{"id":98434,"date":"2022-09-21T20:54:19","date_gmt":"2022-09-21T18:54:19","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/"},"modified":"2021-03-03T06:02:55","modified_gmt":"2021-03-03T09:02:55","slug":"montate-una-tienda-como-crear-un-ecommerce-en-wordpress","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/","title":{"rendered":"Set up a store - how to create an ecommerce in WordPress"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Por-que-los-ecommerce-estan-experimentado-un-boom\" >Why ecommerce is experiencing a boom<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Por-que-debes-tener-tu-propia-plataforma-de-ventas-o-ecommerce\" >Why you should have your own sales or ecommerce platform<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Que-se-necesita-para-vender-por-internet\" >What is needed to sell online<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Una-web\" >A web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Un-producto-un-servicio\" >A product, a service<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#%C2%BFQue-puedes-vender\" >What can you sell?<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Intangibles\" >Intangibles:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Formacion\" >Training:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Como-montar-una-tienda-en-WordPress\" >How to set up a store in WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#WooCommerce\" >WooCommerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Como-instalar-WooCommerce\" >How to install WooCommerce<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/montate-una-tienda-como-crear-un-ecommerce-en-wordpress\/#Instalando-WooCommerce\" >Installing WooCommerce<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<div itemprop=\"articleBody\">\n<p>We fall short every time we claim that the <strong>e-commerce is a booming activity<\/strong>. And is that the <strong>purchase sale of products and services<\/strong> Through the internet it is something that is definitely here to stay. At the same time, it is an activity that expands exponentially.<\/p>\n<p>Proof of this are the millions of commercial operations that are carried out per day through sales platforms such as Amazon, eBay and mercadolibre. More focused on the sale of <strong>physical goods and products<\/strong>, although with a strong volume of <strong>sales of content or downloadable items<\/strong>.<\/p>\n<p>In this last spectrum, companies such as Netflix, iTunes, <strong>Udemi<\/strong> or steam, where the products being sold consist of <strong>Intangible goods<\/strong>: movies, series, music or video games.<\/p>\n<p>Not to mention that in recent years platforms that are more oriented to <strong>sale of services<\/strong> or experiences like airbnb or trivago have seen a considerable rise, if not astronomical.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Por-que-los-ecommerce-estan-experimentado-un-boom\"><\/span>Why ecommerce is experiencing a boom<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>For no one is a secret ecommerce is experiencing a good time (and it is not something temporary). This is due to several reasons, among which we can mention:<\/p>\n<ul>\n<li>What <strong>the public<\/strong> or <strong>potential buyers trust the platforms<\/strong>: there is no longer the fear, the mistrust that buying \/ selling through a web platform represented a few years ago. Now it is such a common practice that it is not perceived as something magnificent. Today <strong>e-commerce purchases are part of daily life <\/strong>millions of people, just like shopping at the store or the grocery store on the corner.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<ul>\n<li>The technology that makes e-commerce feasible has become accessible. Already <strong>you don&#039;t need to be a giant<\/strong> of the industry like Amazon or Apple <strong>to be able to have an online store<\/strong>.<\/li>\n<\/ul>\n<p>And it is precisely on this point that we want to talk with you in this post.<\/p>\n<p>We want you to repeat with us and tattoo this on fire if necessary:<\/p>\n<p><strong>You don&#039;t have to be a giant to be able to have an online store.<\/strong><\/p>\n<p>You can even repeat it like a mantra while we show you:<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Por-que-debes-tener-tu-propia-plataforma-de-ventas-o-ecommerce\"><\/span>Why you should have your own sales or ecommerce platform<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>On the web there are platforms such as Amazon, eBay or mercadolibre where you can sell just by registering and creating a profile.<\/p>\n<p>But if you are serious about ecommerce, and we are very sure that it is your case, you <strong>you need to create your own sales platform<\/strong>.<\/p>\n<p>One that does not depend on third parties.<\/p>\n<p>Selling on a third party platform implies submitting to their rules and <strong>pay commissions<\/strong>. Yes, pay a percentage for each sale made.<\/p>\n<p>With your own online store you set your own rules. You will not have to pay commissions to anyone.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Que-se-necesita-para-vender-por-internet\"><\/span>What is needed to sell online<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To sell online you need:<\/p>\n<ul>\n<li>A Web.<\/li>\n<li>A productized product or service.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Una-web\"><\/span>A web<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>To sell online requires a <strong>platform<\/strong> that allows you to reach potential customers, or better yet <strong>that they come to you.<\/strong><\/p>\n<p>The first thing then is a web or blog where you can <strong>show your products<\/strong>, services or if it were the case your productivized services.<\/p>\n<p>Needless to say. We create our websites in WordPress.<\/p>\n<p>Reasons abound. If you are one of those who have not yet decided on any <strong>content manager or CMS<\/strong> we leave you a post where we list <strong>7 powerful reasons why we use WordPress.org<\/strong>.<\/p>\n<p><em>In case you are already a convinced user of the best content manager, you can skip this part.\u00a0\u00a0 <\/em><\/p>\n<p>In case <strong>that you do not know what WordPress is<\/strong> and you need <strong>learn how to install it<\/strong> We have prepared for you a fairly complete guide that will help you in the process.<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"dSLBWuRVky\">\n<p>What is WordPress and how to install it (Step by Step Guide)<\/p>\n<\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" src=\"https:\/\/www.cursowpress.com\/que-es-wordpress-como-instalarlo\/embed\/#?secret=dSLBWuRVky\" data-secret=\"dSLBWuRVky\" width=\"600\" height=\"338\" title=\"&quot;What is WordPress and how to install it (Step by Step Guide)&quot; - WordPress Online Course\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>WordPress is without any doubt a <strong>content manager<\/strong> directly linked to the <strong>entrepreneurial spirit<\/strong>. At the same time with it you can set up your store.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Un-producto-un-servicio\"><\/span>A product, a service<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You already know there is no sale without product, without service. If you entered looking for a guide to set up a website in WordPress, it is because you have the clear intention of selling something that you already have or that you already know.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%C2%BFQue-puedes-vender\"><\/span>What can you sell?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The possibilities are almost endless. They do not necessarily have to be physical products. You can offer:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Intangibles\"><\/span>Intangibles:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Yes, <strong>virtual products<\/strong> for download as music, books, a PDF guide.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Formacion\"><\/span>Training:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Lessons. If you are good you can become a teacher so that others can be as good as you. It is our case, we want you to be an expert in WordPress and <strong>We offer you the best online course in Spanish<\/strong>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como-montar-una-tienda-en-WordPress\"><\/span>How to set up a store in WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you are a professional, artist, craftsman, entrepreneur or SME, you are in luck. It is a perfect time to sell.<\/p>\n<p>You do not have to leave an arm and a leg trying. Here we show you how you can <strong>sell online<\/strong> so you can create your own store.<\/p>\n<p>We always like to make life easier for you.<\/p>\n<p>That is why we will teach you how to create a WordPress store using a powerful tool. The best <strong>ecommerce plugin that exists<\/strong>. We offer you WooCommerce.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"WooCommerce\"><\/span>WooCommerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>WooCommerce is with more than three million active installations without any doubt the most popular online store plugin for WordPress. It is free and free.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como-instalar-WooCommerce\"><\/span>How to install WooCommerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In case you don&#039;t know how to install a plugin, we prepare a post where we guide you step by step through the process.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Instalando-WooCommerce\"><\/span>Installing WooCommerce<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>To install Woocommerce you have to follow the following route:<\/p>\n<p>On your WordPress dashboard.<\/p>\n<blockquote>\n<p>Plugins&gt; Add New<\/p>\n<\/blockquote>\n<p>You write in the search engine: <strong>woocommerce<\/strong>. We search (pressing enter)<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-692\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/CursoWordpress-Woocommerce-1024x576.jpg\" alt=\"CourseWordpress Woocommerce \" width=\"1024\" height=\"576\"  \/><\/p>\n<p>Many options will appear.<\/p>\n<p>We will install the one that marks: More than a million active installations.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-694 aligncenter\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/woocommerce-ecommerce.jpg\" alt=\"woocommerce ecommerce\" width=\"442\" height=\"353\"  \/><\/p>\n<p>We press: <strong>Install Now<\/strong>.<\/p>\n<p>We activate it.<\/p>\n<p>Once installed, it will ask us to configure the store.<\/p>\n<p>For this, it is necessary to complete the forms with a series of data.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-695\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/woocommerce-opciones-cursow.jpg\" alt=\"woocommerce cursowpress\" width=\"735\" height=\"157\"  \/><\/p>\n<ul>\n<li>The address of your store.<\/li>\n<li>The currency you use.<\/li>\n<li>Whether you will sell physical or digital products or both.<\/li>\n<li>The method of payment and shipping.<\/li>\n<\/ul>\n<p>You create your products and you will be ready to sell.<\/p>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Nos quedamos cortos cada vez que afirmamos que el comercio electr\u00f3nico es una actividad en auge. Y es que la compra venta de productos y servicios a trav\u00e9s de de&#8230;<\/p>","protected":false},"author":1,"featured_media":98435,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1351],"tags":[],"class_list":["post-98434","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>M\u00f3ntate una tienda - c\u00f3mo crear un ecommerce en WordPress - R Marketing Digital<\/title>\n<meta name=\"description\" content=\"Nos quedamos cortos cada vez que afirmamos que el comercio electr\u00f3nico es una actividad en auge. 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