{"id":88013,"date":"2022-08-29T11:57:27","date_gmt":"2022-08-29T09:57:27","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/"},"modified":"2021-07-06T10:05:39","modified_gmt":"2021-07-06T08:05:39","slug":"paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/","title":{"rendered":"Accelerated Mobile Pages: AMP for WordPress Mobile Optimization"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#%C2%BFQue-es-AMP\" >What is AMP?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#%C2%BFQue-sitios-web-deberian-usar-AMP\" >What websites should use AMP?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#%C2%BFQue-es-diferente-en-AMP\" >What is different in AMP?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#Por-que-los-editores-y-los-blogs-deberian-habilitar-AMP\" >Why Publishers and Blogs Should Enable AMP<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#Que-optimizaciones-se-requieren-para-AMP\" >What optimizations are required for AMP<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#Como-agregar-AMP-para-WordPress\" >How to add AMP for WordPress<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#Complemento-AMP-WordPress-de-Automattic\" >AMP WordPress Plugin by Automattic<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#AMP-para-WP-paginas-moviles-aceleradas\" >AMP for WP - Accelerated Mobile Pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#Mas-formas-de-agregar-AMP-para-WordPress\" >More ways to add AMP for WordPress<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/paginas-moviles-aceleradas-amp-para-optimizacion-movil-de-wordpress\/#%C2%BFDeberia-agregar-AMP-para-WordPress\" >Should you add AMP for WordPress?<\/a><\/li><\/ul><\/nav><\/div>\n<div class=\"container-med\">\n<div class=\"entry atype\">\n<p>Browsing and surfing the Internet should be quick and easy. Webmasters are constantly trying to make this doable by optimizing website performance and improving site speed, and a great way to do this is with AMP for WordPress.<\/p>\n<p>The websites were designed primarily for larger screens. But smaller screens are increasing in number and even outpacing laptops and personal computers. Mobile now represent <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/marketingland.com\/digital-growth-now-coming-mobile-usage-comscore-171505\">65% of the time in digital media<\/a>. Portable devices need pages to load as fast as they do on larger screens, if not faster.<\/p>\n<p>To meet this demand for fast-loading content, apps designed for specific mobile platforms are available on Apple (News), Facebook (Instant Articles), and Snapchat (Discover). At the beginning of this year. Google introduced Accelerated Mobile Page (AMP) to accelerate mobile content delivery and provide a better user experience.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue-es-AMP\"><\/span>What is AMP?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img alt='amp-project-5232103' class=\"aligncenter\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/AMP-Project-5232103.png' width=\"900\" height=\"445\"><\/p>\n<p><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.ampproject.org\/\">AMP project<\/a> was announced by <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/googleblog.blogspot.in\/2015\/10\/introducing-accelerated-mobile-pages.html\">Google in October 2015<\/a>and it was launched in February 2016. It is an open source initiative that gives publishers the means to create mobile-optimized content once and load it anywhere on the mobile web instantly.<\/p>\n<p>On February 24, 2016, Google began rolling out AMP-compliant content on a carousel on its mobile search results page. Users can slide the carousel and touch the item they want to read. Pinterest reported that the pages were <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/engineering.pinterest.com\/blog\/building-faster-mobile-web-experience-amp\">4 times faster, using 8 times less data than normal mobile optimized pages<\/a>. This is doable due to the way the pages are formatted and delivered.<\/p>\n<p>As of August 2016, Google Search has more than 150 million AMP documents in its index and is growing at a rate of 4 million per week. At the beginning of August, Google at the same time started a <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/webmasters.googleblog.com\/2016\/08\/amp-your-content-preview-of-amped.html\">google search preview for expanded content<\/a>. He hopes to implement it more widely later this year.<\/p>\n<div style=\"width: 910px\" class=\"wp-caption aligncenter\"><img alt='search-preview-9733830' src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/Search-Preview-9733830.png' width=\"900\" height=\"742\"><\/p>\n<p class=\"wp-caption-text\">AMP in search preview<\/p>\n<\/div>\n<p>You can take a look at the fast loading pages in AMP-enabled search <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.google.co.in\/webhp?esrch=AcceleratedMobilePages::Preview,AcceleratedMobilePagesDesktop::Promo&amp;gws_rd=cr&amp;ei=AEvqV9W5CY2UvQSkjYmIDw\">here<\/a>. Check it out using the link on your mobile phone (it won&#039;t work on desktop computers).<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue-sitios-web-deberian-usar-AMP\"><\/span>What websites should use AMP?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In February, the editors project started. But AMP adoption has spread far beyond the publishing industry to entertainment, travel, e-commerce, and more.<\/p>\n<p>Favorable reports are being received from early users. With an 88% improvement in loading time for AMP documents, <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.ampproject.org\/case-studies\/washingtonpost\/\">Washington Post reports<\/a> a 23% increase in the number of recurring mobile phone users. <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/amphtml.wordpress.com\/2016\/09\/21\/experience-the-lightning-bolt\/amp\/\">eBay<\/a> is one of the leading e-commerce companies switching to AMP with nearly 15 million AMP-based product navigation pages. Before long, these pages are expected to be expanded to be discovered in a search.<\/p>\n<p>So which websites should use AMP? Definitely those that rely heavily on mobile traffic. But considering that more and more users are choosing to use their mobile devices to browse the internet, AMP for WordPress (or any website) could be a nice addition.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue-es-diferente-en-AMP\"><\/span>What is different in AMP?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>This content delivery system is based on the AMP HTML framework and is faster than regular HTML because,<\/p>\n<ul>\n<li>It is a tight version of the normal HTML framework, minus all the JavaScript content. For JavaScript, the framework is based on the common AMP JS library.<\/li>\n<li>Content is cached and stored in a common cloud, eliminating the time required to query and fetch from the server.<\/li>\n<\/ul>\n<p>There are many more differences, but the two mentioned here should give you a quick and comprehensive understanding.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Por-que-los-editores-y-los-blogs-deberian-habilitar-AMP\"><\/span>Why Publishers and Blogs Should Enable AMP<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>While reading slow-loading pages on mobile remains a daunting experience for users, publishers are losing revenue from mobile advertising. AMP will help attract and retain visitors for longer periods on the website and has the potential to generate income through clicks.<\/p>\n<p>AMP pages appear next to a lightning bolt icon to mark them from normal web pages. Viewers who click this option will be directed directly to AMP pages within the AMP viewer. Not only that, the content will be instantly available in a Google search and will be accessible through social platforms such as Twitter, LinkedIn, WordPress, Parse.ly, Adobe Analytics, Nuzzel and Pinterest.<\/p>\n<p>At the same time, publishers will have access to Google Analytics to observe the performance of their pages. They can select your best content and use it to optimize website performance and user experience.<\/p>\n<p>AMP offers another advantage in that it takes care of high performance and user experience, so publisher resources can focus on providing great content.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Que-optimizaciones-se-requieren-para-AMP\"><\/span>What optimizations are required for AMP<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>AMP is in fact<a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.ampproject.org\/docs\/get_started\/technical_overview.html\"> many optimizations on the website<\/a> done evenly as required by Google. The various optimizations that you must perform to make a web page compatible with AMP are,<\/p>\n<ul>\n<li><em>Allow only asynchronous JavaScript<\/em> - to avoid delaying the processing of the page. This means that you cannot use any JavaScript that you create and must rely on AMP items to handle the interactive content on your pages. JS in iframes is allowed, but only if it doesn&#039;t prevent rendering.<\/li>\n<li><em>Size all resources statically<\/em> - AMP loads the page without waiting for resources such as images and iframes to download. The size of these resources must be indicated in HTTP, so the size and position of these resources are known before the download begins.<\/li>\n<li><em>Don&#039;t let extension mechanisms block rendering<\/em> - if any extension is to be included in the page, the custom script must inform the system about it. This creates a space for the extension, even before AMP knows what it will include. Extensions for lightboxes, Instagram embeds, and tweets are fine as they don&#039;t block rendering of the page, although they do require additional HTTP requests.<\/li>\n<li><em>Keep all third-party JavaScript out of the critical path<\/em> - Custom JavaScript is only allowed in sandboxed iframes. This way it does not block the loading of the main page.<\/li>\n<li><em>All CSS must be inline and limited in size<\/em> - this helps decrease the number of HTTP requests on the critical path.<\/li>\n<li><em>Source activation must be efficient<\/em>- the AMP system does not allow HTTP requests until the fonts begin to download.<\/li>\n<li><em>Minimize recalculation of size<\/em> - recalculations delay rendering, so it should be kept to a minimum.<\/li>\n<li><em>Run only GPU-enabled animations<\/em> - All animations must be able to run on GPU (Graphics Processing Unit).<\/li>\n<li><em>Prioritize resource loading<\/em> - Only content that is needed is uploaded first, and ads and images are delivered as soon as possible, but are uploaded only when needed. That way, the CPU demand is kept to a minimum.<\/li>\n<li><em>Load pages in an instant<\/em> - Pre-processing consumes a lot of bandwidth and CPU. AMP pre-processing only loads required content first and downloads third-party iframes and other resources only if necessary.<\/li>\n<\/ul>\n<p>A standard variety of ad formats, ad networks and technologies will be available. At the same time, publishers at the same time can choose their own formats, as long as it is not an obstacle to speed.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como-agregar-AMP-para-WordPress\"><\/span>How to add AMP for WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google has a <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.ampproject.org\/docs\/get_started\/create.html\">tutorial<\/a> that you can refer to to create basic AMP HTML pages, organize them, validate them as AMP-compliant, publish them, and distribute them. <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/www.ampproject.org\/docs\/guides\/validate.html\">Validating AMP pages<\/a> It is important, because that way, third parties like Twitter and Instagram trust that the pages will display well on their platforms.<\/p>\n<p>When it comes to websites hosted on WordPress.com, they are automatically compatible with WordPress without having to do anything else. Self-hosted WordPress websites can enable AMP for WordPress by installing a plugin.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Complemento-AMP-WordPress-de-Automattic\"><\/span>AMP WordPress Plugin by Automattic<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img alt='amp-wordpress-automattic-7616770' class=\"alignnone\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/amp-wordpress-automattic-7616770.png' width=\"772\" height=\"250\"><\/p>\n<p>Once you download, install and activate the <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wordpress.org\/plugins\/amp\/\">AMP Plugin<\/a> On the WordPress website, your posts will automatically have a dynamically generated AMP version. You can access these pages by adding <strong><em>amp<\/em><\/strong>  at the end of your URL (example.com\/my-post\/amp). If you don&#039;t have nice permalinks enabled, add <strong><em>? amp = 1<\/em><\/strong> to links (which would look like example.com\/?p=100&amp;=1). The only other step is to test and validate your pages as mentioned previously.<\/p>\n<p>You won&#039;t notice any settings or functions at all for this plugin. There is an additional panel option for AMP Analytics where you can paste your own JSON setup code, but that&#039;s it.<\/p>\n<p>This plugin is the official Automattic stable plugin and at this time it does not support pages and files, nor can you customize pages. But it&#039;s a very simple and easy to use option, and you can find some guidance through the documentation on Github for customization.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"AMP-para-WP-paginas-moviles-aceleradas\"><\/span>AMP for WP - Accelerated Mobile Pages<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img alt='amp-for-wp-plugin-9649116' class=\"alignnone\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/amp-for-wp-plugin-9649116.png' width=\"772\" height=\"250\"><\/p>\n<p>Another great free option is <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wordpress.org\/plugins\/accelerated-mobile-pages\/\">AMP for WP<\/a>. This free WordPress plugin offers quick and easy setup - just install, enable settings, and start auto-generating your AMP for your website. Bonus: this plugin simultaneously supports multiple sites.<\/p>\n<p>There are built-in settings to enable AMP (posts, pages, files), add mobile ad areas, structured data (an important part of SEO), Yoast SEO meta tag incorporation, advanced index \/ no index options, push notification, native Feedback from AMP, AMP custom translations (if you&#039;re using a language other than English you&#039;ll want to update this), and more. The setup is very comprehensive for a free plugin that is awesome.<\/p>\n<p>Best of all, this plugin offers layout options so you can customize the appearance of your AMP output. Use the included default AMP themes or use your <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/ampforwp.com\/amp-theme-framework\/\">AMP Thematic Framework<\/a> to create your own unique design.<\/p>\n<p>AMP for WP at the same time offers <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/ampforwp.com\/extensions\/\">premium extensions<\/a> to add features (such as a call to action or AMP caching) and support for popular plugins including WooCommerce, Advanced Custom Fields, and Contact Form 7.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Mas-formas-de-agregar-AMP-para-WordPress\"><\/span>More ways to add AMP for WordPress<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Of course, this is not the only way to add AMP to your WordPress website. Other plugins that can help you with AMP for WordPress websites include:<\/p>\n<ul>\n<li>WP AMP - To create a custom AMP layout without coding and increase SEO. You can read more about it here.<\/li>\n<li>Accelerated Mobile Pages (AMP) for WordPress - to create an AMP theme for your website.<\/li>\n<li><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wordpress.org\/plugins\/custom-amp-accelerated-mobile-pages\/\">Custom AMP<\/a> - to help personalize your AMP content.<\/li>\n<li><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wordpress.org\/plugins\/pagefrog\/\">Facebook Instant Articles and Google AMP Pages<\/a> - to publish and manage your content directly from WordPress to Google AMP pages with support for ads and analytics.<\/li>\n<li><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wordpress.org\/plugins\/glue-for-yoast-seo-amp\/\">Glue for Yoast SEO and AMP<\/a> - to ensure that the default WordPress AMP plugin uses the proper Yoast SEO metadata and allows modification of the AMP page layout.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFDeberia-agregar-AMP-para-WordPress\"><\/span>Should you add AMP for WordPress?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Although AMP is not required for Google to discover web pages, it is quite obvious that Google will aim to implement the AMP project more broadly eventually. Currently, compliance with AMP is not an independent factor for <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/support.google.com\/webmasters\/answer\/6340290\">google search ranking<\/a>. Although it is reasonable to assume that it will be important at some point,<\/p>\n<p>If you consider that page load speed is a factor in search engine rankings, you really don&#039;t have much choice if you want to be a part of the mobile internet. If search engine rankings are important to you, all second thoughts about the AMP trail are likely to fade.<\/p>\n<p>But being part of the project requires strict adherence to the format required by Google and may not be to everyone&#039;s liking. It restricts what you can put on your website and it can make all blogs appear somewhat uniform and lacking in individuality. Some animations are not allowed and forms are not supported. And when it comes to landing pages, AMP may not be a good idea at all. At the same time, there may be websites that emphasize aesthetics and branding over speed, for whom AMP can be a deterrent.<\/p>\n<p>However, if you want to create a fast and engaging experience for your users and get them to stay longer, you should seriously consider AMP for WordPress (or any other type of website you can run). If it&#039;s a spot on the AMP carousel on Google search pages that you want to corner, jump on the AMP train.<\/p>\n<\/div>\n<p><script type=\"application\/ld+json\">{\n    \"@context\": \"http:\\\/\\\/schema.org\",\n    \"@type\": \"BlogPosting\",\n    \"mainEntityOfPage\": {\n        \"@type\": \"WebPage\",\n        \"@id\": \"https:\\\/\\\/www.wpexplorer.com\\\/amp-mobile-wordpress\\\/\"\n    },\n    \"headline\": \"Accelerated Mobile Pages: AMP for WordPress Mobile Optimization\",\n    \"image\": {\n        \"@type\": \"ImageObject\",\n        \"url\": \"https:\\\/\\\/www.wpexplorer.com\\\/wp-content\\\/uploads\\\/amp-for-wordpress.jpg\",\n        \"width\": 900,\n        \"height\": 450\n    },\n    \"datePublished\": \"2017-12-14T11:07:35-06:00\",\n    \"dateModified\": \"2019-10-01T19:14:53-06:00\",\n    \"author\": {\n        \"type\": \"Person\",\n        \"name\": \"Vishnu\"\n    },\n    \"publisher\": {\n        \"@type\": \"Organization\",\n        \"name\": \"R Marketing Digital\",\n        \"logo\": {\n            \"@type\": \"ImageObject\",\n            \"url\": \"https:\\\/\\\/www.wpexplorer.com\\\/wp-content\\\/themes\\\/wpexplorer\\\/images\\\/wpexplorer-organization-logo.png\",\n            \"width\": 400,\n            \"height\": 60\n        }\n    },\n    \"description\": \"Accelerated Mobile Pages, AMP for WordPress. An overview about AMP by Google, how to add it to WordPress and if you should add AMP to your websites.\"\n}<\/script><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Navegar y navegar en Internet deber\u00eda ser r\u00e1pido y f\u00e1cil. 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