise materials.

From here, many accounts and personalities have emerged that develop very specific content for their users. One of the most common topics on the platform is cryptocurrencies, especially those that are sponsored.

With the growth in the popularity of these publications, the company has decided to block all content that is related to investment in crypto assets and that is sponsored by a brand. Why? The platform has detected that these messages are usually fraudulent and seek to redirect clicks to websites of dubious origin.

Protect unsuspecting users

One of the objectives of this measure is to protect users who do not have much knowledge about cryptocurrencies. This is due to the fact that cases of scams and information theft have been reported when accessing content of this type.

Unfortunately, many brands have taken advantage of newbies and the market tendency to mislead the audience through suspicious messages. Therefore, Tik Tok wants to filter only those contents that have the objective of entertaining and educating users.

This is how from now on you can block or disable some notifications that seem disturbing to you, such as fraudulent communications. In this sense, the idea is to improve the user experience to enjoy every moment you spend on the platform.

How to block it?

Actually, the same platform will block any content that has any hint of being sponsored. However, the offices are considering the option of creating a button so that each user can eliminate those materials that they find unpleasant.

In this way, upon reaching a certain number of blocks, the algorithm will alert the developers and investigate more about these brands. This way you will be protected and you will enjoy what entertains you.

Content that is allowed

The directors of the company pointed out that the decision does not go against the cryptocurrencies themselves, but against the fraudulent sites that seek to capture victims. That is why the blocking will only be for content that is sponsored and that encourages investment in this area.

 This means that content creators can continue to post informative videos, from explaining what crypto assets are to learning how to use complex platforms like Bitcoin Trader , as long as they are not promotional posts.

This is in accordance with the regulations of the platform, which specifies that promotions of chance, alcohol and weapons are prohibited. Now they added a new section to prevent more people from being deceived.

So if there is an account looking to educate yourself on these interesting topics, you will have nothing to worry about. Crypto assets are here to stay and Tik Tok does not close its doors to them as long as they seek to help users.

Use the algorithm

In this way, the advice is to properly use the algorithm so that the app recommends content according to your tastes and interests. This will help you avoid many of the sponsored topics that still exist on the web.

With this and a bit of awareness, we will be able to eliminate from the platform this content that seeks to deceive novice users. The time has come to stop these practices through a proper choice of the accounts we follow. With this and with the blocking you will have greater control over the app.