How to get traffic and inquiries?
Your path starts here. Usually our Spanish clients are clear about the importance of the digital presence today. However, understanding how to achieve recurring organic traffic to our sales channel (and therefore more inquiries and sales), it is somewhat more complicated. We are one seo agency experienced for your project.
It all starts with what is known as SEO audit. With this we seek to answer some questions such as: Does our website load at the appropriate loading speed? How do we position ourselves with respect to other websites in Spain? Is the content excellent? Does it satisfy the user's search need ?
With this clear, the planning of the improvements to be implemented begins. It is important to act on a cost-benefit basis, so as not to waste time on tasks that add little value and consume a lot of time.
The implementation of improvements involves tasks such as: Linkbuilding, content writing, image compression, adding web features, layout change, etc. Each case is unique and requires different tasks.
Once this is done, we can achieve improvements, in many cases, immediate. Reaching substantial and permanent traffic increases. Although the competition in the Basque Country is high, optimizing your website is always worth it and more than compensates.
Organic positioning: What does it cover?
Keywords are search terms commonly used by users. For this, Google will use more than 210 variables to evaluate what content is best for the user in a given search. One of them is the presence of keywords in the text.
Content based on the user's search intentions is one way to drive more organic traffic and rank for new keywords.
Another of the variables used by the Google search engine to determine the positioning of a website is the user experience. All the interactions of the users who enter our page are recorded daily and compared with the websites of the competition. If our website loads too slow (due to the hosting), or it is heavy (uncompressed images), it may imply that the user leaves our website without making any interaction. This is why we have to closely monitor quite a few metrics, such as rebound, to specify the source of the problem.
Does the content of your website respond correctly to the user's search intention? If we search for "flu vaccine", what result would we expect on Google? A vaccination center or the history of vaccines for the disease? This type of analysis should be done for all of our content. With this in mind, we can create content that attracts qualified traffic.
The number of domains pointing to your website is a factor that Google considers when positioning your website. It implicitly speaks of the transmission of authority. If the domains are from the same niche as your website, and in turn have authority (because they have received quality links), your website should rank better than a website with a poor link profile.
Google has a tracking "budget" for each website. This is so, since it must monitor the millions of websites on the net and therefore must distribute its analysis capacity. What impact does it have on web positioning? If our website allows you to index pages without content (such as tag pages, or category pages, or simply post that never had visits), we will be missing the opportunity that Google tracks the pages with content that we are interested in positioning.
For a long time, Google has taken indicators on social networks to measure the reliability of a certain website. Having articles from our website that are shared by hundreds of people on Facebook is a good sign for the Google search engine and it is possible that it will increase our organic positioning for that particular page, or that it will position it for new Keywords.
Life puts everyone in their place, and if you do SEO, it will surely put you a little higher. Never forget that the 2nd page of Google is the coward's refuge.
SEO company in Bilbao
The best positioning of your website will allow you to achieve stable and lasting traffic
Getting quality visits will allow you to increase your business's inquiries and sales.
Increase your customers
Web positioning is the digital marketing service that has the best ROI in the medium and long term
Our clients' messages are our best inspiration
We will catapult the results of your website
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Everything will depend on the sector or niche, then it will also depend on the competitors in each specific keyword. The truth is that when the competition is low, it is possible to achieve excellent results in a few hours. In those sectors or keywords with high competition, the results can take several months.
We are aware of the need to have tangible results as soon as possible. Because of this we explore all the opportunities there are to generate traffic and inquiries as soon as possible.
It is possible to position organically with any type of website. From personal websites, corporate websites to E-commerce. Based on technical adjustments and copywriting, we managed to get organic traffic for any industry.
SEO copywriting is a way of writing that takes into account the keyword you want to position.
Through SEO tools, all the words and terms related to the keyword that occupies the topic of the post are taken into account.
Then, they are used within the text in a strategic way, taking into account elements such as titles, links to another page / s, adding images with relevant tags, bold text, etc.
The Local SEO It is a compendium of techniques focused on increasing the exposure of a web page or eCommerce in the Google SERPs based on the geographical location of the user doing the search. Example, suppose you have a business in Bilbao. You will be interested in positioning yourself for the keyword «Your product» + Bilbao (or neighborhoods within said city). More and more Spanish companies are demanding this service.
It is possible to work the content of your web page to achieve that specific positioning in the Spanish market.