{"id":98399,"date":"2022-05-20T04:37:23","date_gmt":"2022-05-20T02:37:23","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/"},"modified":"2021-03-03T06:15:08","modified_gmt":"2021-03-03T09:15:08","slug":"que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/","title":{"rendered":"Qu&#039;est-ce que la redirection Web et comment l&#039;appliquer dans WordPress"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Basculer la table des mati\u00e8res\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Basculer<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#%C2%BFQue-es-el-redireccionamiento-web\" >Qu&#039;est-ce que la redirection Web?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#%C2%BFPor-que-se-hace-redireccionamiento\" >Pourquoi la redirection est-elle effectu\u00e9e?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#1-Al-cambiar-de-plataforma\" >1. Lors du changement de plate-forme<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#2-Al-cambiar-una-URL\" >2. Lors de la modification d&#039;une URL:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#3-Cuando-tienes-paginas-que-no-existen-y-arrojan-error-404\" >3. Lorsque vous avez des pages qui n&#039;existent pas et g\u00e9n\u00e8rent une erreur 404<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#%C2%BFComo-se-hace-redireccionamiento-web\" >Comment se fait la redirection Web?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#-Instalando-Redirection\" >\u00a0Installation de la redirection<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#Configuracion-basica-de-redirection\" >Configuration de base de la redirection<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#-Como-crear-un-redireccion-301-con-Redirection\" >\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Comment cr\u00e9er une redirection 301 avec redirection<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/que-es-el-redireccionamiento-web-y-como-aplicarlo-en-wordpress\/#Finalmente\" >Finalement<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<div itemprop=\"articleBody\">\n<p>le <strong>r\u00e9orienter<\/strong> le web est une technique largement utilis\u00e9e dans le monde des webs. Ici, vous apprendrez comment effectuer une redirection 301 dans <strong>WordPress<\/strong>.<\/p>\n<p>Si vous \u00eates dans ce monde de cr\u00e9ation et <strong>gestion de site Web<\/strong> au <strong>WordPress<\/strong>. Soit avec un blog ou <strong>commerce \u00e9lectronique<\/strong>. \u00c0 un moment donn\u00e9, vous aurez entendu la phrase:<\/p>\n<p><strong>&quot;<\/strong><em>Vous devez appliquer un <strong>redirection Web<\/strong><\/em><strong>&quot;<\/strong> ou sa soeur &quot;<em>Appliquer un <strong>Redirection 301<\/strong><\/em>\u00bb.<\/p>\n<p>Et vous vous \u00eates s\u00fbrement demand\u00e9:<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue-es-el-redireccionamiento-web\"><\/span>Qu&#039;est-ce que la redirection Web?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>le <strong>r\u00e9orienter<\/strong> web (en m\u00eame temps connu sous le nom de <strong>Redirection d&#039;URL<\/strong> ou redirection de lien), est un <strong>technique<\/strong> qui consiste \u00e0 diriger les visiteurs vers <strong>certaine page<\/strong> ou article, \u00e0 <strong>une autre page<\/strong> ou un article de ce site Web ou d&#039;un autre.<\/p>\n<p>L&#039;une des meilleures analogies que l&#039;on puisse faire \u00e0 propos du <strong>r\u00e9orienter<\/strong> est celle du <em>courriers<\/em> ou casiers internationaux.<\/p>\n<p>Un bureau ou entrep\u00f4t o\u00f9 <strong>recevoir<\/strong> un colis \u00e0 votre nom. Ce sera plus tard <strong>transmis<\/strong> \u00e0 votre adresse physique actuelle.<\/p>\n<p>Dans ce cas, le colis serait le visiteur et le bureau ou l&#039;entrep\u00f4t du courrier le <strong>page de lien<\/strong> ou rediriger vers l&#039;autre page.<\/p>\n<p>La forme la plus courante de redirection dans un <strong>CMS<\/strong> comme WordPress est connu sous le nom de <strong>Redirection 301<\/strong>.<\/p>\n<p>le <strong>Redirection 301 <\/strong>C&#039;est le plus utilis\u00e9 car il est convivial avec les moteurs de recherche.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFPor-que-se-hace-redireccionamiento\"><\/span>Pourquoi la redirection est-elle effectu\u00e9e?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Les raisons d&#039;appliquer une redirection Web sont vari\u00e9es. Nous vous montrons les trois principales situations dans lesquelles il est n\u00e9cessaire d&#039;appliquer la redirection:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-Al-cambiar-de-plataforma\"><\/span>1. Lors du changement de plate-forme<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Ne vous inqui\u00e9tez pas, ne vous sentez pas mal, beaucoup ont commenc\u00e9 de cette fa\u00e7on. En m\u00eame temps, nous ne le dirons \u00e0 personne. Oui, nous gardons le secret pour vous.<\/p>\n<p>Si \u00e0 un moment donn\u00e9 vous aviez un blog sur Blogger mais que vous en \u00eates venu \u00e0 la raison, vous avez fait le saut et \u00eates pass\u00e9 au meilleur gestionnaire de contenu: WordPress. Ensuite, vous devez faire une redirection. Surtout si vous aviez du contenu index\u00e9 par Google et bien positionn\u00e9.<\/p>\n<p>En passant, comme nous le sommes, nous vous apprenons tout ce que vous devez savoir lors de la migration d&#039;un blog de Blogger vers WordPress:<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"gKlmMkqW0C\">\n<p>Comment migrer de Blogger vers WordPress<\/p>\n<\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" src=\"https:\/\/www.cursowpress.com\/migrar-blogger-a-wordpress\/embed\/#?secret=gKlmMkqW0C\" data-secret=\"gKlmMkqW0C\" width=\"600\" height=\"338\" title=\"&quot;Comment migrer de Blogger vers WordPress&quot; - Cours en ligne WordPress\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-Al-cambiar-una-URL\"><\/span>2. Lors de la modification d&#039;une URL:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Cela se produit g\u00e9n\u00e9ralement sur les blogs dont <strong>le contenu est mis \u00e0 jour<\/strong> constamment. Imaginez que vous ayez un article tr\u00e8s puissant (avec plus de 1000 mots) avec beaucoup de mat\u00e9riel <strong>toujours vertes, longues queues <\/strong>y <strong>mots cl\u00e9s<\/strong> bien positionn\u00e9 et <strong>de nombreuses visites<\/strong>. En m\u00eame temps, c&#039;est un sujet qui peut bien \u00eatre mis \u00e0 jour. Ensuite, vous d\u00e9cidez de lui donner un avis, en ajoutant un nouveau contenu. L&#039;adresse URL \u00e9tait donc:<\/p>\n<p><strong>cursowpress.com\/todo-lo-que-bebes-know-de-seo-y-redirectionamiento-web-2017 <\/strong><\/p>\n<p>\u00c0<\/p>\n<p><strong>cursowpress.com\/todo-lo-que-bebes-know-de-seo-y-redirectionamiento-web-301-2018 <\/strong><\/p>\n<p>Dans ce cas, tout Dr sp\u00e9cialis\u00e9 dans <strong>SEO<\/strong> recommandent d&#039;administrer une dose saine de <strong>r\u00e9orienter<\/strong> <strong>301<\/strong>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-Cuando-tienes-paginas-que-no-existen-y-arrojan-error-404\"><\/span>3. Lorsque vous avez des pages qui ne <em>exister<\/em> et ils lancent l&#039;erreur 404<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Cela nous est arriv\u00e9 \u00e0 tous \u00e0 un moment donn\u00e9. Vous v\u00e9rifiez l&#039;\u00e9tat des URL de votre site Web dans le <strong>Google Search Console. <\/strong>Et tu trouves qu&#039;il y a des pages <strong>index\u00e9<\/strong> qui n&#039;existent plus. Ce qui g\u00e9n\u00e8re le connu et le redout\u00e9 <strong>Erreur 404<\/strong>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFComo-se-hace-redireccionamiento-web\"><\/span>Comment se fait la redirection Web?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Il existe de nombreuses m\u00e9thodes pour cr\u00e9er ou r\u00e9soudre les probl\u00e8mes li\u00e9s \u00e0 la redirection dans WordPress:<\/p>\n<ol>\n<li>La m\u00e9thode <em>d\u00e9licat<\/em> \u00e0 travers le fichier <strong>.htaccess<\/strong><\/li>\n<li>2<strong>. <\/strong>La m\u00e9thode avec une solution \u00e0 moyen terme utilisant<strong> Google Search Console<\/strong><\/li>\n<li>Et une option puissante utilisant un<strong> brancher <\/strong>pour une redirection comme<strong> redirection<\/strong><\/li>\n<\/ol>\n<p>Dans cette opportunit\u00e9, nous vous apprendrons \u00e0 r\u00e9parer votre <strong>probl\u00e8mes de lien<\/strong> avec <strong>redirection. <\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-977\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Redirection-plugin-1024x454.jpg\" alt=\"Plug-in de redirection\" width=\"1024\" height=\"454\"  \/><\/p>\n<p>Dans le <strong>d\u00e9p\u00f4t<\/strong> de plugins que nous trouvons <strong>redirection. <\/strong>Et c&#039;est l&#039;arme la plus puissante pour bien sortir dans la guerre de la <strong>Erreurs 404 dans WordPress<\/strong>.<\/p>\n<p>Ce super plugin est gratuit mais vous pouvez collaborer avec ses d\u00e9veloppeurs:<\/p>\n<p>La redirection peut \u00eatre utilis\u00e9e gratuitement\u2026 Vous pouvez contribuer \u00e0 ce d\u00e9veloppement en faisant un petit don.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"-Instalando-Redirection\"><\/span>\u00a0Installation de la redirection<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-976\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Redirection2.jpg\" alt=\"Redirection\" width=\"403\" height=\"215\"  \/><\/p>\n<p>Installer <strong>Redirection<\/strong> c&#039;est comme installer n&#039;importe quel autre plugin WordPress.<\/p>\n<p>Nous pouvons l&#039;obtenir dans le r\u00e9f\u00e9rentiel de plugins WordPress. Il est facile de distinguer ce plugin, par ses constantes <strong>mises \u00e0 jour<\/strong> et ses plus de 900 000 installations actives.<\/p>\n<p>Nous l&#039;installons en suivant la proc\u00e9dure habituelle.<\/p>\n<p>Nous l&#039;activons.<\/p>\n<p>Une fois activ\u00e9, nous pouvons:<\/p>\n<ul>\n<li>Activer automatiquement les redirections 301<\/li>\n<li>Surveillez et g\u00e9rez vos URL (statut, statistiques)<\/li>\n<li>Cr\u00e9er des pages d&#039;erreur 404 al\u00e9atoires redirigables<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p>La Redirection est attach\u00e9e \u00e0 notre panneau d&#039;administration WordPress, dans l&#039;onglet outils: Redirection.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-982\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Redirection-configurar-redi-1-1024x258.jpg\" alt=\"Redirection configurer la redirection 301\" width=\"1024\" height=\"258\"  \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Configuracion-basica-de-redirection\"><\/span>Configuration de base de la redirection<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Dans le panneau <strong>options<\/strong> de Redirection, nous pouvons configurer:<\/p>\n<ul>\n<li>Rediriger les journaux<\/li>\n<li>Registres 404<\/li>\n<\/ul>\n<p>Il est recommand\u00e9 de s\u00e9lectionner l&#039;option <strong>pour toujours \/ pour toujours <\/strong>dans les deux \u00e9l\u00e9ments.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"-Como-crear-un-redireccion-301-con-Redirection\"><\/span>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Comment cr\u00e9er une redirection 301 avec redirection<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Afin de <strong>cr\u00e9er une redirection web avec redirection<\/strong> nous allons \u00e0 l&#039;onglet <strong>redirections \/ redirections<\/strong>.<\/p>\n<p>Nous trouverons deux options:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-980\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Redirection-configurar-redi-1024x258.jpg\" alt=\"Redirection configurer la redirection 301\" width=\"1024\" height=\"258\"  \/><\/p>\n<p>Maintenant, nous pla\u00e7ons les URL en fonction de notre cas et appuyons sur le bouton: <strong>Ajoutez une redirection.<\/strong><\/p>\n<p>Maintenant dans le <strong>onglet redirections<\/strong> nous retrouverons les URL ajout\u00e9es avec un rapport d&#039;activit\u00e9.<\/p>\n<p>En m\u00eame temps, nous pouvons obtenir un \u00e9tat de configuration et de fonctionnement dans l&#039;onglet<strong> moyen<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-979\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Redirection-support.png\" alt=\"Prise en charge de la redirection\" width=\"829\" height=\"324\"  \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Finalmente\"><\/span>Finalement<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Les redirections sont une technique qui nous offre un oc\u00e9an de possibilit\u00e9s et d&#039;options pour les webmasters et les blogueurs. Si vous voulez continuer \u00e0 apprendre et devenir un expert, vous pouvez <strong>inscrivez-vous au meilleur cours WordPress en ligne en espagnol.<\/strong><\/p>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>El redireccionamiento web es una t\u00e9cnica muy utilizada en el mundo de las webs. Aqu\u00ed aprender\u00e1s a hacer redireccionamiento 301 en WordPress. Si est\u00e1s en este mundo de la creaci\u00f3n&#8230;<\/p>","protected":false},"author":1,"featured_media":98400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1351],"tags":[1439],"class_list":["post-98399","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wordpress","tag-plugins"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Qu\u00e9 es el redireccionamiento web y c\u00f3mo aplicarlo en WordPress - R Marketing Digital<\/title>\n<meta name=\"description\" content=\"El redireccionamiento web es una t\u00e9cnica muy utilizada en el mundo de las webs. Aqu\u00ed aprender\u00e1s a hacer redireccionamiento 301 en WordPress. 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