{"id":67921,"date":"2022-05-12T14:56:58","date_gmt":"2022-05-12T12:56:58","guid":{"rendered":"https:\/\/rmarketingdigital.com\/inicio-diccionario-microcopy\/"},"modified":"2024-10-28T22:57:02","modified_gmt":"2024-10-28T21:57:02","slug":"mikrokopie","status":"publish","type":"glossary","link":"https:\/\/rmarketingdigital.com\/de\/wiki\/mikrokopie\/","title":{"rendered":"Mikrokopie"},"content":{"rendered":"

<\/p>\n

Was ist eine Mikrokopie?<\/h1>\n

<\/p>\n

Kleine Textfragmente, die sich an einer kritischen Stelle auf unserer Website oder App befinden, wie z. B. das Kauf- oder Abonnementformular, helfen dabei, m\u00f6gliche Zweifel auszur\u00e4umen und den Benutzern genaue Anweisungen zur Ausf\u00fchrung der auszuf\u00fchrenden Aufgabe zu geben.<\/p>","protected":false},"excerpt":{"rendered":"

Was ist eine Mikrokopie? Kleine Textfragmente, die sich an einer kritischen Stelle auf unserer Website oder App befinden \u2013 etwa im Kauf- oder Abonnementformular \u2013 helfen dabei, m\u00f6gliche...<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"class_list":["post-67921","glossary","type-glossary","status-publish"],"yoast_head":"\nMicrocopy - R Marketing Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rmarketingdigital.com\/de\/wiki\/mikrokopie\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Microcopy\" \/>\n<meta property=\"og:description\" content=\"\u00bfQu\u00e9 es un\u00a0microcopy? Peque\u00f1os fragmentos de texto que, situados en un lugar cr\u00edtico de nuestra web o app \u2014como el formulario de compra o de suscripci\u00f3n\u2014, ayudan a borrar posibles...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rmarketingdigital.com\/de\/wiki\/mikrokopie\/\" \/>\n<meta property=\"og:site_name\" content=\"R Marketing Digital\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-28T21:57:02+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/microcopy\\\/\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/microcopy\\\/\",\"name\":\"Microcopy - R Marketing Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\"},\"datePublished\":\"2022-05-12T12:56:58+00:00\",\"dateModified\":\"2024-10-28T21:57:02+00:00\",\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rmarketingdigital.com\\\/wiki\\\/microcopy\\\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rmarketingdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/rmarketingdigital.com\\\/\",\"name\":\"R Marketing Digital\",\"description\":\"Agencia SEO | Publicidad redes sociales | Community Management\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rmarketingdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Microcopy - R Marketing Digital","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rmarketingdigital.com\/de\/wiki\/mikrokopie\/","og_locale":"de_DE","og_type":"article","og_title":"Microcopy","og_description":"\u00bfQu\u00e9 es un\u00a0microcopy? 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