{"id":67919,"date":"2022-08-26T19:50:24","date_gmt":"2022-08-26T17:50:24","guid":{"rendered":"https:\/\/rmarketingdigital.com\/inicio-diccionario-metrica-de-vanidad\/"},"modified":"2024-10-28T22:46:51","modified_gmt":"2024-10-28T21:46:51","slug":"metrica-de-vanidad","status":"publish","type":"glossary","link":"https:\/\/rmarketingdigital.com\/fr\/wiki\/metrica-de-vanidad\/","title":{"rendered":"M\u00e9trique de vanit\u00e9"},"content":{"rendered":"<p><\/p>\n<h1 class=\"textazo\">Quelle est la m\u00e9trique de vanit\u00e9\u00a0?<\/h1>\n<p><\/p>\n<p>Des mesures qui ne sont pas pertinentes pour le d\u00e9veloppement du produit ou du service num\u00e9rique et qui ne fournissent pas non plus d\u2019informations pr\u00e9cieuses pour la prise de d\u00e9cisions commerciales. Le nombre de visites sur un site internet, le nombre de followers sur Twitter, le nombre de fans sur Facebook peuvent \u00eatre interpr\u00e9t\u00e9s comme des indicateurs de vanit\u00e9. Ils sont faciles \u00e0 mesurer ou \u00e0 surveiller, mais leur utilit\u00e9 est limit\u00e9e et ils peuvent donner une fausse id\u00e9e de la croissance. Ils sont diff\u00e9rents des mesures exploitables.<\/p>\n<p><\/p>\n<p class=\"termino-aux\"><span>Autres d\u00e9nominations:<\/span> <br \/>M\u00e9triques de vanit\u00e9<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 es la m\u00e9trica de\u00a0vanidad? M\u00e9tricas que no son relevantes para el desarrollo del producto o servicio digital, ni aportan informaci\u00f3n de valor para la toma de decisiones de negocio&#8230;.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"class_list":["post-67919","glossary","type-glossary","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>M\u00e9trica de vanidad - R Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/fr\/wiki\/metrica-de-vanidad\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00e9trica de vanidad\" \/>\n<meta property=\"og:description\" content=\"\u00bfQu\u00e9 es la m\u00e9trica de\u00a0vanidad? M\u00e9tricas que no son relevantes para el desarrollo del producto o servicio digital, ni aportan informaci\u00f3n de valor para la toma de decisiones de negocio....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rmarketingdigital.com\/fr\/wiki\/metrica-de-vanidad\/\" \/>\n<meta property=\"og:site_name\" content=\"R Marketing Digital\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-28T21:46:51+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/metrica-de-vanidad\\\/\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/metrica-de-vanidad\\\/\",\"name\":\"M\u00e9trica de vanidad - R Marketing Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\"},\"datePublished\":\"2022-08-26T17:50:24+00:00\",\"dateModified\":\"2024-10-28T21:46:51+00:00\",\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/metrica-de-vanidad\\\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/\",\"name\":\"R Marketing Digital\",\"description\":\"Agencia SEO | Publicidad redes sociales | Community Management\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rmarketingdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Vanity Metric - R Marketing num\u00e9rique","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rmarketingdigital.com\/fr\/wiki\/metrica-de-vanidad\/","og_locale":"fr_FR","og_type":"article","og_title":"M\u00e9trica de vanidad","og_description":"\u00bfQu\u00e9 es la m\u00e9trica de\u00a0vanidad? M\u00e9tricas que no son relevantes para el desarrollo del producto o servicio digital, ni aportan informaci\u00f3n de valor para la toma de decisiones de negocio....","og_url":"https:\/\/rmarketingdigital.com\/fr\/wiki\/metrica-de-vanidad\/","og_site_name":"R Marketing Digital","article_modified_time":"2024-10-28T21:46:51+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/rmarketingdigital.com\/wiki\/metrica-de-vanidad\/","url":"https:\/\/rmarketingdigital.com\/wiki\/metrica-de-vanidad\/","name":"Vanity Metric - R Marketing num\u00e9rique","isPartOf":{"@id":"https:\/\/rmarketingdigital.com\/#website"},"datePublished":"2022-08-26T17:50:24+00:00","dateModified":"2024-10-28T21:46:51+00:00","inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rmarketingdigital.com\/wiki\/metrica-de-vanidad\/"]}]},{"@type":"WebSite","@id":"https:\/\/rmarketingdigital.com\/#website","url":"https:\/\/rmarketingdigital.com\/","name":"Marketing num\u00e9rique","description":"Agence de r\u00e9f\u00e9rencement | Publicit\u00e9 sur les r\u00e9seaux sociaux | Gestion de communaut\u00e9","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rmarketingdigital.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"}]}},"_links":{"self":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/glossary\/67919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/glossary\/67919\/revisions"}],"wp:attachment":[{"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/media?parent=67919"}],"wp:term":[{"taxonomy":"glossary-cat","embeddable":true,"href":"https:\/\/rmarketingdigital.com\/fr\/wp-json\/wp\/v2\/glossary-cat?post=67919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}