It's no secret that e-commerce it has become the last few years in a more sales medium. It's actually becoming so popular that it arguably lives up to more traditional systems already.
More and more companies are betting on crossing the virtual threshold by establishing themselves on the Internet with their own online stores, and if they do not do so, they would lose the possibility of expanding their reach to new potential customers.
If you are thinking of taking the digital leap, it is likely that you are not very clear what tools you need to start your business on the Internet. The good news is that the whole procedure is much easier than it sounds.
Today we are talking about the main resource that will handle all your online sales almost automatically: the virtual POS. Don't you know what it is precisely? Avoid worrying. In today's post, I bring you all the important information that you should consider.
What is a virtual point of sale?
If you have a physical store business, you probably already know that the acronym POS stands for "Point of sale terminal", and that it is a system that performs all the actions associated with the sale. These systems operate through a Point of sale software and they can manage all the payments of their company in a simple way.
Thus, a virtual point of sale is a payment system, but unlike a traditional point of sale, it works in an online medium. In other words, you don't need to install any software Instead, it will be the bank providing the service that will store and process all card payments from its customers.
What are the advantages of the virtual POS?
The truth is that these online payment systems have a multitude of very practical advantages. The first and most obvious of all is to be able to make payments in an online store, even when there are others that are quite interesting:
- They accept a large number of cards: Visa, Mastercard, American Express ...
- The form of payment is much safer since the data of its clients are managed directly by the bank.
- The load is received instantly, with which the risk of non-payment is practically nil.
What are the disadvantages of the virtual point of sale?
Like any other product of this type, a virtual point of sale also has some disadvantages that we must pay attention to:
- There are commissions by banks for each purchase made by their customers.
- Most have monthly fees for maintenance costsSo even if you don't oversell for the first few months, you'll have to spend that money.
What is the best virtual point of sale?
The truth is that there is no single answer to this question. Each bank has its conditions, which will obviously offer different advantages to companies. Here are the 6 virtual points of sale that can be most useful to you:
BBVA Virtual POS
It is one of the most popular alternatives when it comes to virtual point of sale. These are the main characteristics of the BBVA initiative:
- Maintenance costs from 10 euros per month, depending on the volume of your business.
- Opportunity to pay in foreign currency.
- Accept credit, debit, prepaid and virtual cards such as Visa, Mastercard, Diners Club or American Express.
- Suitable for computers and mobile devices.
- Subscription payment opportunity, establishing a periodic charge to your customers.
- Return service.
- Installation and commissioning: € 100
La Caixa Virtual POS
The best-known savings bank in Spain also has its own virtual point of sale. This is what La Caixa can offer you:
- 1% commission with a minimum of 0.35 euros per transaction.
- Installation and commissioning: € 100.
- Maintenance for only 9 euros per month for bills over 600 euros per month.
- Maintenance for 19 euros per month for bills less than 600 euros.
- Accept a wide variety of cards such as Visa, Mastercard, Maestro, JCB or American Express.
More information Cyberpac La Caixa (Document .doc)
ING Direct virtual POS
This bank has entered the business molds, and has not been left behind with its virtual point of sale. A very interesting offer and with minimal commissions:
- There are no high fees.
- Regarding maintenance, no fees are charged.
- Commissions do not reach 1%.
- The only condition they establish is that your company must be active for at least 6 months before ordering the product.
Redsys virtual point of sale
Even though Redsys is not a bank itself, it is one of the most complete online payment platforms on the market. It is simple, easy to install and has a number of very practical advantages:
- They are associated with the vast majority of Spanish banks and savings banks.
- They accept most of the cards on the market.
We must pay attention that Redsys is an intermediary between the bank that processes the payment and the owner of the online business, with which the sales commissions will be linked to the entity we choose.
Banco Santander virtual point of sale
Santander also offers its Virtual POS services with a very interesting initiative:
- You can receive payments in a range of currencies and currencies.
- Accept the most common cards (Visa, Mastercard and Maestro) with the opportunity to accept other means of payment such as American Express or Diners.
- They offer a monthly fee that will vary depending on our billing, at the same time as having an offer with which you will not have to make any disbursement for a quarter.
website: Electronic commerce Banco Santander
Banco Sabadell virtual point of sale
Finally, we have the Banco Sabadell virtual POS. One of the most interesting points of this product is its low commissions and its facilities for new clients:
- 0.80% of commission without any type of minimum.
- For the first 6 months, the point of sale fees are absolutely free. From the seventh month you will have to pay 18 euros per month if you do not reach 20 operations.
- They do not charge any type of registration fee.
More information: Sabadell
Even though these 6 options are the most popular, there are other great alternatives such as Bankia virtual point of sale, that of Bandaged or the online payment platform Pay Pal.