{"id":67857,"date":"2022-05-19T22:06:39","date_gmt":"2022-05-19T20:06:39","guid":{"rendered":"https:\/\/rmarketingdigital.com\/inicio-diccionario-google-website-optimizer\/"},"modified":"2024-10-28T22:56:51","modified_gmt":"2024-10-28T21:56:51","slug":"google-website-optimizer","status":"publish","type":"glossary","link":"https:\/\/rmarketingdigital.com\/fr\/wiki\/google-website-optimizer\/","title":{"rendered":"Optimiseur de Site Google"},"content":{"rendered":"<p><\/p>\n<h1 class=\"textazo\">Qu&#039;est-ce que l&#039;Optimiseur de Site Google\u00a0?<\/h1>\n<p><\/p>\n<p>Outil gratuit de Google pour faciliter la prise de d\u00e9cision lors de l&#039;introduction de modifications sur une page Web ou une campagne de marketing en ligne. Pour cela, diff\u00e9rentes alternatives sont envisag\u00e9es et le programme propose des rapports d\u00e9taill\u00e9s qui permettent de comparer les r\u00e9sultats, dans le but de tirer le meilleur parti du contenu ou des designs de la version finale, et ainsi d&#039;augmenter le taux de conversion.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 es Google Website\u00a0Optimizer? Herramienta gratuita de Google para facilitar la toma de decisiones al momento de introducir modificaciones de una p\u00e1gina web o una campa\u00f1a de marketing online. Para&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"class_list":["post-67857","glossary","type-glossary","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Google Website Optimizer - R Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/fr\/wiki\/google-website-optimizer\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Website Optimizer\" \/>\n<meta property=\"og:description\" content=\"\u00bfQu\u00e9 es Google Website\u00a0Optimizer? 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