{"id":98283,"date":"2022-06-09T09:20:20","date_gmt":"2022-06-09T07:20:20","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/"},"modified":"2021-03-03T06:49:05","modified_gmt":"2021-03-03T09:49:05","slug":"como-instalar-un-theme-en-wordpress-paso-a-paso","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/","title":{"rendered":"Comment installer un th\u00e8me dans WordPress \u00e9tape par \u00e9tape"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Basculer la table des mati\u00e8res\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Basculer<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Consideraciones-antes-de-instalar-una-plantilla-en-WordPress\" >Consid\u00e9rations avant d&#039;installer un mod\u00e8le dans WordPress<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Tipos-de-Themes\" >Types de th\u00e8mes<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#-%C2%BFQue-buscar-en-theme\" >\u00a0Que rechercher dans le th\u00e8me?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Seguridad\" >S\u00e9curit\u00e9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Velocidad-de-carga\" >Vitesse de chargement<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#SEO\" >SEO<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Como-instalar-un-Theme-en-WordPress\" >Comment installer un th\u00e8me dans WordPress<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Desde-la-biblioteca-central\" >De la biblioth\u00e8que centrale<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Subir-desde-el-ordenador-Zip\" >T\u00e9l\u00e9charger depuis un ordinateur (.Zip)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/rmarketingdigital.com\/fr\/wordpress\/como-instalar-un-theme-en-wordpress-paso-a-paso\/#Instalar-via-FTP\" >Installer via FTP<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<div itemprop=\"articleBody\">\n<p>Les <em>th\u00e8mes<\/em>, th\u00e8mes ou mod\u00e8les, sont <strong>des designs sp\u00e9cialis\u00e9s pour personnaliser votre blog<\/strong> ou site Web d&#039;entreprise sur la plateforme WordPress. Chacun d&#039;eux a des caract\u00e9ristiques diff\u00e9rentes qui peuvent am\u00e9liorer les performances de votre projet. Si tu te demandes <strong>comment installer un th\u00e8me dans WordPress<\/strong> correctement, nous vous le montrerons dans <strong>ce cours WordPress<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-29\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Theme-en-Wordpress.jpg\" alt=\"Mod\u00e8le WordPress\" width=\"904\" height=\"656\"  \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Consideraciones-antes-de-instalar-una-plantilla-en-WordPress\"><\/span>Consid\u00e9rations avant d&#039;installer un mod\u00e8le dans WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Tipos-de-Themes\"><\/span>Types de th\u00e8mes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Il existe deux types de mod\u00e8les dans WordPress: <strong>gratuit et premium<\/strong>. Dans le premier cas (gratuit) <strong>vous pourrez les utiliser avec une licence gratuite<\/strong> et si vous avez de la chance \u00e0 votre disposition, l&#039;auteur renouvellera sa version de temps en temps. Avec cette option, vous ne d\u00e9pensez pas d&#039;argent et vous pouvez les utiliser dans tous les blogs que vous souhaitez. Malgr\u00e9 tout, sachez qu&#039;ils n&#039;ont pas le soutien comme le font les payants. Bien s\u00fbr, un avantage des logiciels gratuits est que, \u00e9tant open source, vous pourrez modifier le code sans demander l&#039;autorisation de l&#039;auteur (sauf indication contraire).<\/p>\n<p>Les Premium sont par cons\u00e9quent <strong>Th\u00e8mes<\/strong> que vous pouvez utiliser et personnaliser \u00e0 votre guise sans avoir \u00e0 ajouter de code PHP et r\u00e9guli\u00e8rement <strong>apporter plus de fonctionnalit\u00e9s<\/strong>. Ils ont une licence ferm\u00e9e, donc ce n&#039;est qu&#039;en payant que vous pouvez obtenir tous leurs services. Le d\u00e9tail ici est d&#039;obtenir la licence d&#039;origine car si vous trouvez le design gratuit, il peut \u00eatre accompagn\u00e9 d&#039;un virus car le t\u00e9l\u00e9chargement n&#039;est pas autoris\u00e9.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"-%C2%BFQue-buscar-en-theme\"><\/span>\u00a0Que rechercher dans le th\u00e8me?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Seguridad\"><\/span>S\u00e9curit\u00e9<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>WordPress est tr\u00e8s s\u00e9curis\u00e9<\/strong>, mais un mod\u00e8le doit en m\u00eame temps \u00eatre con\u00e7u de mani\u00e8re \u00e0 ne pas violer l&#039;acc\u00e8s et la navigation sur votre site. Avant d&#039;acheter, v\u00e9rifiez bien sa description, rendez-vous dans la section s\u00e9curit\u00e9 et lisez attentivement ses caract\u00e9ristiques. Les <strong>th\u00e8mes payants<\/strong> Ils ont tendance \u00e0 bien prendre soin de cette section, malgr\u00e9 tout ce que ceux qui sont gratuits n\u00e9cessitent un peu plus d&#039;attention. Encore une fois, n&#039;installez aucun mod\u00e8le auquel vous ne faites pas confiance ou qui est en t\u00e9l\u00e9chargement gratuit \u00e0 partir d&#039;un site Web non autoris\u00e9.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Velocidad-de-carga\"><\/span>Vitesse de chargement<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Tout th\u00e8me, quelle que soit sa conception, va toujours voler un peu de vitesse de chargement. Malgr\u00e9 tout, il y en a qui occupent trop et donc <strong>l&#039;utilisateur mettra plus de temps \u00e0 obtenir le contenu de votre site Web<\/strong>\u00a0(images, vid\u00e9os, etc.). Plus ils ont de d\u00e9tails de conception, plus ils occuperont d&#039;espace, et si nous ajoutons les plugins et le contenu \u00e0 cela, ce serait tout simplement trop, bien que cela soit en m\u00eame temps li\u00e9 au <strong>type d&#039;h\u00e9bergement pour WordPress<\/strong> que vous avez embauch\u00e9.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"SEO\"><\/span>SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Il ne s&#039;agit pas seulement de pr\u00e9senter un design \u00e9l\u00e9gant et sophistiqu\u00e9 avec des centaines d&#039;animations et plus. Gardez-le plut\u00f4t optimis\u00e9 pour encourager votre <strong>optimisation du moteur de recherche<\/strong>. Comment atteindre cet objectif? Prenez soin d&#039;aspects tels que le fait qu&#039;il s&#039;agit d&#039;un <strong>mod\u00e8le r\u00e9actif<\/strong>En d&#039;autres termes, il est adapt\u00e9 aux mobiles, et poss\u00e8de le label \u00abSEO Friendly\u00bb, qui est optimis\u00e9 pour ajouter des codes Google Analytics, la mobilisation de blocs sur la page d&#039;accueil, ou qui a des mises \u00e0 jour r\u00e9guli\u00e8res.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como-instalar-un-Theme-en-WordPress\"><\/span>Comment installer un th\u00e8me dans WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Desde-la-biblioteca-central\"><\/span>De la biblioth\u00e8que centrale<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Pour installer un mod\u00e8le dans WordPress,\u00a0<strong>allez dans votre barre lat\u00e9rale WordPress et dans la section Apparence choisissez Th\u00e8mes, puis Ajouter un nouveau<\/strong>. Vous verrez comment on se d\u00e9roule <strong>biblioth\u00e8que de th\u00e8mes<\/strong>, vous pouvez en choisir un ou effectuer une recherche selon les cat\u00e9gories. Lorsque vous l&#039;avez d\u00e9j\u00e0 s\u00e9lectionn\u00e9, il vous suffit de cliquer sur Installer et activer et c&#039;est tout. Si vous ne l&#039;avez pas aim\u00e9, supprimez-le et choisissez-en un autre; il existe des centaines de th\u00e8mes disponibles.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-209\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/instalar-un-Theme-en-Wordpress.png\" alt=\"Biblioth\u00e8que de th\u00e8mes\" width=\"900\" height=\"440\"  \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Subir-desde-el-ordenador-Zip\"><\/span>T\u00e9l\u00e9charger depuis un ordinateur (.Zip)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Si vous avez achet\u00e9 un th\u00e8me et l&#039;avez t\u00e9l\u00e9charg\u00e9 au format .Zip, suivez ces \u00e9tapes. Aller \u00e0 <em>Apparence&gt; Th\u00e8mes&gt; Ajouter un nouveau&gt; T\u00e9l\u00e9charger un th\u00e8me&gt; S\u00e9lectionner un fichier<\/em> et choisissez le .Zip que vous avez sur votre ordinateur et cliquez sur Installer maintenant, vous l&#039;activez et c&#039;est tout.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Instalar-via-FTP\"><\/span>Installer via FTP<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Pour cette option <strong>Vous devez entrer le r\u00e9pertoire sur le serveur o\u00f9 votre WordPress est install\u00e9 via FTP<\/strong> et acc\u00e9dez au dossier <em>\/ wp-content \/ themes \/<\/em>, l\u00e0 vous localisez l&#039;espace o\u00f9 vous faites glisser le document et il commencera \u00e0 les installer. Essayez d&#039;\u00eatre bien inform\u00e9 sur la fa\u00e7on d&#039;utiliser ce programme afin de ne pas endommager votre site.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-31\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Instalar-Theme-WordPress-v\u00eda-FTP-1024x523.jpg\" alt=\"Installez le th\u00e8me WordPress via FTP\" width=\"901\" height=\"460\"  \/><\/p>\n<p>Voici les trois fa\u00e7ons dont vous pouvez <strong>installer correctement un th\u00e8me dans WordPress<\/strong>. Tous sont absolument \u00e9quivalents. Vous ne savez pas quel mod\u00e8le choisir? Nous vous laissons ensuite une liste des <strong>meilleurs th\u00e8mes WordPress<\/strong>.<\/p>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Les th\u00e8mes, th\u00e8mes ou mod\u00e8les sont des conceptions sp\u00e9cialis\u00e9es pour personnaliser votre blog ou site Web d&#039;entreprise sur la plateforme WordPress. Chacun d\u2019eux pr\u00e9sente des caract\u00e9ristiques diff\u00e9rentes qui peuvent am\u00e9liorer le\u2026<\/p>","protected":false},"author":1,"featured_media":98284,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1351],"tags":[],"class_list":["post-98283","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>C\u00f3mo Instalar un Theme en Wordpress Paso a Paso - R Marketing Digital<\/title>\n<meta name=\"description\" content=\"Los themes, temas o plantillas, son dise\u00f1os especializados para personalizar tu blog o web corporativa en la plataforma WordPress. 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