{"id":67999,"date":"2022-06-04T18:01:07","date_gmt":"2022-06-04T16:01:07","guid":{"rendered":"https:\/\/rmarketingdigital.com\/inicio-diccionario-shoppable-media\/"},"modified":"2024-10-28T22:51:52","modified_gmt":"2024-10-28T21:51:52","slug":"shoppable-media","status":"publish","type":"glossary","link":"https:\/\/rmarketingdigital.com\/en\/wiki\/shoppable-media\/","title":{"rendered":"Shoppable media"},"content":{"rendered":"<p><\/p>\n<h1 class=\"textazo\">What is shoppable media?<\/h1>\n<p><\/p>\n<p>Advertising content, whether in video, photo or text ad format, which provides the customer with the essential tools to make an informed purchase decision and, in some cases, complete the transaction. An example of shoppable media is the Instagram story ads that allow you to add direct links to the web where the product is sold.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 es shoppable\u00a0media? Contenido publicitario, ya sea en formato de video, fotograf\u00eda o anuncio de texto, que proporciona al cliente las herramientas imprescindibles para tomar la decisi\u00f3n de compra bien&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"class_list":["post-67999","glossary","type-glossary","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Shoppable media - R Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/en\/wiki\/shoppable-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shoppable media\" \/>\n<meta property=\"og:description\" content=\"\u00bfQu\u00e9 es shoppable\u00a0media? 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