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The advertising material<\/b>, or advertisement, is the medium of transmission of advertising messages in the trade promotion industry. In Online Marketing the advertising material<\/b> It is carried out through Affiliate Marketing.\n<\/p>\n The advertisements<\/b> They are the means of transmitting advertising messages. Some examples are banners or advertisements on the radio. In the radio advertising industry, the advertising material is the radio spot, and the advertisements in PC video games are called in-game advertising<\/i>.\n<\/p>\n In online marketing an advertiser publishes his material on his web portal or through emails, email marketing<\/i>. The objective of commercial promotion is attract the attention of visitors and generate interest on the web portal or, for example for an online store, obtain a sale<\/b> (the general objective is to obtain a Conversion).\n<\/p>\n Another alternative is to place the ads on external websites. The visitor will be redirected to your web portal from the ad and for this a commission is paid to the affiliate networks<\/i>.\n<\/p>\n To refer to the advertising medium, an abbreviated definition of the English word "advertisement" is normally used: ad<\/b> and it refers to all the forms that exist of commercial promotion online.\n<\/p>\n To see the success of the commercial promotion you can use and review the Opportunity To See<\/b><\/i> that offers an average value on the number of times that a person has come into contact with an advertising medium.\n<\/p>\n The most common form of commercial promotion on the Internet is still the banner<\/b>. This can have different formats and dimensions measured in pixels. There are also other alternatives for online commercial promotion and Display Marketing:\n<\/p>\n\nDefinition<\/span>
\n<\/h2>\n\nRelevance for Online Marketing<\/span>
\n<\/h2>\n\nTypes<\/span>
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\nWeb links<\/span>
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