{"id":139456,"date":"2022-08-27T01:25:48","date_gmt":"2022-08-26T23:25:48","guid":{"rendered":"https:\/\/rmarketingdigital.com\/?p=139456"},"modified":"2025-01-17T10:46:20","modified_gmt":"2025-01-17T09:46:20","slug":"como-conseguir-una-buena-base-de-datos-para-call-center","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/","title":{"rendered":"Comment obtenir une bonne base de donn\u00e9es pour le centre d&#039;appels"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Basculer la table des mati\u00e8res\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Basculer<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/#Utilidad-de-las-bases-de-datos\" >Utilitaire de base de donn\u00e9es\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/#%C2%BFComo-conseguir-una-buena-base-de-datos-para-call-center\" >Comment obtenir une bonne base de donn\u00e9es pour centre d&#039;appels ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/#Tips-extra-para-conseguir-la-mejor-base-de-datos\" >Conseils suppl\u00e9mentaires pour obtenir la meilleure base de donn\u00e9es<\/a><\/li><\/ul><\/nav><\/div>\n<p><span style=\"font-weight: 400;\">Les bases de donn\u00e9es sont devenues la plate-forme principale que chaque entreprise doit utiliser pour <\/span><b>positionnez-vous sur le march\u00e9 de la vente<\/b><span style=\"font-weight: 400;\">. Ils repr\u00e9sentent \u00e9galement le point de d\u00e9part pour renforcer l&#039;engagement avec vos clients potentiels sur le long terme. C&#039;est pourquoi le <\/span><a href=\"https:\/\/www.adsalsa.com\/base-de-datos-para-call-center\"><span style=\"font-weight: 400;\">bases de donn\u00e9es pour centres d&#039;appels<\/span><\/a><span style=\"font-weight: 400;\">, email marketing ou SMS de tout plan de marketing en ligne doit commencer par la consolidation d&#039;une base de donn\u00e9es de qualit\u00e9 et adapt\u00e9e aux objectifs de la marque dans le but fid\u00e8le de garantir son efficacit\u00e9.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L&#039;intention de cette m\u00e9thode n&#039;est pas seulement ax\u00e9e sur l&#039;obtention de prospects, mais sur la r\u00e9alisation <\/span><b>conversions de qualit\u00e9<\/b><span style=\"font-weight: 400;\"> gr\u00e2ce \u00e0 la mise en place de campagnes personnalis\u00e9es o\u00f9 les clients s&#039;identifient \u00e0 ce qui est propos\u00e9 et n&#039;h\u00e9sitent pas \u00e0 partager leurs num\u00e9ros de t\u00e9l\u00e9phone pour un appel ult\u00e9rieur du centre d&#039;appels.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ne perdez plus de temps, obtenez les meilleures bases de donn\u00e9es pour centres d&#039;appels et lancez une campagne marketing avec un <\/span><b>segmentation pr\u00e9cise<\/b><span style=\"font-weight: 400;\"> afin de fid\u00e9liser vos clients potentiels. Nous vous ferons part des meilleures strat\u00e9gies!<\/span><\/p>\n<h2><b><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-139458 aligncenter\" src=\"http:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606-300x169.jpg\" alt=\"apprenez-a-mieux-g\u00e9rer-vos-clients-avec-un-systeme-crm-1280x720-1\" width=\"478\" height=\"269\" srcset=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606-300x169.jpg 300w, https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606-1024x576.jpg 1024w, https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606-768x432.jpg 768w, https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606-16x9.jpg 16w, https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg 1280w\" sizes=\"auto, (max-width: 478px) 100vw, 478px\" \/><\/b><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Utilidad-de-las-bases-de-datos\"><\/span><b>Utilitaire de base de donn\u00e9es\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Ne sous-estimez pas la puissance qu&#039;offre une bonne base de donn\u00e9es pour la projection et la consolidation de la campagne de marketing en ligne. Et c&#039;est que, s&#039;il s&#039;agit <\/span><b>marketing direct<\/b><span style=\"font-weight: 400;\">, comme le t\u00e9l\u00e9marketing, il n&#039;est pas commode de partir d&#039;une base de donn\u00e9es dont la segmentation n&#039;offre pas l&#039;information id\u00e9ale pour attirer l&#039;attention des clients. Cette grave erreur peut conduire au rejet de la campagne car semblant intrusive, ce qui se traduit par une perte d&#039;investissement et de temps.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si vous ne connaissez toujours pas les avantages que vous pouvez tirer d&#039;une bonne base de donn\u00e9es, jetez un \u0153il \u00e0 ses utilitaires les plus remarquables\u00a0:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les bases de donn\u00e9es fournissent des connaissances de premi\u00e8re ligne <\/span><b>Information d\u00e9taill\u00e9e<\/b><span style=\"font-weight: 400;\"> de clients, aidant \u00e0 filtrer les candidats les plus appropri\u00e9s pour la campagne.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ils permettent la constitution d&#039;un fichier s\u00e9curis\u00e9 des informations clients qui peut \u00eatre mis \u00e0 jour \u00e0 tout moment. <\/span><b>temps r\u00e9el<\/b><span style=\"font-weight: 400;\"> rationaliser l&#039;administration et la gestion de l&#039;information.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00c0 partir des bases de donn\u00e9es, il est possible de cr\u00e9er <\/span><b>campagnes marketing personnalis\u00e9es<\/b><span style=\"font-weight: 400;\"> qui auront le plus grand impact sur l&#039;int\u00e9r\u00eat des clients potentiels.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les bases de donn\u00e9es contribuent \u00e0 la <\/span><b>fid\u00e9lit\u00e9 du consommateur<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N&#039;importe quel <\/span><a href=\"https:\/\/www.adsalsa.com\/\"><span style=\"font-weight: 400;\">Agence de g\u00e9n\u00e9ration de leads<\/span><\/a><span style=\"font-weight: 400;\"> Profitez d&#039;une base de donn\u00e9es bien structur\u00e9e pour optimiser votre taux de conversion.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les services commerciaux des entreprises peuvent utiliser les bases de donn\u00e9es pour <\/span><b>personnalisez vos promotions<\/b><span style=\"font-weight: 400;\"> en fonction du profil des clients faisant partie de la liste de contacts.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gr\u00e2ce \u00e0 une bonne base de donn\u00e9es, il est possible <\/span><b>surveiller l&#039;\u00e9tat des ventes<\/b><span style=\"font-weight: 400;\"> atteints et reconsid\u00e9rer de nouvelles strat\u00e9gies qui favorisent ces actions.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFComo-conseguir-una-buena-base-de-datos-para-call-center\"><\/span><b>Comment obtenir une bonne base de donn\u00e9es pour centre d&#039;appels ?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A partir d&#039;une base de donn\u00e9es efficace, il est possible de concentrer toutes les informations des clients et <\/span><b>classer les profils <\/b><span style=\"font-weight: 400;\">qui co\u00efncident le plus avec les objectifs de la marque, du produit ou du service. Cette action est essentielle pour cr\u00e9er des campagnes personnalis\u00e9es qui s&#039;adressent \u00e0 un type sp\u00e9cifique de consommateur ou d&#039;entreprise, en fonction de l&#039;objectif.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c0 ce stade, il est n\u00e9cessaire de souligner que les communications de masse sans segmentation appropri\u00e9e <\/span><b>compromis d&#039;int\u00e9r\u00eat<\/b><span style=\"font-weight: 400;\"> des clients pour ce qui est offert, ce qui affaiblit l&#039;engagement.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plus pr\u00e9cis\u00e9ment, le point de d\u00e9part pour cr\u00e9er des bases de donn\u00e9es pour les centres d&#039;appels est le <\/span><b>segmentation<\/b><span style=\"font-weight: 400;\">. Pour obtenir des variables personnalis\u00e9es, la premi\u00e8re chose \u00e0 faire est de d\u00e9finir le type de client que vous souhaitez attirer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si c&#039;est une strat\u00e9gie <\/span><b>dirig\u00e9 vers le consommateur<\/b><span style=\"font-weight: 400;\"> (business to consumer, B2C pour son sigle en anglais), il est n\u00e9cessaire de demander des donn\u00e9es g\u00e9n\u00e9rales telles que nom et pr\u00e9nom, adresse de r\u00e9sidence, num\u00e9ro de t\u00e9l\u00e9phone (mobile ou fixe), adresse e-mail ou r\u00e9seaux sociaux. Il est important d&#039;inclure <\/span><b>champs de segmentation<\/b><span style=\"font-weight: 400;\"> qui sont sp\u00e9cifiques pour un bon taux de filtration tels que l&#039;\u00c9tat, la ville, la province\/le quartier, la profession\/l&#039;occupation, la culture, les loisirs, les loisirs, etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cependant, si ce qui est recherch\u00e9 est une base de donn\u00e9es pour un <\/span><b>campagne b2b <\/b><span style=\"font-weight: 400;\">(business to business) avec l&#039;intention d&#039;atteindre d&#039;autres entreprises\u00a0; En plus des donn\u00e9es pour compl\u00e9ter les informations g\u00e9n\u00e9rales, il existe d&#039;autres variables de segmentation qui ne peuvent \u00eatre ignor\u00e9es, telles que le <\/span><b>taille et type d&#039;entreprise<\/b><span style=\"font-weight: 400;\">, le cr\u00e9neau o\u00f9 il est pr\u00e9sent sur le march\u00e9 actuel ou sa philosophie d&#039;entreprise. Vous pouvez \u00e9galement \u00e9tablir certaines variables de segmentation ax\u00e9es sur la figure principale de l&#039;entreprise (pr\u00e9f\u00e9rences d&#039;achat, loisirs ou hobbies) et ainsi pouvoir <\/span><b>personnaliser la communication<\/b><span style=\"font-weight: 400;\"> dans le but de cultiver et d&#039;encourager leur int\u00e9r\u00eat pour ce qui est offert et de pouvoir attirer l&#039;attention de l&#039;entreprise.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bien entendu, une bonne segmentation ne s&#039;obtient pas par magie, puisque pour <\/span><b>trouver ces pistes<\/b><span style=\"font-weight: 400;\">, il est important d&#039;\u00e9tablir un plan de recrutement structur\u00e9 en utilisant des strat\u00e9gies telles que <\/span><b>tirer et pousser le marketing<\/b><span style=\"font-weight: 400;\">. Dans ce cas, vous devez travailler efficacement et constamment avec des outils et des m\u00e9thodes tels que SEO, SEM et SMO pour atteindre ce public cible qui deviendra des clients potentiels.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tips-extra-para-conseguir-la-mejor-base-de-datos\"><\/span><b>Conseils suppl\u00e9mentaires pour obtenir la meilleure base de donn\u00e9es<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Peu importe que vous commenciez \u00e0 cr\u00e9er une base de donn\u00e9es avec un simple mod\u00e8le Excel ou que vous disposiez d\u00e9j\u00e0 d&#039;un syst\u00e8me CRM sophistiqu\u00e9, les conseils suivants vous permettront d&#039;optimiser le processus de cr\u00e9ation de contacts.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les usages<\/span><b> champs individuels<\/b><span style=\"font-weight: 400;\"> pour chaque variable de rupture\u00a0; par exemple, num\u00e9ro de portable dans un champ, num\u00e9ro de t\u00e9l\u00e9phone fixe dans un autre, etc. L&#039;id\u00e9e est d&#039;optimiser la capacit\u00e9 de filtrage des informations.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N&#039;oubliez pas que les bases de donn\u00e9es contiennent des informations provenant d&#039;autres personnes, vous devez donc vous assurer que <\/span><b>s\u00e9curit\u00e9 de votre contenu<\/b><span style=\"font-weight: 400;\">. Si vous ne disposez toujours pas d&#039;un syst\u00e8me CRM, il est pr\u00e9f\u00e9rable de contr\u00f4ler qui peut y acc\u00e9der.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">En tant que contr\u00f4le interne, il comprend un champ suppl\u00e9mentaire o\u00f9 vous pouvez faire<\/span><b> notes ou observations<\/b><span style=\"font-weight: 400;\"> des informations importantes sur chaque contact. Par exemple, le comportement d&#039;achat, les engagements de paiement, etc.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cr\u00e9er et respecter un format pour le <\/span><b>collecte de donn\u00e9es<\/b><span style=\"font-weight: 400;\">. Autrement dit, vous devez d\u00e9finir s&#039;il faut inclure ou supprimer les abr\u00e9viations, les accents, les fautes d&#039;orthographe, etc. Cela facilite non seulement la segmentation, mais \u00e9galement l&#039;acc\u00e8s aux informations pour les modifications futures.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Une bonne base de donn\u00e9es pour les centres d&#039;appels sera le tremplin pour g\u00e9n\u00e9rer <\/span><b>pistes de qualit\u00e9<\/b><span style=\"font-weight: 400;\">,<\/span> <span style=\"font-weight: 400;\">puisque vous pourrez atteindre les contacts dont les besoins peuvent \u00eatre satisfaits avec ce que vous proposez. En se sentant identifi\u00e9 \u00e0 la campagne, ils ont la confiance de cliquer sur le bouton pour<\/span><b> finaliser l&#039;inscription<\/b><span style=\"font-weight: 400;\"> et \u00e9changer vos donn\u00e9es personnelles. Sans aucun doute, ils deviennent ces clients potentiels qui optimiseront la croissance commerciale de toute entreprise.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Les bases de donn\u00e9es sont devenues la principale plateforme que chaque entreprise doit utiliser pour se positionner sur le march\u00e9 de la vente. Ils repr\u00e9sentent \u00e9galement le point de\u2026<\/p>","protected":false},"author":1,"featured_media":139458,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1389],"tags":[1470],"class_list":["post-139456","post","type-post","status-publish","format-standard","has-post-thumbnail","category-crm","tag-cmp"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>C\u00f3mo Conseguir una buena Base de datos para Call Center - R Marketing Digital<\/title>\n<meta name=\"description\" content=\"Las bases de datos se han convertido en la plataforma principal de la cual toda empresa debe valerse para posicionarse en el mercado de ventas. Tambi\u00e9n\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo Conseguir una buena Base de datos para Call Center\" \/>\n<meta property=\"og:description\" content=\"Las bases de datos se han convertido en la plataforma principal de la cual toda empresa debe valerse para posicionarse en el mercado de ventas. Tambi\u00e9n\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/\" \/>\n<meta property=\"og:site_name\" content=\"R Marketing Digital\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-26T23:25:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-17T09:46:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"R Marketing Digital\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/\"},\"author\":{\"name\":\"R Marketing Digital\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#\\\/schema\\\/person\\\/7c0d9782b2977b840b3740f00c69a73e\"},\"headline\":\"C\u00f3mo Conseguir una buena Base de datos para Call Center\",\"datePublished\":\"2022-08-26T23:25:48+00:00\",\"dateModified\":\"2025-01-17T09:46:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/\"},\"wordCount\":1233,\"image\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rmarketingdigital.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg\",\"keywords\":[\"CMP\"],\"articleSection\":[\"CRM\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/\",\"name\":\"C\u00f3mo Conseguir una buena Base de datos para Call Center - R Marketing Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rmarketingdigital.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg\",\"datePublished\":\"2022-08-26T23:25:48+00:00\",\"dateModified\":\"2025-01-17T09:46:20+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#\\\/schema\\\/person\\\/7c0d9782b2977b840b3740f00c69a73e\"},\"description\":\"Las bases de datos se han convertido en la plataforma principal de la cual toda empresa debe valerse para posicionarse en el mercado de ventas. Tambi\u00e9n\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/crm\\\/como-conseguir-una-buena-base-de-datos-para-call-center\\\/#primaryimage\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg\",\"contentUrl\":\"https:\\\/\\\/rmarketingdigital.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg\",\"width\":1280,\"height\":720,\"caption\":\"aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-crm-1280x720-1\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/\",\"name\":\"R Marketing Digital\",\"description\":\"Agencia SEO | Publicidad redes sociales | Community Management\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rmarketingdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#\\\/schema\\\/person\\\/7c0d9782b2977b840b3740f00c69a73e\",\"name\":\"R Marketing Digital\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c5599c203e0120b8ccbff4666af86f35f9b3dcad468a8bc6295313a3964a80be?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c5599c203e0120b8ccbff4666af86f35f9b3dcad468a8bc6295313a3964a80be?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c5599c203e0120b8ccbff4666af86f35f9b3dcad468a8bc6295313a3964a80be?s=96&d=mm&r=g\",\"caption\":\"R Marketing Digital\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Comment obtenir une bonne base de donn\u00e9es pour Call Center - R Marketing Digital","description":"Les bases de donn\u00e9es sont devenues la principale plateforme que chaque entreprise doit utiliser pour se positionner sur le march\u00e9 de la vente. Aussi","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/","og_locale":"fr_FR","og_type":"article","og_title":"C\u00f3mo Conseguir una buena Base de datos para Call Center","og_description":"Las bases de datos se han convertido en la plataforma principal de la cual toda empresa debe valerse para posicionarse en el mercado de ventas. Tambi\u00e9n","og_url":"https:\/\/rmarketingdigital.com\/fr\/grc\/como-conseguir-una-buena-base-de-datos-para-call-center\/","og_site_name":"R Marketing Digital","article_published_time":"2022-08-26T23:25:48+00:00","article_modified_time":"2025-01-17T09:46:20+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg","type":"image\/jpeg"}],"author":"R Marketing Digital","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/#article","isPartOf":{"@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/"},"author":{"name":"R Marketing Digital","@id":"https:\/\/rmarketingdigital.com\/#\/schema\/person\/7c0d9782b2977b840b3740f00c69a73e"},"headline":"C\u00f3mo Conseguir una buena Base de datos para Call Center","datePublished":"2022-08-26T23:25:48+00:00","dateModified":"2025-01-17T09:46:20+00:00","mainEntityOfPage":{"@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/"},"wordCount":1233,"image":{"@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/#primaryimage"},"thumbnailUrl":"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg","keywords":["CMP"],"articleSection":["CRM"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/","url":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/","name":"Comment obtenir une bonne base de donn\u00e9es pour Call Center - R Marketing Digital","isPartOf":{"@id":"https:\/\/rmarketingdigital.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/#primaryimage"},"image":{"@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/#primaryimage"},"thumbnailUrl":"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg","datePublished":"2022-08-26T23:25:48+00:00","dateModified":"2025-01-17T09:46:20+00:00","author":{"@id":"https:\/\/rmarketingdigital.com\/#\/schema\/person\/7c0d9782b2977b840b3740f00c69a73e"},"description":"Les bases de donn\u00e9es sont devenues la principale plateforme que chaque entreprise doit utiliser pour se positionner sur le march\u00e9 de la vente. Aussi","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/rmarketingdigital.com\/crm\/como-conseguir-una-buena-base-de-datos-para-call-center\/#primaryimage","url":"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg","contentUrl":"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2021\/11\/Aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-CRM-1280x720-1-4698606.jpg","width":1280,"height":720,"caption":"aprende-a-gestionar-mejor-tus-clientes-con-un-sistema-crm-1280x720-1"},{"@type":"WebSite","@id":"https:\/\/rmarketingdigital.com\/#website","url":"https:\/\/rmarketingdigital.com\/","name":"Marketing num\u00e9rique","description":"Agence de r\u00e9f\u00e9rencement | Publicit\u00e9 sur les r\u00e9seaux sociaux | Gestion de communaut\u00e9","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rmarketingdigital.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/rmarketingdigital.com\/#\/schema\/person\/7c0d9782b2977b840b3740f00c69a73e","name":"Marketing num\u00e9rique","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/c5599c203e0120b8ccbff4666af86f35f9b3dcad468a8bc6295313a3964a80be?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c5599c203e0120b8ccbff4666af86f35f9b3dcad468a8bc6295313a3964a80be?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c5599c203e0120b8ccbff4666af86f35f9b3dcad468a8bc6295313a3964a80be?s=96&d=mm&r=g","caption":"R Marketing Digital"}}]}},"_links":{"self":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/posts\/139456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/comments?post=139456"}],"version-history":[{"count":0,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/posts\/139456\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/media\/139458"}],"wp:attachment":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/media?parent=139456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/categories?post=139456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/tags?post=139456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}