{"id":68994,"date":"2022-07-23T06:51:40","date_gmt":"2022-07-23T04:51:40","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wiki\/meta-description\/"},"modified":"2024-10-28T22:48:39","modified_gmt":"2024-10-28T21:48:39","slug":"meta-description","status":"publish","type":"glossary","link":"https:\/\/rmarketingdigital.com\/en\/wiki\/meta-description\/","title":{"rendered":"Meta Description"},"content":{"rendered":"<p><\/p>\n<div>\n<p><h2 class=\"titulo-entrada-wiki\">Meta Description<\/h2>\n<\/p>\n<div class=\"section\">\n<h3>What is the Meta Description?<\/h3>\n<p>Meta descriptions, or meta descriptions, are meta tags that are used to briefly summarize the <span style=\"color: #0000ff;\">content of a web page<\/span>. They are what search engines like Google use to accompany the title and the link when displaying results in their SERPs after doing a search, and what helps the user to know what exists in that place they are considering accessing.<\/p>\n<p>Something that is also useful within the field of social networks, since they access these tags to show a small preview of what exists in the links that users place in their publications. Writing them properly is something that has a double importance since, at the same time influencing the <span style=\"color: #0000ff;\">positioning of a web page<\/span>It also has the ability to attract or alienate the public.<\/p>\n<p>They are another of those items that <span style=\"color: #0000ff;\">SEO Consultants<\/span> they must control to make a good first impact on the audience and, at the same time, climb positions among the search engine results. They must have the <span style=\"color: #0000ff;\">keywords<\/span> for which you want to position, but also make a perfect synthesis of the content so that, while clarifying, it has the ability to draw attention to read about it.<\/p>\n<p>Fortunately, Meta descriptions are something easy to do, since today there are numerous plugins and web tools that facilitate their development. It is not necessary to have knowledge of <span style=\"color: #0000ff;\">HTML<\/span> to do them, even though it is advisable to know what the search engine algorithms dictate about their extension and content.<\/p>\n<\/div>\n<div class=\"section\">\n<h3>What is the Meta Description for<\/h3>\n<p>Meta descriptions serve to, as their name suggests, make descriptions in relation to the content that exists on the web page to which they belong. They perform a <strong>small summary that appears under the title and the link when doing an Internet search<\/strong> and you can see the results, so they are also an influential factor both in terms of SEO as well as visits and quality of content.<\/p>\n<p>Its purpose is to show summaries or complement the owner; but its consequences are something that directly affects the traffic of an online portal.<\/p>\n<\/div>\n<div class=\"section\">\n<h3>Meta Description Examples<\/h3>\n<p>To get examples of Meta descriptions, just access the Google search engine and perform a search. In our case, we are going to introduce the name of <span style=\"color: #0000ff;\">NeoAttack<\/span> to see what appears. In the first result, while seeing the title and the link, we also have the following text: &quot;NeoAttack is an online marketing agency in Madrid that offers digital SEO positioning services, Content Marketing, Adwords, design ...&quot;.<\/p>\n<p>This brief summary of the initial page of our website is the meta description of this and, like it, there are millions more easily visible through the search engine.<\/p>\n<\/div>\n<div class=\"section\">\n<h3>More information about the Meta Description<\/h3>\n<p>Want to expand your knowledge of Meta descriptions? If that is your case, take a look at the articles that we leave you here to have more information about these meta tags.<\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Meta Description \u00bfQu\u00e9 es la Meta Description? Las Meta descriptions, o meta descripciones, son unas metaetiquetas que se usan para resumir brevemente el contenido de una p\u00e1gina web. Son aquello&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"class_list":["post-68994","glossary","type-glossary","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Meta Description - R Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/en\/wiki\/meta-description\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta Description\" \/>\n<meta property=\"og:description\" content=\"Meta Description \u00bfQu\u00e9 es la Meta Description? Las Meta descriptions, o meta descripciones, son unas metaetiquetas que se usan para resumir brevemente el contenido de una p\u00e1gina web. Son aquello...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rmarketingdigital.com\/en\/wiki\/meta-description\/\" \/>\n<meta property=\"og:site_name\" content=\"R Marketing Digital\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-28T21:48:39+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/meta-description\\\/\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/meta-description\\\/\",\"name\":\"Meta Description - R Marketing Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\"},\"datePublished\":\"2022-07-23T04:51:40+00:00\",\"dateModified\":\"2024-10-28T21:48:39+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/meta-description\\\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/\",\"name\":\"R Marketing Digital\",\"description\":\"Agencia SEO | Publicidad redes sociales | Community Management\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rmarketingdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Meta Description - R Marketing Digital","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rmarketingdigital.com\/en\/wiki\/meta-description\/","og_locale":"en_US","og_type":"article","og_title":"Meta Description","og_description":"Meta Description \u00bfQu\u00e9 es la Meta Description? Las Meta descriptions, o meta descripciones, son unas metaetiquetas que se usan para resumir brevemente el contenido de una p\u00e1gina web. Son aquello...","og_url":"https:\/\/rmarketingdigital.com\/en\/wiki\/meta-description\/","og_site_name":"R Marketing Digital","article_modified_time":"2024-10-28T21:48:39+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/rmarketingdigital.com\/wiki\/meta-description\/","url":"https:\/\/rmarketingdigital.com\/wiki\/meta-description\/","name":"Meta Description - R Marketing Digital","isPartOf":{"@id":"https:\/\/rmarketingdigital.com\/#website"},"datePublished":"2022-07-23T04:51:40+00:00","dateModified":"2024-10-28T21:48:39+00:00","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rmarketingdigital.com\/wiki\/meta-description\/"]}]},{"@type":"WebSite","@id":"https:\/\/rmarketingdigital.com\/#website","url":"https:\/\/rmarketingdigital.com\/","name":"R Digital Marketing","description":"SEO Agency | Advertising social networks | Community Management","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rmarketingdigital.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary\/68994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary\/68994\/revisions"}],"wp:attachment":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/media?parent=68994"}],"wp:term":[{"taxonomy":"glossary-cat","embeddable":true,"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary-cat?post=68994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}