{"id":86908,"date":"2022-09-16T18:08:43","date_gmt":"2022-09-16T16:08:43","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/"},"modified":"2021-03-03T17:13:14","modified_gmt":"2021-03-03T20:13:14","slug":"como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/","title":{"rendered":"How to grow your audience and promote your products with contests for WordPress"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Los-beneficios-de-ejecutar-una-competencia-de-WordPress\" >The benefits of running a WordPress competition<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Recopilacion-de-direcciones-de-correo-electronico\" >Collection of email addresses<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Hacer-crecer-su-audiencia\" >Grow your audience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Mejorando-su-presencia-en-las-redes-sociales\" >Improving your presence on social media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Sensibilizacion-de-la-marca\" >Brand awareness<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Promocion-de-sus-productos\" >Promotion of your products<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Cosas-a-considerar-ANTES-de-comenzar-la-competencia\" >Things to consider BEFORE starting the competition<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#%C2%BFCual-es-el-objetivo-del-concurso\" >What is the purpose of the contest?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#%C2%BFQuien-es-el-publico-objetivo\" >Who is the target audience?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#%C2%BFQue-tipo-de-competencia-de-WordPress-ejecutara\" >What kind of WordPress competition will you run?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Los-diferentes-tipos-de-competiciones-que-puedes-realizar\" >The different types of competitions you can do<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Un-concurso-de-fotografia\" >A photography contest<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Un-concurso-de-comentarios-de-WordPress\" >A WordPress comment contest<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Compartiendo-la-competencia-en-las-redes-sociales\" >Sharing the competition on social media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Concurso-Recomienda-a-un-amigo\" >Recommend a friend contest<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Un-concurso-de-videos\" >A video contest<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/rmarketingdigital.com\/en\/wordpress\/como-hacer-crecer-su-audiencia-y-promocionar-sus-productos-con-concursos-para-wordpress\/#Loteria-WooCommerce\" >WooCommerce Lottery<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<div class=\"container-med\">\n<div class=\"entry atype\">\n<p>Running a contest on your WordPress website can be very valuable, but at the same time it can be hard work. If planned and executed correctly, it can help grow your audience, increase brand awareness, and help promote and sell your products.<\/p>\n<p>But what should you keep in mind before running a competition and what kind of competition is best suited for your project? In this article, we&#039;ll look at some of the different types of contests you can run, as well as the best WordPress competition plugins that make growing your audience a breeze.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Los-beneficios-de-ejecutar-una-competencia-de-WordPress\"><\/span>The benefits of running a WordPress competition<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img alt='wordpress-competition-photodune-4632571-2087443' class=\"aligncenter size-full wp-image-37618\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/WordPress-competition-photodune-4632571-2087443.jpg' width=\"750\" height=\"462\"><\/p>\n<p>Running a competition generates excitement and interaction among your website community. The rewards don&#039;t have to be huge, but if done right, the rewards for your business can be.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Recopilacion-de-direcciones-de-correo-electronico\"><\/span>Collection of email addresses<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Contests are a great way to collect email addresses and one of the few times people are happy to part ways with them. People love fun contests, and more than that, they love giveaways. Giving an email address to enter the chance to win a prize is a small price to pay. Meanwhile, your site&#039;s mailing list grows and grows.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Hacer-crecer-su-audiencia\"><\/span>Grow your audience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>An obvious result of a competition is that you can reach a wider audience, especially if you make the most of your social media channels. The more people who enter your contest, discuss it, and share it online with their friends, the more your website will start to grow and reach a new audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Mejorando-su-presencia-en-las-redes-sociales\"><\/span>Improving your presence on social media<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Contests are a popular way to improve your social media presence. Share or run your competitions through your social media accounts and your shares, likes and followers will grow rapidly. This will grow your audience on social media, and if you are smart about it, it will help increase traffic to your site.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Sensibilizacion-de-la-marca\"><\/span>Brand awareness<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Social media marketing, while reaching a wider audience through competition, contributes greatly to increasing brand awareness. The excitement surrounding your contest and the consequent outreach to new consumers that may occur will help increase your overall brand awareness. Along with that, the competition itself and the interaction around you will help you position yourself as a serious brand and a genuine authority in your industry.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Promocion-de-sus-productos\"><\/span>Promotion of your products<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Contests at the same time are an awesome way to promote your products, especially if you base a contest on one of your products. This could be using your product as a prize, asking people to comment on a particular product, or sharing photos showing one of your products. Let your visitors and customers market your products for you through contests, sharing images and discussing them with a wider audience.<\/p>\n<p>All of the above points should ultimately lead to an increase in traffic to your site and more sales or leads. However, this will only be true if you have thought carefully about the competition and have chosen the right type of contest for your site and audience.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Cosas-a-considerar-ANTES-de-comenzar-la-competencia\"><\/span>Things to consider BEFORE starting the competition<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img alt='wordpress-winner-dollarphotoclub_105863212-4981152' class=\"fullimg alignnone wp-image-37619 size-full\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/WordPress-Winner-Dollarphotoclub_105863212-4981152.jpg' width=\"750\" height=\"553\"><\/p>\n<p>Once you&#039;ve decided to run a competition from your WordPress website, don&#039;t rush into it without a clear plan or strategy. There are a few key points to consider before starting.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%C2%BFCual-es-el-objetivo-del-concurso\"><\/span>What is the purpose of the contest?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Think carefully about what you want to achieve when running a WordPress competition. Who are you targeting and, therefore, what kind of contest should you run? Do you want to grow your audience, increase your mailing list, promote your products or something else? Remember, in the long run, you can run more than one WordPress competition, this way choose one or two goals for your site&#039;s first contest.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%C2%BFQuien-es-el-publico-objetivo\"><\/span>Who is the target audience?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You must identify your target audience if you want your competition to achieve their goals. You want your contest to attract the kind of people who are likely to become customers, customers, or subscribers, not people who love competencies but are not interested in your niche.<\/p>\n<p>The prize of your contest is important here. It doesn&#039;t have to be expensive, but more importantly, it should resonate with your target audience and relate to your products or industry. This will help attract the right clientele.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%C2%BFQue-tipo-de-competencia-de-WordPress-ejecutara\"><\/span>What kind of WordPress competition will you run?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The type of competition you choose to run should help tick the boxes to attract the right audience and achieve the goals of the contest. Think about the type of competition your target audience will be interested in participating in. As an example, at the most basic level, photographers organize a photography contest. But if your goal is to collect email addresses, make sure this is a prerequisite for entering the competition.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Los-diferentes-tipos-de-competiciones-que-puedes-realizar\"><\/span>The different types of competitions you can do<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Here are a few different types of contests you can run, as well as some of the best WordPress contest plugins that can help you manage them.<\/p>\n<div class=\"gray-box\">\n<p><strong>Note:<\/strong> Be sure to research the sweepstakes and lottery laws in your country, state, providence, county, city, etc. In some cases, there may be age restrictions, tax forms, or other rules and requirements that it is your responsibility to follow.<\/p>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"Un-concurso-de-fotografia\"><\/span>A photography contest<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3><img alt='photo-contest-wordpress-plugin-3315101' class=\"fullimg alignnone wp-image-37617 size-full\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/Photo-Contest-WordPress-Plugin-3315101.jpg' width=\"750\" height=\"200\"><\/h3>\n<p>It is well known that people engage more with images online than text. So why not take advantage of this and organize a photo contest? Sharing images in a competition can be a great way to promote your products, since the competition can consist of posting an image of one of your products that is used or enjoyed. To increase engagement on your site, you can ask people to vote on the images to determine the winner.<\/p>\n<p>Photo Contest Plugin is a premium WordPress competition plugin. It enables you to set up a photo contest on your WordPress site and offers a range of options so that you can tailor the contest to your needs. Count the votes and identify the winner for you, taking all the hassle out of organizing and running an online competition with WordPress.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Un-concurso-de-comentarios-de-WordPress\"><\/span>A WordPress comment contest<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img alt='pick-giveaway-winner-plugin-8383485' class=\"fullimg alignnone wp-image-37616 size-full\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/Pick-Giveaway-Winner-Plugin-8383485.png' width=\"750\" height=\"239\"><\/p>\n<p>If you want to create a competition that encourages excitement, discussion, and engagement among your website community, you must install and run the free WordPress plugin. <a rel=\"nofollow noopener noreferrer\" target=\"_blank\">Choose the winner of the draw<\/a>. This plugin enables you to run a contest on your site that is based on people commenting on a blog post.<\/p>\n<p>Just choose which blog post you want people to discuss and then offer a chance to win, selected randomly by the plugin, for anyone who chooses to comment. This type of contest encourages speech on your site and creates a strong interactive community.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Compartiendo-la-competencia-en-las-redes-sociales\"><\/span>Sharing the competition on social media<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img alt='wishpond-social-contests-5767137' class=\"fullimg wp-image-37615 size-full alignnone\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/Wishpond-Social-Contests-5767137.jpg' width=\"750\" height=\"240\"><\/p>\n<p>An awesome way to encourage people to build brand awareness and gain new followers is to hold a social sharing competition. This involves creating some kind of image or text and asking people to share and like it, for a chance to win.<\/p>\n<p><a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wordpress.org\/plugins\/wishpond-social-campaigns\/\">Wishpond social contests<\/a> is a great free WordPress competition plugin that enables you to set up a contest to share on Facebook and Twitter. Run and monitor the competition for you and even pick the winner at random.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Concurso-Recomienda-a-un-amigo\"><\/span>Recommend a friend contest<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img alt='invitebox-wordpress-competition-plugin-1938429' class=\"fullimg alignnone wp-image-37613 size-full\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/Invitebox-WordPress-Competition-Plugin-1938429.png' width=\"750\" height=\"240\"><\/p>\n<p>InviteBox is a premium refer-a-friend WordPress contest plugin that makes it possible to run referral contests. But it comes with a 14-day free trial (which you can use to help launch a new website and then use different contest plugins later on).<\/p>\n<p>When setting up a referral campaign with <a rel=\"nofollow noopener noreferrer\" target=\"_blank\" href=\"https:\/\/wordpress.org\/plugins\/refer-a-friend-widget-for-wp\/\">InviteBox<\/a> You can direct your competition by rewarding those who refer your friends. People are often happy to refer a friend if they have a chance to win a prize. Meanwhile, your site benefits from promoting and sharing your business with a new audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Un-concurso-de-videos\"><\/span>A video contest<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img alt='video-contest-wordpress-pugin-3658744' class=\"fullimg alignnone wp-image-37614 size-full\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/Video-Contest-WordPress-Pugin-3658744.jpg' width=\"750\" height=\"212\"><\/p>\n<p>Online videos are what everyone is interested in right now, this way try to take advantage of that. Video Contest WordPress Plugin is a premium competition plugin that will help you set up and manage a video contest for yourself. Through video contests, you can promote your brand and products. Hopefully, people at the same time will share the competition and the videos on social media, which will help increase your audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Loteria-WooCommerce\"><\/span>WooCommerce Lottery<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img alt='woocommerce-lottery-8638511' class=\"fullimg wp-image-37653 size-full alignnone\" src='https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/09\/WooCommerce-Lottery-8638511.png' width=\"590\" height=\"300\"><\/p>\n<p>Or you could run an old-fashioned lottery. WooCommerce Lottery enables you to run your own WordPress lotteries using the power of WooCommerce.<\/p>\n<p>After installation, you will be able to create a lottery in the same way that you would create any other WooCommerce product page. You can set a price tag for each ticket, which users pay to use any of the WooCommerce approved payment gateways that you have installed on your website.<\/p>\n<p>At the same time you can control all the important details of each lottery. This includes the start \/ end times, the maximum number of entries per user, and the number of winners. At the same time you can specify the absolute maximum number of available tickets. To generate more excitement, there is even a range of animated widgets, counting down to the next draw.<\/p>\n<p>When the lottery end time comes, the plugin will at the same time take care of all the things behind the scenes, including the selection of the winning tickets at random. After the draw, WooCommerce Lottery will at the same time send email notifications to the winners and, if you wish, to the non-winners.<\/p>\n<p>Even though you can&#039;t use the plugin to withdraw cash, it can be used to give away great prizes, for example products stored in your eCommerce store.<\/p>\n<hr>\n<p>Of course, there are many more types of contest services and plugins that you can use, but the ones mentioned in this article are definitely a good place to start. Think carefully about your type of website or business, the audience you want to attract and, most importantly, what you want to reach through your competition. Then choose the type of contest accordingly. Good luck!<\/p>\n<p><em>How will you use contests to promote and grow your website?<\/em> Share your thoughts in the comments below.<\/p>\n<\/div>\n<p><script type=\"application\/ld+json\">{\n    \"@context\": \"http:\\\/\\\/schema.org\",\n    \"@type\": \"BlogPosting\",\n    \"mainEntityOfPage\": {\n        \"@type\": \"WebPage\",\n        \"@id\": \"https:\\\/\\\/www.wpexplorer.com\\\/competitions-plugins-wordpress\\\/\"\n    },\n    \"headline\": \"How to Grow Your Audience and Promote Your Products with Competitions for WordPress\",\n    \"image\": {\n        \"@type\": \"ImageObject\",\n        \"url\": \"https:\\\/\\\/www.wpexplorer.com\\\/wp-content\\\/uploads\\\/wordpress-contest-competition-plugins.jpg\",\n        \"width\": 900,\n        \"height\": 450\n    },\n    \"datePublished\": \"2016-04-14T13:48:50-06:00\",\n    \"dateModified\": \"2019-09-29T20:01:35-06:00\",\n    \"author\": {\n        \"type\": \"Person\",\n        \"name\": \"jfylan\"\n    },\n    \"publisher\": {\n        \"@type\": \"Organization\",\n        \"name\": \"R Marketing Digital\",\n        \"logo\": {\n            \"@type\": \"ImageObject\",\n            \"url\": \"https:\\\/\\\/www.wpexplorer.com\\\/wp-content\\\/themes\\\/wpexplorer\\\/images\\\/wpexplorer-organization-logo.png\",\n            \"width\": 400,\n            \"height\": 60\n        }\n    },\n    \"description\": \"Learn out how to grow your audience with WordPress giveaways and competitions to drive more traffic to your website using WordPress contests.\"\n}<\/script><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Realizar un concurso en su sitio web de WordPress puede ser muy valioso, pero al mismo tiempo puede ser un trabajo duro. Si se planifica y ejecuta correctamente, puede ayudar&#8230;<\/p>","protected":false},"author":1,"featured_media":86909,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1351],"tags":[],"class_list":["post-86908","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>C\u00f3mo hacer crecer su audiencia y promocionar sus productos con concursos para WordPress - R Marketing Digital<\/title>\n<meta name=\"description\" content=\"Realizar un concurso en su sitio web de WordPress puede ser muy valioso, pero al mismo tiempo puede ser un trabajo duro. 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