{"id":95739,"date":"2022-07-09T08:08:14","date_gmt":"2022-07-09T06:08:14","guid":{"rendered":"https:\/\/rmarketingdigital.com\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/"},"modified":"2021-03-03T08:07:47","modified_gmt":"2021-03-03T11:07:47","slug":"como-restringir-parte-del-contenido-en-wordpress","status":"publish","type":"post","link":"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/","title":{"rendered":"So beschr\u00e4nken Sie einen Teil des Inhalts in WordPress"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenidos<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#%C2%BFPor-que-restringir-parte-del-contenido-en-WordPress\" >\u00bfPor qu\u00e9 restringir parte del contenido en WordPress?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#%C2%BFQue-se-necesita-para-bloquear-parte-del-contenido-en-un-blog-WordPress\" >\u00bfQu\u00e9 se necesita para bloquear parte del contenido en un blog WordPress?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#Aprende-a-restringir-parte-del-contenido-en-WordPress\" >Aprende a restringir parte del contenido en WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#Bloquear-una-pagina-desde-el-panel-de-WordPress\" >Bloquear una p\u00e1gina desde el panel de WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#Restringir-parte-del-contenido-con-OnePress-Social-Locker\" >Restringir parte del contenido con OnePress Social Locker<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#Instalando-OnePress-Social-Locker\" >Instalando OnePress Social Locker<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#Configurando-el-OnePress-Social-Locker\" >Configurando el OnePress Social Locker<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rmarketingdigital.com\/de\/wordpress\/como-restringir-parte-del-contenido-en-wordpress\/#Como-restringir-parte-del-contenido-en-WordPress-con-OnePress-Social-Locker\" >C\u00f3mo restringir parte del contenido en WordPress con OnePress Social Locker<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<div itemprop=\"articleBody\">\n<p>A veces conviene <strong>restringir parte del contenido en WordPress<\/strong>. Bloquear una entrada o parte de un <strong>art\u00edculo<\/strong> en tu blog. Aprende c\u00f3mo hacerlo aqu\u00ed en CursoWpress.com.<\/p>\n<p>Un buen complemento para una buena <strong>estrategia de contenidos<\/strong>a veces consiste en restringir parte del mismo.<\/p>\n<p>S\u00ed, tal como lo lees.<\/p>\n<p>Si ofreces <strong>contenido gratuito<\/strong> y de calidad en tu blog (sin importar cu\u00e1l sea a tem\u00e1tica).Bloquear parte de este, puede ser una buena forma de sacarle alg\u00fan <strong>provecho<\/strong>.<\/p>\n<p>Provecho que puede ser <strong>monetario<\/strong> o no, si lo decides.<\/p>\n<p>Puedes ofrecerles a tus lectores la posibilidad de <strong>acceder al contenido bloqueado<\/strong> a cambio de una <strong>acci\u00f3n social<\/strong>.<\/p>\n<p>O a cambio de una <strong>suscripci\u00f3n<\/strong> en tu <strong>lista de correo<\/strong> o del pago de una cuota.<\/p>\n<p>En este art\u00edculo aprenderemos a <strong>restringir<\/strong> parte del contenido en WordPress.\u00a0 Pero si lo que pretendes es crear un <strong>sitio de membres\u00eda<\/strong>, preparamos dos tutoriales que te servir\u00e1n de mucho:<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFPor-que-restringir-parte-del-contenido-en-WordPress\"><\/span>\u00bfPor qu\u00e9 restringir parte del contenido en WordPress?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Como te coment\u00e1bamos en la previa. Restringir parte del contenido te puede hacer <strong>mejorar las conversiones<\/strong>. Eso quiere decir m\u00e1s <strong>suscriptores<\/strong>, m\u00e1s prospectos.<\/p>\n<p>Pero al mismo tiempo <strong>bloquear contenido<\/strong> es una forma de convertir tu material en <strong>acciones muy espec\u00edficas<\/strong>. Lo que quiz\u00e1 te recuerde a los <strong>call to actions<\/strong>.<\/p>\n<p>Y es que cada vez que navegando en una p\u00e1gina o blog te encuentras con una se\u00f1al que dice <strong>contenido restringido<\/strong>. Te encuentras a su vez con un bot\u00f3n o anuncio donde <strong>se te pide hacer algo<\/strong> para <strong>desbloquearlo<\/strong>.<\/p>\n<p>S\u00ed, los bloqueadores de contenido tienen un <strong>call to action<\/strong> expl\u00edcito.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue-se-necesita-para-bloquear-parte-del-contenido-en-un-blog-WordPress\"><\/span>\u00bfQu\u00e9 se necesita para bloquear parte del contenido en un blog WordPress?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Para restringir o bloquear parte del contenido lo \u00fanico que necesitas es tener un <strong>material que los lectores quieran<\/strong>.<\/p>\n<p>S\u00ed, contenido de calidad.<\/p>\n<p>Pero tranquilo. No necesitas ser <strong>Mark Manson<\/strong> o un super blogger multimillonario en visitas para aplicar esta <strong>estrategia<\/strong>.<\/p>\n<p>Y es sencillo. S\u00ed, sabemos que ya pretendes aplicarla, es por esto que compartimos contigo este tutorial:<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Aprende-a-restringir-parte-del-contenido-en-WordPress\"><\/span>Aprende a restringir parte del contenido en WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Para restringir contenido en <strong>WordPress<\/strong> existen varias opciones. Compartimos contigo un par de m\u00e9todos para que tengas de donde elegir.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Bloquear-una-pagina-desde-el-panel-de-WordPress\"><\/span>Bloquear una p\u00e1gina desde el panel de WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1076\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Bloquear-una-p\u00e1gina-desde-el-panel-de-WordPress-1.png\" alt=\"Bloquear una p\u00e1gina desde el panel de WordPress\" width=\"992\" height=\"431\"  \/><\/p>\n<p>Este es un m\u00e9todo que no requiere de la instalaci\u00f3n de plugins.<\/p>\n<p>Aunque quiz\u00e1 el resultado no sea tan sofisticado como el que se consigue con una <strong>herramienta especializada<\/strong>. Siempre cabe destacar saber c\u00f3mo hacerlo.<\/p>\n<p>Partimos de que ya tienes creada la p\u00e1gina que pretendes restringir.<\/p>\n<ol>\n<li>En tu escritorio de WordPress sigue la siguiente ruta:<\/li>\n<\/ol>\n<blockquote>\n<p><strong>P\u00e1ginas &gt; Todas las p\u00e1ginas<\/strong><\/p>\n<\/blockquote>\n<ol start=\"2\">\n<li>Colocamos el <strong>cursor sobre la p\u00e1gina<\/strong> que queramos restringir. Nos aparecer\u00e1n las opciones para esa p\u00e1gina. Seleccionamos la opci\u00f3n: <strong>Edici\u00f3n r\u00e1pida<\/strong>.<\/li>\n<li><strong>Agregamos la contrase\u00f1a<\/strong> que queramos para esa p\u00e1gina.<\/li>\n<li>Clicamos sobre el bot\u00f3n: <strong>Actualizar<\/strong>.<\/li>\n<li>Listo.<\/li>\n<\/ol>\n<p>Ahora. Tenemos una p\u00e1gina <strong>restringida con contrase\u00f1a<\/strong>. A la vez podemos agregar diferentes contrase\u00f1as para cada una de las p\u00e1ginas que necesitemos restringir.<\/p>\n<p>Otra manera de <strong>restringir<\/strong> contenido en WordPress con un mayor nivel de control es por medio de de <strong>plugins<\/strong>.<\/p>\n<p>En este apartado existen unos cuantos disponibles en el <strong>repositorio<\/strong> de plugins de <strong>WordPress<\/strong>.<\/p>\n<p>Todos tienen sus ventajas. Unos muy potentes son los que posibilitan <strong>desbloquear<\/strong> contenido por medio de de <strong>acciones sociales<\/strong> (compartidas en las <strong>redes sociales<\/strong>).<\/p>\n<p>El m\u00e1s usado de ese ramo es el plugin<strong>: OnePress Social Locker<\/strong>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Restringir-parte-del-contenido-con-OnePress-Social-Locker\"><\/span>Restringir parte del contenido con OnePress Social Locker<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1072\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/OnePress-Social-Locker-Plugin.png\" alt=\"OnePress Social Locker Plugin\" width=\"744\" height=\"398\"  \/><\/strong><\/p>\n<p><strong>OnePress Social Locker <\/strong>es un <strong>plugin<\/strong> muy conocido por los bloggers y webmasters. Es <strong>gratuito<\/strong>. Pero en caso necesites m\u00e1s poder tienes la opci\u00f3n de pago: <strong>Premium Social Locker.<\/strong><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Instalando-OnePress-Social-Locker\"><\/span>Instalando OnePress Social Locker<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Si sabes instalar plugins te ser\u00e1 f\u00e1cil activar el OPSL. \u00a0Si a\u00fan no sabes instalarlo preparamos para ti un tutorial muy completo:<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"qOfyWpU6VZ\">\n<p>Plugins en WordPress: qu\u00e9 son y c\u00f3mo instalarlos<\/p>\n<\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" src=\"https:\/\/www.cursowpress.com\/plugins-wordpress-que-son-y-como-instalarlos\/embed\/#?secret=qOfyWpU6VZ\" data-secret=\"qOfyWpU6VZ\" width=\"600\" height=\"338\" title=\"\u201cPlugins en WordPress: qu\u00e9 son y c\u00f3mo instalarlos\u201d \u2014 Curso WordPress Online\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>\u00a0<\/p>\n<p>A la fecha de publicaci\u00f3n de este art\u00edculo el OPSL cuenta con m\u00e1s de 10.000 <strong>instalaciones activas<\/strong>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Configurando-el-OnePress-Social-Locker\"><\/span>Configurando el OnePress Social Locker<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>En tu escritorio de WordPress sigue la siguiente ruta:<\/p>\n<blockquote>\n<p><strong>Social Locker &gt; All Lockers &gt; <\/strong><\/p>\n<\/blockquote>\n<p>En \u201c<strong>Social Locker<\/strong>\u201d seleccionamos la opci\u00f3n: <strong>Editar<\/strong>.<\/p>\n<p>Ahora en: <strong>Locker header <\/strong>escribiremos un mensaje para advertir que el contenido est\u00e1 bloqueado.<\/p>\n<p>Y en <strong>Locker message <\/strong>redactamos un texto indicando a nuestros visitantes como pueden acceder al contenido bloqueado.<\/p>\n<p>Un ejemplo ser\u00eda:<\/p>\n<blockquote>\n<p>Puedes acceder a este contenido si nos regalas una compartida en alguna red social.<\/p>\n<\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1078\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/Configurando-el-OnePress-Social-Locker-1024x489.png\" alt=\"\" width=\"1024\" height=\"489\"  \/><\/p>\n<p>Ahora configuras la <strong>red social<\/strong> donde pretendes que tu audiencia comparta el contenido.<\/p>\n<p>Nosotros lo hemos configurado para <strong>Twitter<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1077\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/configuras-la-red-social-donde-quieres-que-tu-audiencia-comparta-el-contenido.png\" alt=\"\" width=\"787\" height=\"603\"  \/><\/p>\n<p>Le damos actualizar y listo.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Como-restringir-parte-del-contenido-en-WordPress-con-OnePress-Social-Locker\"><\/span>C\u00f3mo restringir parte del contenido en WordPress con OnePress Social Locker<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>F\u00e1cil. Una vez tengas configurado el <strong>OPSL<\/strong> debes ir a la <strong>secci\u00f3n de contenido<\/strong> que <strong>quieras restringir<\/strong>. En nuestro caso restringiremos una <strong>porci\u00f3n de texto<\/strong> de un post de nuestro blog.<\/p>\n<p>Basta con poner la porci\u00f3n de contenido que deseamos restringir entre estos <strong>shortcodes<\/strong>:<\/p>\n<p style=\"text-align: center;\"><strong>[sociallocker] <\/strong>Nuestro contenido va aqu\u00ed <strong>[\/sociallocker]<\/strong><\/p>\n<p>De todos modos en nuestro editor de texto aparecer\u00e1 un bot\u00f3n del <strong>OnePress Social Locker <\/strong>con el cual podr\u00e1s bloquear el contenido sin necesidad de teclear c\u00f3digo.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1074\" src=\"https:\/\/rmarketingdigital.com\/wp-content\/uploads\/2020\/12\/C\u00f3mo-restringir-parte-del-contenido-en-WordPress-con-OnePress-Social-Locker.png\" alt=\"C\u00f3mo restringir parte del contenido en WordPress con OnePress Social Locker\" width=\"669\" height=\"567\"  \/><\/p>\n<p>Ahora sabes bloquear y restringir contenido en <strong>WordPress<\/strong>.<\/p>\n<p>Pero esto es solo el comienzo. \u00bfQuieres seguir aprendiendo? puedes apuntarte <strong>al mejor curso online y en espa\u00f1ol de WordPress y convi\u00e9rtete en un experto<\/strong>.<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>A veces conviene restringir parte del contenido en WordPress. Bloquear una entrada o parte de un art\u00edculo en tu blog. Aprende c\u00f3mo hacerlo aqu\u00ed en CursoWpress.com. Un buen complemento para&#8230;<\/p>","protected":false},"author":1,"featured_media":95740,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1351],"tags":[],"class_list":["post-95739","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>C\u00f3mo restringir parte del contenido en WordPress - R Marketing Digital<\/title>\n<meta name=\"description\" content=\"A veces conviene restringir parte del contenido en WordPress. Bloquear una entrada o parte de un art\u00edculo en tu blog. 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