{"id":67993,"date":"2022-05-03T22:45:59","date_gmt":"2022-05-03T20:45:59","guid":{"rendered":"https:\/\/rmarketingdigital.com\/inicio-diccionario-sem\/"},"modified":"2024-10-28T22:58:00","modified_gmt":"2024-10-28T21:58:00","slug":"sem","status":"publish","type":"glossary","link":"https:\/\/rmarketingdigital.com\/en\/wiki\/sem\/","title":{"rendered":"SEM"},"content":{"rendered":"<p><\/p>\n<h1 class=\"textazo\">What is SEM or search engine marketing?<\/h1>\n<p><\/p>\n<p>Online marketing strategy used to promote and increase the visibility of a website on the search engine results page. It covers all kinds of practices for this purpose, from positioning through natural links (SEO) to contracting contextual commercial promotion (sponsored links).<\/p>\n<p><\/p>\n<p class=\"termino-aux\"><span>Acronym or abbreviation:<\/span><br \/>SEM: Search Engine Marketing<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 es SEM o search engine\u00a0marketing? Estrategia de marketing online utilizada para promocionar e aumentar la visibilidad de una web en la p\u00e1gina de resultados de los motores de b\u00fasqueda&#8230;.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"class_list":["post-67993","glossary","type-glossary","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>SEM - R Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/en\/wiki\/sem\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEM\" \/>\n<meta property=\"og:description\" content=\"\u00bfQu\u00e9 es SEM o search engine\u00a0marketing? Estrategia de marketing online utilizada para promocionar e aumentar la visibilidad de una web en la p\u00e1gina de resultados de los motores de b\u00fasqueda....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rmarketingdigital.com\/en\/wiki\/sem\/\" \/>\n<meta property=\"og:site_name\" content=\"R Marketing Digital\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-28T21:58:00+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/sem\\\/\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/sem\\\/\",\"name\":\"SEM - R Marketing Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\"},\"datePublished\":\"2022-05-03T20:45:59+00:00\",\"dateModified\":\"2024-10-28T21:58:00+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/sem\\\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/\",\"name\":\"R Marketing Digital\",\"description\":\"Agencia SEO | Publicidad redes sociales | Community Management\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rmarketingdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"SEM - R Marketing Digital","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rmarketingdigital.com\/en\/wiki\/sem\/","og_locale":"en_US","og_type":"article","og_title":"SEM","og_description":"\u00bfQu\u00e9 es SEM o search engine\u00a0marketing? Estrategia de marketing online utilizada para promocionar e aumentar la visibilidad de una web en la p\u00e1gina de resultados de los motores de b\u00fasqueda....","og_url":"https:\/\/rmarketingdigital.com\/en\/wiki\/sem\/","og_site_name":"R Marketing Digital","article_modified_time":"2024-10-28T21:58:00+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/rmarketingdigital.com\/wiki\/sem\/","url":"https:\/\/rmarketingdigital.com\/wiki\/sem\/","name":"SEM - R Marketing Digital","isPartOf":{"@id":"https:\/\/rmarketingdigital.com\/#website"},"datePublished":"2022-05-03T20:45:59+00:00","dateModified":"2024-10-28T21:58:00+00:00","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rmarketingdigital.com\/wiki\/sem\/"]}]},{"@type":"WebSite","@id":"https:\/\/rmarketingdigital.com\/#website","url":"https:\/\/rmarketingdigital.com\/","name":"R Digital Marketing","description":"SEO Agency | Advertising social networks | Community Management","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rmarketingdigital.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary\/67993","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary\/67993\/revisions"}],"wp:attachment":[{"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/media?parent=67993"}],"wp:term":[{"taxonomy":"glossary-cat","embeddable":true,"href":"https:\/\/rmarketingdigital.com\/en\/wp-json\/wp\/v2\/glossary-cat?post=67993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}