{"id":67952,"date":"2022-05-27T15:44:21","date_gmt":"2022-05-27T13:44:21","guid":{"rendered":"https:\/\/rmarketingdigital.com\/inicio-diccionario-palabras-clave\/"},"modified":"2024-10-28T22:52:22","modified_gmt":"2024-10-28T21:52:22","slug":"schlusselworter","status":"publish","type":"glossary","link":"https:\/\/rmarketingdigital.com\/de\/wiki\/schlusselworter\/","title":{"rendered":"Schl\u00fcsselw\u00f6rter"},"content":{"rendered":"

<\/p>\n

Was sind Schl\u00fcsselw\u00f6rter?<\/h1>\n

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Begriff oder Satz von Begriffen, die ein Nutzer in eine Suchmaschine wie Google eingibt, wenn er Informationen suchen m\u00f6chte, und die dieser verwendet, um die Ergebnisse und Anzeigen zu identifizieren, die am besten zur Suche passen. Die Auswahl von Keywords, die mit den von Nutzern verwendeten Ausdr\u00fccken oder Phrasen \u00fcbereinstimmen, ist daher zu einem grundlegenden Element sowohl f\u00fcr die organische Positionierung als auch f\u00fcr die Effektivit\u00e4t von Anzeigen geworden. Es gibt drei Arten von Schl\u00fcsselw\u00f6rtern: Navigations-, Informations- und Transaktionsschl\u00fcsselw\u00f6rter.<\/p>\n

<\/p>\n

Andere St\u00fcckelungen:<\/span>
Schl\u00fcsselw\u00f6rter<\/p>","protected":false},"excerpt":{"rendered":"

Was sind Schl\u00fcsselw\u00f6rter? Begriff oder Satz von Begriffen, die ein Benutzer in eine Suchmaschine wie Google eingibt, wenn er Informationen finden m\u00f6chte, und die letztere verwendet, um die\u2026<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"class_list":["post-67952","glossary","type-glossary","status-publish"],"yoast_head":"\nPalabras clave - R Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/de\/wiki\/schlusselworter\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Palabras clave\" \/>\n<meta property=\"og:description\" content=\"\u00bfQu\u00e9 son las palabras\u00a0clave? T\u00e9rmino o conjunto de t\u00e9rminos que un usuario introduce en un buscador como Google cuando quiere localizar informaci\u00f3n y que este \u00faltimo utiliza para identificar los...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rmarketingdigital.com\/de\/wiki\/schlusselworter\/\" \/>\n<meta property=\"og:site_name\" content=\"R Marketing Digital\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-28T21:52:22+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/palabras-clave\\\/\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/palabras-clave\\\/\",\"name\":\"Palabras clave - R Marketing Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\"},\"datePublished\":\"2022-05-27T13:44:21+00:00\",\"dateModified\":\"2024-10-28T21:52:22+00:00\",\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/palabras-clave\\\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/\",\"name\":\"R Marketing Digital\",\"description\":\"Agencia SEO | Publicidad redes sociales | Community Management\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rmarketingdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Palabras clave - R Marketing Digital","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rmarketingdigital.com\/de\/wiki\/schlusselworter\/","og_locale":"de_DE","og_type":"article","og_title":"Palabras clave","og_description":"\u00bfQu\u00e9 son las palabras\u00a0clave? 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