{"id":95555,"date":"2022-10-14T21:35:57","date_gmt":"2022-10-14T19:35:57","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/"},"modified":"2021-03-03T08:57:49","modified_gmt":"2021-03-03T11:57:49","slug":"que-es-wordpress-y-como-instalarlo-paso-a-paso","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/","title":{"rendered":"What is WordPress and how to install it (Step by Step)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#%C2%BFQue-se-puede-hacer-utilizando-WordPress\" >What can be done using WordPress?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#Blog-personal\" >Personal blog<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#Web-corporativa\" >Corporate web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#Tienda-Online\" >Online store<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#%C2%BFQue-necesito-para-instalar-WordPress\" >What do I need to install WordPress?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#Nombre-de-dominio\" >Domain name<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#Hosting\" >Hosting<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/que-es-wordpress-y-como-instalarlo-paso-a-paso\/#Pasos-para-instalar-WordPress\" >Steps to install WordPress<\/a><\/li><\/ul><\/nav><\/div>\n<div itemprop=\"articleBody\">\n<p><strong>WordPress is a CMS <\/strong>(<em>Content Management System<\/em>) which, translated into Spanish, would be\u00a0<em>content management system<\/em>. With this functionality you will be able to create a blog, a corporate website, a social network, an intranet, an online store ... Any web platform.<\/p>\n<p>It has more than ten years of history and to date it is still in force thanks to, among others, its potential, simplicity and for having a great community that is constantly contributing improvements. At once, <strong>its interface is very intuitive<\/strong> and, any user, regardless of their programming knowledge, is capable of handling it and making design and internal structure changes. In this <strong>WordPress online course<\/strong> You will learn each of the mentioned functions.<\/p>\n<p><img alt='wordpress-logo-1922434' class=\"aligncenter wp-image-199\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/WordPress-logo-1922434.png' width='1200' height='630' srcset='\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/WordPress-logo-1922434.png 1200w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/WordPress-logo-1922434-300x158.png 300w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/WordPress-logo-1922434-1024x538.png 1024w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/WordPress-logo-1922434-768x403.png 768w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/WordPress-logo-1922434-16x8.png 16w' sizes='(max-width: 1200px) 100vw, 1200px'\/><\/p>\n<p>It is so big that currently <strong>has tens of thousands of templates<\/strong> or themes available, both free and paid. It is perhaps the best option for a project as a hobby or to earn a living with it. In this guide we will explain all the information regarding <strong>the benefits of WordPress and how to install it<\/strong> in the right way.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue-se-puede-hacer-utilizando-WordPress\"><\/span>What can be done using WordPress?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Blog-personal\"><\/span>Personal blog<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It is the first option to describe since it is the most used, although, decidedly, not the only one. WordPress stands out for having everything a blog needs: articles, user management, multimedia files, comments\u2026. And, in it, you can talk about any topic: motherhood, technology, economy, cinema, among others. Basically\u00a0<strong>you can create a blog on any topic<\/strong> that you are passionate about.<\/p>\n<p><strong>Install WordPress<\/strong> it has many benefits compared to other CMS like Joomla or Drupal. Some of these focus on the multitude of design options, the creation of menus, categories, widgets, installation of plugins, among others. It is actually a perfect option for your business regardless of whether you want to share your knowledge for free or with the intention of making money with it.<\/p>\n<p><img alt='personal-blog-in-wordpress-2-3305432' class=\"aligncenter wp-image-201\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Blog-personal-en-WordPress-2-3305432.jpg' width='1000' height='733' srcset='\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Blog-personal-en-WordPress-2-3305432.jpg 1000w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Blog-personal-en-WordPress-2-3305432-300x220.jpg 300w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Blog-personal-en-WordPress-2-3305432-768x563.jpg 768w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Blog-personal-en-WordPress-2-3305432-16x12.jpg 16w' sizes='(max-width: 1000px) 100vw, 1000px'\/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Web-corporativa\"><\/span>Corporate web<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Do you have a company or service to offer? Then you can <strong>create a professional website<\/strong> to make a good impression on your target audience. Unlike a blog, a corporate website is generally less interactive: it is about\u00a0<strong>a design that showcases your services and products<\/strong>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Tienda-Online\"><\/span>Online store<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>E-commerce has given way to a new way of selling products and making a living from it. WordPress has the support and ability to <strong>create an online store<\/strong> with one of the most popular plugins on the market: <strong>WooCommerce<\/strong>. It is like an extra function that you can add to your blog or your website. Sell shoes, mobiles, furniture ... Whatever you want!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue-necesito-para-instalar-WordPress\"><\/span>What do I need to install WordPress?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Nombre-de-dominio\"><\/span>Domain name<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The<strong>\u00a0domain<\/strong> is the name with which they will find you. If you are looking to start a personal blog about health and want to call it: health and more, your final blog would look like this: <em>www.saludymas.com<\/em>. Of course, this name can only belong to one person, in such a way that, if someone has already registered it, you will not be able to appropriate it until they stop renewing it. There are many <strong>companies that offer this domain registration service<\/strong>On average, each name registration has a value of about \u20ac 10 \/ $ and is renewed every year.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Hosting\"><\/span>Hosting<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It is the place where you will save everything you do on your website. <strong>It is important that you choose a good web host<\/strong> so you don&#039;t have speed and storage problems. Make sure it has 24-hour support and in your language. If it is by phone and not by mail, the better. Hosting plans usually start from \u20ac 2-3 \/ $ per month.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pasos-para-instalar-WordPress\"><\/span>Steps to install WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img alt='2017-03-20_151526-1024x537-1499210' class=\"aligncenter wp-image-8\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/2017-03-20_151526-1024x537-1499210.jpg' width='1024' height='537' srcset='\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/2017-03-20_151526-1024x537-1499210.jpg 1024w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/2017-03-20_151526-1024x537-1499210-300x157.jpg 300w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/2017-03-20_151526-1024x537-1499210-768x403.jpg 768w, \/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/2017-03-20_151526-1024x537-1499210-16x8.jpg 16w' sizes='(max-width: 1024px) 100vw, 1024px'\/><\/p>\n<ul>\n<li><strong>Step 1<\/strong>: when you already have your domain name, <strong>go to the NDS section<\/strong> (<em>Domain Name System<\/em>) and add there the addresses that your hosting gives you, which in general will be similar to these: <em>ns1.hosting.com<\/em> and <em>ns2.hosting.com<\/em>. In a matter of hours your website will be accessible from any browser.<\/li>\n<li><strong>Step 2<\/strong>: install WordPress, for this you must go to <strong>control panel of your hosting<\/strong> then go to the Software option and click on <em>Softaculous Applications Installer<\/em>Now choose WordPress and fill in the fields that it asks for. If you have correctly carried out all the aforementioned steps you will receive an email with the access data of your new blog and <strong>you will have already created your website in WordPress<\/strong>.<\/li>\n<\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>WordPress es un CMS (Content Management System) que, traducido al espa\u00f1ol, ser\u00eda\u00a0sistema de gesti\u00f3n de contenido. Con esta funcionalidad\u00a0vas a poder crear un blog, una web corporativa, una red social,&#8230;<\/p>","protected":false},"author":1,"featured_media":95556,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1351],"tags":[],"class_list":["post-95555","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Qu\u00e9 es WordPress y c\u00f3mo Instalarlo (Paso a Paso) - R Marketing Digital<\/title>\n<meta name=\"description\" content=\"WordPress es un CMS (Content Management System) que, traducido al espa\u00f1ol, ser\u00eda\u00a0sistema de gesti\u00f3n de contenido. 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