How to get traffic and inquiries?
You are in the right place. Many of our clients in Mexico know how vital digital presence is today. Despite this, understanding how to obtain recurring organic traffic for our sales channel (and therefore more inquiries and sales), it can be somewhat more tedious. We are one seo agency experienced for your project.
It all starts with what's called SEO audit. Here we seek to answer some questions such as: Does our website load at the appropriate loading speed? How do we position ourselves with respect to other websites in Mexico? Is the content excellent? Does it satisfy the user's search need ?
With this clear, the planning of the improvements to implement begins. It is important to act with a cost-benefit criterion, so as not to waste time on tasks that add zero value and consume a lot of time.
The implementation of improvements involves tasks such as: Linkbuilding, content writing, image compression, expanding website functions, design change, etc. Each case is unique and requires different tasks.
By implementing this we can achieve improvements, in many cases, immediate. Reaching substantial and permanent traffic increases. Although the competition in Mérida is high, optimizing your website is always worth it and more than compensates.
Web Positioning: Key Points
Keywords are search terms commonly used by search engine users. For this, Google will use more than 210 variables to determine what content is best for the user when faced with a specific search. One of them is the presence of keywords in the content.
Content targeting user search intent is one way to drive more organic traffic and rank for new keywords.
Another of the variables used by the Google search engine to determine the positioning of a website is the user experience. Every day all the actions of the users who enter our website are recorded and compared with the websites of the competition. If our website loads slow (due to hosting), or is heavy (uncompressed images), it may imply that the user leaves our website without making any interaction. This is why we must closely monitor many metrics such as rebound, to elucidate the origin of the problem.
Does the content of your website respond correctly to what the user is looking for? If we search for "flu vaccine", what result would we expect on Google? A vaccination center or the history of vaccines for the disease? We must do this type of analysis for all our content. With this in mind, we can create content that attracts quality traffic.
The number of sites pointing to your website is an element that Google considers when positioning your website. It implicitly speaks of the transmission of authority. If the domains are from the same niche as your website, and in turn have authority (because they have received quality links), your website should rank better than a website with a lower quality link profile.
Google has a tracking "budget" for each domain. This is so, since it must monitor the millions of websites on the network and therefore must distribute its analysis capacity. What impact does it have on web positioning? If our website allows indexing pages without content (such as tag pages, or category pages, or simply posts that never had visits), we will be wasting the opportunity for Google to crawl the pages with content that we are interested in promoting.
As is already known, Google takes indicators in social networks to measure the reliability of a certain website. Having articles from our website that are shared by hundreds of people on Facebook are a great thermometer for the Google search engine and it is possible that it improves our organic positioning for that particular page, or that it positions it for new keywords.
Life puts everyone in their place, and if you do SEO, it will surely put you a little higher. Never forget that the 2nd page of Google is the coward's refuge.
SEO company in Merida
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A better organic positioning of your website will allow you to achieve stable and lasting traffic over time
Getting quality visits will allow you to increase the inquiries and sales of your website
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Organic positioning is the digital marketing service that achieves the best ROI in the medium and long term
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Everything will depend on the sector or niche, and it will also depend on the competitors in each specific keyword. The reality is that when competition is low, it is possible to achieve excellent results in a few hours. In those sectors or keywords with high competition, the results can take several months.
We understand the need for tangible results as soon as possible. That is why we explore all the opportunities there are to generate traffic and inquiries as soon as possible.
It is possible to position organically with any type of website. From personal websites, corporate websites to E-commerce. Based on technical adjustments and content creation, we managed to get traffic for any industry.
SEO copywriting is a way of writing that takes into account the keyword you want to position.
Through SEO tools, all the words and terms related to the keyword that occupies the topic of the post are taken into account.
Then, they are used within the text strategically, taking into account elements such as titles, links to other page / s, adding images with relevant tags, bold text, etc.
The Local SEO is a compendium of techniques focused on increasing the exposure of a web page or eCommerce in Google searches, taking into account the geographical location of the user who performs the search. For example, let's say you have a business in Merida. You will be interested in positioning yourself for the keyword «Your product» + Mérida (or neighborhoods within said zone). More and more Mexican companies are demanding this service.
It is possible to work on the content of your website to achieve that specific positioning in the Mexican market.